RAJAR Comparative Report Q2 2004

RAJAR Comparative Report Q2 2004

HALLETT ARENDT RAJAR TOPLINE RESULTS - WAVE 2 2004/LAST PUBLISHED DATA Population 15+ Change Weekly Reach 000's Change Weekly Reach % Total Hours 000's Change Average Hours Market Share LOCAL COMMERCIAL Last Pub W2 2004 000's % Last Pub W2 2004 000's % Last Pub W2 2004 Last Pub W2 2004 000's % Last Pub W2 2004 Last Pub W2 2004 Bath FM 82 83 1 1% 17 19 2 12% 21% 22% 120 141 21 18% 7.0 7.6 6.9% 7.9% 2BR 203 201 -2 -1% 77 76 -1 -1% 38% 38% 938 1002 64 7% 12.1 13.2 21.6% 23.7% Total Capital Radio Group UK 48384 48862 478 1% 8124 8043 -81 -1% 17% 16% 75348 73782 -1566 -2% 9.3 9.2 7.0% 6.8% Total Capital Radio Group 28094 28290 196 1% 7719 7636 -83 -1% 27% 27% 72920 71051 -1869 -3% 9.4 9.3 11.8% 11.5% The Capital FM Network 18965 19109 144 1% 4845 4784 -61 -1% 26% 25% 41939 39369 -2570 -6% 8.7 8.2 9.9% 9.4% 95.8 Capital FM 10344 10435 91 1% 2341 2107 -234 -10% 23% 20% 17827 14581 -3246 -18% 7.6 6.9 7.9% 6.6% 96.4 FM BRMB Birmingham 2004 2006 2 0% 592 567 -25 -4% 30% 28% 4422 4474 52 1% 7.5 7.9 9.1% 9.3% FOX FM 558 565 7 1% 203 202 -1 0% 36% 36% 2048 1830 -218 -11% 10.1 9.1 17.5% 14.8% Invicta FM 1075 1105 30 3% 419 431 12 3% 39% 39% 4855 4541 -314 -6% 11.6 10.5 17.5% 16.3% 103.2 Power FM 1081 1073 -8 -1% 281 292 11 4% 26% 27% 2399 2416 17 1% 8.5 8.3 9.4% 10.1% Southern FM 949 943 -6 -1% 321 332 11 3% 34% 35% 3974 3533 -441 -11% 12.4 10.6 17.7% 15.9% Red Dragon FM 889 904 15 2% 330 318 -12 -4% 37% 35% 3532 2966 -566 -16% 10.7 9.3 15.8% 13.9% Beat 106 2599 2616 17 1% 381 399 18 5% 15% 15% 2924 3046 122 4% 7.7 7.6 5.5% 5.8% Beat 106 (East) 1101 1118 17 2% 146 183 37 25% 13% 16% 982 1261 279 28% 6.7 6.9 4.5% 5.8% Beat 106 (West) 1648 1649 1 0% 260 249 -11 -4% 16% 15% 2160 2061 -99 -5% 8.3 8.3 6.3% 6.1% Total Capital Gold UK 48384 48862 478 1% 1648 1532 -116 -7% 3% 3% 9923 10292 369 4% 6.0 6.7 0.9% 0.9% The Capital Gold Network 18063 18209 146 1% 1322 1205 -117 -9% 7% 7% 8188 8225 37 0% 6.2 6.8 2.0% 2.0% Capital Gold London 10344 10435 91 1% 893 778 -115 -13% 9% 7% 4928 5521 593 12% 5.5 7.1 2.2% 2.5% Capital Gold Birmingham 2004 2006 2 0% 93 80 -13 -14% 5% 4% 631 623 -8 -1% 6.8 7.8 1.3% 1.3% Capital Gold Kent 1075 1105 30 3% 59 55 -4 -7% 5% 5% 576 520 -56 -10% 9.8 9.5 2.1% 1.9% Capital Gold Hampshire 1081 1073 -8 -1% 41 41 0 0% 4% 4% 450 488 38 8% 11.0 11.8 1.8% 2.0% Capital Gold Sussex 949 943 -6 -1% 42 37 -5 -12% 4% 4% 405 234 -171 -42% 9.6 6.4 1.8% 1.1% Capital Gold South Wales 889 904 15 2% 49 41 -8 -16% 6% 5% 382 402 20 5% 7.8 9.7 1.7% 1.9% Capital Gold Manchester 2224 2251 27 1% 90 98 8 9% 4% 4% 1137 949 -188 -17% 12.6 9.7 2.3% 2.0% The Century Radio Network 10062 10087 25 0% 1894 1859 -35 -2% 19% 18% 16615 16721 106 1% 8.8 9.0 7.6% 7.7% 105.4 Century FM 5007 5040 33 1% 810 754 -56 -7% 16% 15% 6870 6885 15 0% 8.5 9.1 6.3% 6.4% 106 Century FM 1987 1995 8 0% 321 333 12 4% 16% 17% 2954 2900 -54 -2% 9.2 8.7 6.3% 6.2% 100-102 Century FM 2101 2091 -10 0% 507 525 18 4% 24% 25% 4604 4877 273 6% 9.1 9.3 11.1% 11.7% 100-102 Century FM North n/p 1369 n/a n/a n/p 298 n/a n/a n/p 22% n/p 2708 n/a n/a n/p 9.1 n/p 10.7% 100-102 Century FM South n/p 780 n/a n/a n/p 239 n/a n/a n/p 31% n/p 2275 n/a n/a n/p 9.5 n/p 13.1% Ocean FM 959 961 2 0% 211 206 -5 -2% 22% 21% 1833 1862 29 2% 8.7 9.0 8.3% 8.9% Total XFM (UK) 48384 48862 478 1% 678 701 23 3% 1% 1% 4718 4255 -463 -10% 7.0 6.1 0.4% 0.4% XFM 104.9 10344 10435 91 1% 559 577 18 3% 5% 6% 4133 3823 -310 -8% 7.4 6.6 1.8% 1.7% Choice FM London 5887 5978 91 2% 254 376 122 48% 4% 6% 2376 2824 448 19% 9.4 7.5 2.0% 2.3% Capital Disney 48384 48862 478 1% 28 31 3 11% *% *% 87 191 104 120% 3.1 6.1 *% *% Capital Radio Group London 10344 10435 91 1% 3225 3048 -177 -5% 31% 29% 29265 26749 -2516 -9% 9.1 8.8 13.0% 12.0% Capital Radio Group South (Invicta Radio/Southern Radio/Ocean Radio) 3113 3145 32 1% 1220 1239 19 2% 39% 39% 14491 13594 -897 -6% 11.9 11.0 19.1% 18.2% Invicta Radio (Invicta FM/Capital Gold Kent) 1075 1105 30 3% 449 457 8 2% 42% 41% 5431 5060 -371 -7% 12.1 11.1 19.6% 18.1% Southern Radio (Southern FM/Capital Gold Sussex) 949 943 -6 -1% 341 348 7 2% 36% 37% 4379 3767 -612 -14% 12.8 10.8 19.5% 16.9% Ocean Radio (103.2 Power FM/Ocean FM/Capital Gold Hampshire) 1100 1108 8 1% 430 435 5 1% 39% 39% 4681 4767 86 2% 10.9 11.0 18.1% 19.3% Capital Radio Group North 9721 9768 47 0% 1807 1783 -24 -1% 19% 18% 15888 15953 65 0% 8.8 8.9 7.8% 7.8% Capital Radio Group Midlands/South Wales 5439 5469 30 1% 1521 1483 -38 -2% 28% 27% 13968 13195 -773 -6% 9.2 8.9 10.8% 10.3% BRMB Radio (96.4 FM BRMB/Capital Gold Birmingham) 2004 2006 2 0% 641 609 -32 -5% 32% 30% 5052 5096 44 1% 7.9 8.4 10.3% 10.6% Red Dragon Radio (Red Dragon FM/Capital Gold South Wales) 889 904 15 2% 356 338 -18 -5% 40% 37% 3915 3368 -547 -14% 11.0 10.0 17.5% 15.7% Total Chrysalis Radio (UK) 48384 48862 478 1% 6066 6159 93 2% 13% 13% 52919 53388 469 1% 8.7 8.7 4.9% 4.9% Chrysalis Radio (ILR) 22271 22380 109 0% 5342 5469 127 2% 24% 24% 48646 49731 1085 2% 9.1 9.1 10.0% 10.2% The Arrow (UK) 48384 48862 478 1% 33 24 -9 -27% *% *% 149 158 9 6% 4.5 6.5 *% * Galaxy Network (UK) 48384 48862 478 1% 2582 2708 126 5% 5% 6% 19480 20396 916 5% 7.5 7.5 1.8% 1.9% Galaxy Network (ILR) 10543 10517 -26 0% 2248 2235 -13 -1% 21% 21% 17709 18047 338 2% 7.9 8.1 7.5% 7.8% Galaxy 102 2249 2249 0 0% 410 398 -12 -3% 18% 18% 3155 3374 219 7% 7.7 8.5 6.5% 7.1% n/p = not published n/a = not applicable Source: RAJAR/RSL HALLETT ARENDT RAJAR TOPLINE RESULTS - WAVE 2 2004/LAST PUBLISHED DATA Population 15+ Change Weekly Reach 000's Change Weekly Reach % Total Hours 000's Change Average Hours Market Share LOCAL COMMERCIAL Last Pub W2 2004 000's % Last Pub W2 2004 000's % Last Pub W2 2004 Last Pub W2 2004 000's % Last Pub W2 2004 Last Pub W2 2004 Galaxy 102.2 2001 2002 1 0% 338 339 1 0% 17% 17% 2833 2583 -250 -9% 8.4 7.6 5.9% 5.4% Galaxy 105 4192 4175 -17 0% 1031 1007 -24 -2% 25% 24% 8712 7633 -1079 -12% 8.5 7.6 9.0% 8.5% Galaxy 105-106 2101 2091 -10 0% 485 487 2 0% 23% 23% 3879 3937 58 1% 8.0 8.1 9.3% 9.4% Total Heart (UK) 48384 48862 478 1% 3000 3259 259 9% 6% 7% 23792 24999 1207 5% 7.9 7.7 2.2% 2.3% Heart FM (ILR) 13728 13865 137 1% 2693 2785 92 3% 20% 20% 22427 22733 306 1% 8.3 8.2 7.4% 7.5% 100.7 Heart FM 3385 3430 45 1% 850 938 88 10% 25% 27% 7993 8686 693 9% 9.4 9.3 10.2% 11.0% Heart 106.2 FM 10344 10435 91 1% 1789 1929 140 8% 17% 18% 13203 14556 1353 10% 7.4 7.5 5.8% 6.5% Chrysalis Radio Midlands 3385 3430 45 1% 1031 1106 75 7% 30% 32% 10826 11269 443 4% 10.5 10.2 13.8% 14.2% Total LBC (UK) 48384 48862 478 1% 865 807 -58 -7% 2% 2% 9933 8322 -1611 -16% 11.5 10.3 0.9% 0.8% Total LBC 10344 10435 91 1% 838 780 -58 -7% 8% 7% 9784 8125 -1659 -17% 11.7 10.4 4.3% 3.7% LBC 97.3 10344 10435 91 1% 697 596 -101 -14% 7% 6% 7704 6615 -1089 -14% 11.1 11.1 3.4% 3.0% LBC News 1152 10344 10435 91 1% 368 326 -42 -11% 4% 3% 2080 1510 -570 -27% 5.7 4.6 0.9% 0.7% Chrysalis Radio London 10344 10435 91 1% 2404 2568 164 7% 23% 25% 22987 22680 -307 -1% 9.6 8.8 10.2% 10.2% Clan FM 322 316 -6 -2% 30 29 -1 -3% 9% 9% 230 260 30 13% 7.7 9.1 3.3% 3.6% Total CN Group 1666 1637 -29 -2% 464 440 -24 -5% 28% 27% 4469 4255 -214 -5% 9.6 9.7 11.8% 11.6% The Bay 307 318 11 4% 124 116 -8 -6% 40% 36% 1255 1291 36 3% 10.1 11.2 18.2% 17.8% Belfast City Beat 551 478 -73 -13% 143 130 -13 -9% 26% 27% 1162 1128 -34 -3% 8.2 8.7 9.7% 11.0% CN Midlands 807 841 34 4% 198 208 10 5% 25% 25% 2053 1921 -132 -6% 10.4 9.2 10.9% 10.0% The Bear 102 215 224 9 4% 56 59 3 5% 26% 27% 736 704 -32 -4% 13.1 11.8 14.7% 13.3% CENTRE FM 222 231 9 4% 57 56 -1 -2% 26% 24% 566 561 -5 -1% 10.0 9.9 10.3% 10.4% Kix 96 272 283 11 4% 62 69 7 11% 23% 24% 461 393 -68 -15% 7.5 5.7 7.6% 6.2% Oak 107 99 104 5 5% 23 23 0 0% 24% 22% 291 263 -28 -10% 12.5 11.5 13.2% 11.8% Connect FM (was KCBC 107.4) 196 200 4 2% 34 34 0 0% 17% 17% 468 426 -42 -9% 13.7 12.6 9.9% 8.8% CTR 105.6 n/p 149 n/a n/a n/p 11 n/a n/a n/p 8% n/p 106 n/a n/a n/p 9.4 n/p 3.2% Dee 106.3 n/p 177 n/a n/a n/p 23 n/a n/a n/p 13% n/p 201 n/a n/a n/p 8.6 n/p 5.3% 107.9 Dune FM 209 214 5 2% 34 31 -3 -9% 16% 14% 232 272 40 17% 6.7 8.9 5.1% 5.8% EMAP Total (inc.

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