W z a oo , ’ — MOGULL S , In c . NEW YORK. N . Y . 1 Te rm s o f S e rv ic e A l l exhi bitor s wh o apply f o r membershi p i n o ur ex tensive Film Library m ust agr ee to faithfully compl y with the following reg ulati ons : on 1 . To join , please fill out the application blank page i — 89 . No membership fee o r deposit s required member ship is free . 2 . RENTAL FEES are based upon the time of the actual f r i posse ssion o f film . No charge is made o the t me elapsed i n transportation . We will apply first rental charge against the purchase price should y ou desire to buy the film after having seen it . 3 . To pay all transportation charges on film shipments . 4 . To assume the expense of replacing destroyed , dam aged o r lost films . 5 . To ship programs , prepai d immediately after the last , scheduled exhibition a n d keep a permanent shipping ‘ record with express or parcel post receipts . 6 . No t to hold over all or part o f a program without special pe rmission . 7 . To pay additional charges for each day rental films are h e l d over . 8 . To properly replace film bands and reels in proper containers before returning . 9 . Not to rewind films after last sch eduled showing . 10 . To allow no o n e but an experienced and fully r e sp o n sible person to project o r u s e the film . 1 1 . To see that the film gates of your projector are care fully cleaned before each program o f film is run . r . 12 . Cash with order o C O D except where credit or open account has been established . All charges are F . 0 . B . New York City , transportation charges and insurance from an d to our library being additional . 4 . 13 . Programs furnished on 00 ft reels One reel o f a p 4 . f 1 . proximately 00 ft o 6 mm film weighs 1 l b . 5 oz . 14 . e n na n e n o f Be sure to keep a p t file all retu rn . express and insured parcel post receipts . Insure all shipments 4 at a reel for each 00 feet of 1 6 mm . film . 15 . Do n o t lend . borrow or exchange library films with others . 16 . M inimum rental order accepted , By special arrangements with the Railway Ex p ress Agency , all films shipped via expre ss may be returned at half rate . 2 MOGU LL ’ — S I n c . N EW YORK N , . Y . , A rra ng e m en t o f Prog ra ms Complete . programs arranged for traveling theatres , churches schools , clubs . hotels hospitals sanitariums , , , . ' . i camps ndustrial organizations and study groups . We are happy to cooperate without charge in rendering this . i a ass st nce . Ma y we suggest : That you state clearly the purpose o f your organ i za t i o n , your proposed program , character o f audience place . of exhibition , and anticipated result through th e use of i p ctures . ( 2 ) Advise us o f your first exhibition date your regular , weekly day ( or days ) when you will exhibit film s a well , s of as the number reels desired . With this information we c a n n then arra ge an advance schedule for you . 3 ' ( ) When sending in your order f o r r e n t a l or purchase , i always ment on second , third or additional choice for s ub s ti tuti on whenever possible s o as to avoid disappointment i n the event that the film is out o n rental o r is no longer 4 Y ( ) o u c a n secure lower rates as well a s obtain a better selecti on o f our rental films by booking them in blocks of 5 . 1 0 o r 20 i programs n advance . You can save C O D . i charges by send ng payment with order . (5 ) NEW TITL ES are consiste ntly being added to our extensive library; if you are seeking some title o r subject i s e e wh ch you do not listed , please advise. us as it may be in stock or we may e a le to secure it for .you b b . ' ( 6 ) R c a r eful l th e o f ead y Terms Service on page 1 . Te le g ra ms For the convenience of our library members we d e s ig nate each subject listed i n this catalogue with a “ code word s o that when a program is ordered by telegram one n word will be sufficient in designati g a full leng th title . Us e code words whenever possible and save money . All t o f elegrams , whatever nature , must be sent to u s prepaid ; When a reply is requested by telegram , all mes sages will be sent charges collect . Care of Proje c t o rs Follow carefully the instructions sent with your p r o j e c t o r . Avoid film damage ! ’ A Be sure to keep the gate o f your machine clea n . certain amount o f emulsion from film accumulates an d this should be removed with a bone scraper . — U s e only a small amount of o il but o i l frequently . Be sure t o leave a f ull loop at both the top and bottom n o f the gate . Most damage to film is caused by not allowi g sufficient loop o r by n o t noticing a loss o f loop while projecting films . Occasionally feel the film while it is being projected - at the point just before it enters the take up spool . to see if a n y damage is being done to the sprocket holes - Do not u s e a warped o r damaged take up spool . Have your machine inspected periodically so that worn parts c an be replaced . — VERY IMPORTANT . Films are expensive . so allow only a competent person fully acquainted with the operation and care of your m achine to operate it . Note If a film breaks do not fasten t ogether with pins o r , cli ps as these tear th e hands o f o ur operators when i nsp ect ing . Be sure and return any loose damaged pieces so tha t we m a y make proper repairs . ’ — 3 K N . EW OR . MOGULL S In c . N Y , Y , FEATURES O F CL S t r . ACE UB . (Code : Aurora ) When bigger and bet e AI range wars are fought on the Western plain s . H i i ’ h ar ox e w ll fight em . This o n e brings t e popul CO b 5 W OY st ar right to the t o p of the deck . r an on ALIAS THE DEACON. (Code : Aback ) Th is play Broadway for many months a s on e of the best d e t e c tive stories ever produced . The adaptation to the screen is enh anced i n both interest a n d scope ; and it ‘ is given a four - star rating by the leading - motion pictu re critics . ALIAS THE LONE WOLF . ( Code : Abacus) A fast movin g story o f jewel thieves operating aboard a luxurious ocean liner ; feat uring Bert Lytell , Lois Wilson and Ned Sparks . M R i A E ICA GOES OVER . (Code : Abaft ) A photograph c ’ record o f America s part in the World War . An off icial Signal Corps presentation o f our troops in action . Life i n the trenches , the movement of huge guns and the moving mass of entire armies . The ‘ American Navy is pictured in battle o n the high seas . Interwoven i n newsreel fashion are scenes from the h French , British and Itali a n fronts . This fibu as created a sensation among picture critics becaus e of its authenticity an d expert presentation . Five reel s whi ch may be had either in series or sing ly . 5 ' E AWAY IN TH LEAD . ( Code : Abase ) Featu ring Fra nci s X . Bush man , Jr . , who is a mining machinery sales man . H e meets a South Am erican mine owner in San Francisco . The persistent salesman travels to South A merica where he meets with adventure , fake r ev ol u tion , and thrills . A very exciting and interesting film . 5 BAITED TRAP THE . (Code : Abatis ) A Western drama , o f bandit gangsters who in the e n d a r e ' f o r c e d to b o w to the cleverness of a little boy and h i s pugn acious i dog . Here is action , punch and pathos to ts ultimate degree a n d a picture that will hold the in terest of both adult and juvenile . * BARBARA FRIETCH IE. ( Code : Abba) Based on th e play by Clyde Fitch , featuring Florence Vidor a n d Edmund Lowe . A famous historical incident adapted x to a dra ma o f un u s ua l sentimental interest . A thril l - ing story with an all star cast . AR B EFOOT B Y THE . ( Code : Abbey ) With Raymond O , Hatton a n d Tully Marshall .