WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 Table of Contents Financial Highlights 02 Awards and Achievements 04 Message to Shareholders 06 Fubon Life 14 Taipei Fubon Bank 15 Fubon Bank (Hong Kong) 16 Fubon Bank (China) 17 Fubon Insurance 18 Fubon Securities 19 Investment Management Group 20 Corporate Citizenship 22 A Tribute to Fubon Group Founder 26 WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 2014 Annual Report FUBON PLUS RADIATING POSITIVE ENERGY Forward-thinking and solid in its approach, Fubon Financial Holdings is a key generator of positive momentum in the financial services sector. By offering the best financial services to Chinese communities in Asia and building a robust organization, we continue to move closer to our vision of becoming one of Asia’s first-class financial institutions. 1 WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 2014 Annual Report Financial Highlights Fubon Financial Holdings In NT$ Million 2012 2013 (2) 2014 Total Assets 4,105,866 4,596,972 5,438,361 Total Equity 306,429 341,900 416,147 Equity Attributable to Owners of Parent 306,429 341,678 408,043 Net Income 29,149 38,464 60,483 Net Income Attributable to Owners of Parent 29,149 38,514 60,248 Earings Per Share (NTD) 3.07 3.90 5.89 Book Value Per Share (NTD) 32.17 33.39 39.87 Return on Equity (%) (1) 10.7% 11.5% 16.1% Return on Assets (%) 0.8% 0.9% 1.2% The figures above are the consolidated results of Fubon Financial Holding Co. and its subsidiaries. (1) The calculation factor of Return on Equity is the amount attributable to parent company. (2) Restated retrospectively for subsequent measurement of investment properties from the cost model to the fair value model. Total Assets 2012 4,105,866 2013 4,596,972 2014 5,438,361 Equity Attributable to Owners of Parent 2012 306,429 2013 341,678 2014 408,043 Net Income Attributable to Owners of Parent 2012 29,149 2013 38,514 2014 60,248 2 WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 2014 Annual Report Fubon Life Taipei Fubon Bank In NT$ Million 2012 2013 (3) 2014 In NT$ Million 2012 2013 (3) 2014 First Year Premium (1) 245,539 204,152 176,116 Net Interest Income 14,630 15,775 17,329 Commissions and Investment Income 68,640 86,138 109,740 8,253 8,431 10,456 Fee Revenues, Net Operating Revenue 487,777 496,175 516,913 Other Revenues 6,351 9,480 11,845 Operating Costs 460,951 458,303 462,305 Net Income 12,895 25,007 35,367 Operating Expenses 14,739 15,578 16,553 First Year Premium (2) 249,724 212,818 190,974 Pre-Provision Profit 14,495 18,108 23,077 Interest-Sensitive 32,369 110,066 146,821 Provision (reversal) for (542) 3,857 1,987 Investment-Linked 4,185 8,666 14,858 Bad-Debt Losses Traditional 213,170 94,086 29,295 Net Income 12,973 12,153 18,242 Fubon Bank (Hong Kong) (4) Fubon Bank (China) In HK$ Million 2012 2013 2014 In CNY$ Million 2014 Net Interest Income 657 750 842 Net Interest Income 967 Net Fee and Commissions and Fee 218 271 317 101 Commission Income Revenues, Net Other Operating Income 116 154 147 Other Revenues (4) Operating Expenses 791 842 897 Operating Profit before Operating Expenses 473 Gains and Impairment 200 333 409 Pre-Provision Profit 591 Losses Charge for / (write back of) Provision (reversal) for (35) 11 26 59 Impairment Losses Bad-Debt Losses Profit for the Year 306 380 481 Net Income 422 Fubon Insurance Fubon Securities In NT$ Million 2012 2013 (3) 2014 In NT$ Million 2012 2013 (3) 2014 Direct Written Premium 26,600 27,497 29,176 Brokerage Commissions 2,452 2,461 3,008 Net Written Premium 20,047 21,477 22,978 Net Interest Income 886 832 937 Gain on Trading Underwriting Profit 1,885 1,727 1,748 153 618 650 Securities, Net Investment Income 1,746 2,087 1,659 Total Revenues 5,013 5,038 5,447 Net Income 3,056 3,244 2,816 Operating Expenses 4,156 3,971 4,326 Net Claim Ratio 57.18% 56.86% 59.40% Net Expense Ratio 37.3 0% 36.76% 36.62% Net Combined Ratio 94.48% 93.62% 96.02% Retention 72.51% 75.09% 75.34% Net Income 1,073 1,370 1,356 (1) Excluding Investment-Linked (4) The financial highlights of Fubon Bank (Hong Kong) are from (2) Including Investment-Linked consolidated financial statements. Other subsidiaries are from (3) Restated retrospectively for subsequent measurement of separate financial statements. investment properties from the cost model to the fair value model. 3 WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 2014 Annual Report 2014 Awards and Achievements Asiamoney Business Today Fubon Financial Taipei Fubon Bank Composite Performance Ranking of Financial Holding Companies—1st Place Best Domestic Private Bank in Taiwan/Best Domestic Provider of FX services as Taipei Fubon Bank voted by corporates in Taiwan—ranked 1st/Best Local Cash Management Bank in 8th Evaluation for Wealth Management Banks—Best Service Taiwan as voted by large-sized Corporates Fubon Life Brad Appeal among Businesspeople—3rd Place in Life Insurance Industry Asia Insurance Review and Celent Fubon Securities Fubon Insurance Brad Appeal among Businesspeople—3rd Place in Brokerage Industry Asia Insurance Technology Awards—Innovation Award Wealth Magazine—the 5th Survey of Financial Service Brands & the Corporate Corporate Governance Asia Social Responsibility Award for Financial Holding Company Fubon Financial Chairman Daniel M. Tsai Fubon Financial Asia’s Best CEO (Investor Relations)/Asian Corporate Director Recognition Awards The Corporate Social Responsibility Award for Financial Holding Company—Silver Fubon Financial Winner Recognition Award for Corporate Governance—Taiwan/Best Investor Relations by Taipei Fubon Bank a Taiwan company/Best CSR/Best Investor Relations Professional Best Wealth Management Bank—Silver Winner Fubon Securities Corporate Treasurer Best Domestic Equity House—Sliver Winner/Best Brokerage Service—Sliver Taipei Fubon Bank Winner/Best Local Brokerage Public Image—Sliver Winner Beat Cash Management Bank in Taiwan Fubon Life Best Life Insurance Products—Silver Winner FinanceAsia Taipei Fubon Bank Risk Management, Insurance & Finance Best Foreign Exchange Bank in Taiwan Fubon Financial Most Admired Financial Holding Company—1st Place Fubon Insurance International Finance Magazine Most Admired P&C Company—1st Place Fubon Insurance Fubon Life Best Insurance Company in Taiwan Most Admired Insurance Company—Best Back Office Group—1st Place/Most Admired Insurance Company—Best Field Group—1st Place/The 3rd Asian MILSTE st rd — Excellence Recognition Awards—Bet Insurance Claim—1 Place/The 3 Asian Taipei Fubon Bank Excellence Recognition Awards—High Brand Awareness—2nd Place/The 3rd Asian The Best Private Banking Business in Taiwan/The Best Transactional Bank in Excellence Recognition Awards—Best Sales–2nd Place/The 3rd Asian Excellence Taiwan Recognition Awards—Most Recommended–2nd Place Reader's Digest Smart Monthly Fubon Life Fubon Life 2014 Trusted Brand Gold Awards—Insurance The 1st Smart Policy Award—Best Family Protection The Asset Manager Today Fubon Financial Fubon Life st Corporate Award—Platinum Award 2014 Power Brand Survey—1 place in the insurance category Taipei Fubon Bank Best Private Bank in Taiwan/Best Service Providers (Renminbi Bank)/Best Cash Global View Monthly Management Solution/Greater China Awards—Best in Financial Services for large Fubon Life rd corporate in Taiwan/Top Investment House for Taiwan Dollar Bonds–ranked 1st Service Sector Survey—Life Insurance–3 Place Fubon Life Taipei Fubon Bank nd st Service Sector Survey—Banking and Financial Services—2 Place/Bank Image Top Investment House for Taiwan Dollar Bonds—ranked 1 Survey—Best Image—5th Place/Bank Image Survey—Best Service—5th Place/ Bank Image Survey—Product Performance—3rd Place/Bank Image Survey—Client World Finance Events–2nd Place/Bank Image Survey—Investment & Personal Finance—6th Place/ Fubon Life Wealth Management Survey—Best Image Wealth Management Bank—3rd Place/ Insurance Company of the Year 2014, Taiwan Wealth Management Survey—Most Recommended Wealth Management Bank— 4th Place La Vie Fubon Art Fundation Business Next La Vie 2014 Culture and Creative Industry Awards—Best Exposition Fubon Financial Top Green Brand—Financial Sector—Excellence Award CommonWealth Magazine Fubon Securities Fubon Financial Digital Services—2nd Place in Financial and Investment Sector Excellence in Corporate Social Responsibility—among the 10 finalists in the Large Company Category/Most Admired Company—Financial Holdings Sector West Strait Morning Post Fubon Life Fubon Property & Casualty Insurance Golden Service Award—Insurance Sector/Most Admired Company—Insurance West Strait Exemplary Financial Institution Award Sector, 2nd Place Taipei Fubon Bank Strait Herald Most Admired Company—Banking Sector, 2nd Place Fubon Property & Casualty Insurance Fubon Securities Annual Haixi (Xiamen) Top 10 Golden Insurance Companies Survey—Best Service Most Admired Company—Securities Sector, 5th Place Gold Award 4 WorldReginfo - 20ddee58-dd8a-46a1-a519-d217323dcae2 2014 Annual Report Xiamen Media Group Tiptop Consultants Ltd.—Tiptop Service Award Fubon Property & Casualty Insurance Fubon Bank (Hong Kong) Most Attentive Claims Services Team Outlet of the Quarter/Persistently Outstanding Service Outlet/Persistently Outstanding Service Company 2014 Faith, Hope, and Love Awards of Insurance Fubon Insurance Bank of New York Mellon Distinguished Contribution Award for Social Responsibility/Distinguished Policy Fubon Bank (Hong Kong) Designer Award for Non-Life Insurance Company/Distinguished Profession Straight Through Processing Award Award for Non-Life Insurance Company/Distinguished Contribution