April 2016, Volume 8, Number 1 (14) The Role of Rules of Origin in European Free Trade 8, Number 1 (14) Volume 2016, April Agreements: Evidence from Croatian Manufacturing Trade Vinko Zaninović, Katja Zajc Kejžar Industry Wage Premium And Trade Patterns With European Union: Croatian Experience Valerija Botrić Social Policy Challenges and Strategic Priorities in the EU Candidate Countries Maja Gerovska Mitev The Euro-Atlantic Integration in the Whirlpool of Geopolitics: the Case of Montenegro Srđan Orlandić International Center for Promotion of Enterprises – honorable past, uncertain future Sandra Pšeničny What did you say? An Assessment of the EC Spokesperson’s Service Performances at Midday Breifings Irena Zagajšek Diplomacy and Colour Psychology: the Tie Case Study Katerina V. Malshina Mission London: A Mini Handbook of Diplomatic Practice Milan Jazbec EDITOR: Milan Jazbec ASSISTANT EDITOR: Jana Arbeiter European Perspectives is a peer-reviewed journal, published twice a year (in April and October) by Foundation - [email protected]. http://www.cep.si/index.php?option=com_content&view=article&id=327&Itemid=187 Co-funded by the Lifelong Learning programme of the European Union The European Commission support for the production of this publication does not constitute an endorsement of the contents which reflects the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. contents EUROPEAN PERSPECTIVES Journal on European Perspectives of the Western Balkans Volume 8 Number 1(14) April 2016 Letter from the Editor 3 Guest VIEW FutureFlow – A Project that Connects and Shows the Way 7 Tamara Weingerl Požar articles The Role of Rules of Origin in European Free Trade Agreements: Evidence from Croatian Manufacturing Trade 15 Vinko Zaninović, Katja Zajc Kejžar Industry Wage Premium And Trade Patterns With European Union: Croatian Experience 41 Valerija Botrić Social Policy Challenges and Strategic Priorities in the EU Candidate Countries 65 Maja Gerovska Mitev The Euro-Atlantic Integration in the Whirlpool of Geopolitics: the Case of Montenegro 89 Srđan Orlandić International Center for Promotion of Enterprises – honorable past, uncertain future 115 Sandra Pšeničny 1 What did you say? An Assessment of the EC Spokesperson’s Service Performances at Midday Breifings 137 Irena Zagajšek Diplomacy and Colour Psychology: the Tie Case Study 167 Katerina V. Malshina Mission London: A Mini Handbook of Diplomatic Practice 195 Milan Jazbec BOOK REVIEWS Eşref Ertürk How Turkish Immigrants in Europe Respond to ISLAMOPHOBIA & SECURITIZATION 217 Petra Trkov CROQUIS Plitvice lakes national park 221 Anja Fabiani saraJevo 2014 Bosnia and Herzegovina, Its Development and Democracy 223 Özgür Olgun Erden 2 Letter from the Editor Here comes again the new issue of our journal. We are glad to be able to offer to our readers a new selection of articles, eight all together plus usual sections. This issue is a regular one, after we had a special volume on Slovenia and the Visegrad Four countries last autumn. Contri- butions still continue to come to the Editorial Board and we are happy for this. The region, the EU as a whole and the international commu- nity has all gone through highly challenging times during that period. The enormous flow of refugees from the war in Syria, an unprecedented human suffering in modern history overshad- owed the entire international agenda. The Balkan region found itself in the middle of that vicious circle. Again, one has to repeat the question from our previous Letter, namely, how to achieve that decision-making bodies and top leaders will pick up from policy advice and forecasts. There is a group of diverse and challenging papers that could be generally divided in three parts, at the disposal in this issue for our readers. We start with a section on Croatia for which two contribu- tions come from the 10th International Scientific Conference “Economic Integrations, Competition and Cooperation” that was organized last year in Opatija, where Prof. Katja Zajc Kejžar, the founding member of our editorial board was among the organ- izers. The authors discuss rules of origin in European free trade agreements as well as industry wage premium and trade patterns with the European Union, both with a special emphasis on Croa- tia. Next come three papers that focus on social policy challenges and strategic priorities in the EU candidate countries, on the Eu- ro-Atlantic integration in the case of Montenegro, and presents the case of the International Centre for Promotion of Enterprises from Ljubljana. The last three articles discuss diplomatic issues: “What did you say” empirically analyzes the message output of daily press conferences of the European Commission, what is fol- lowed by an analyses of connection between diplomacy and col- our psychology. The novel Mission London from the Bulgarian 3 author Alek Popov is the third contribution from our series of articles, each of them contemplating a single outstanding book from the broader IR area. This time the Guest View presents a multi connected and com- plementary example of the energy diplomacy pursued by Slovene actors that is set well in the broader regional area. Our current Croquis points out the famous Plitvice National park in Croatia. The area is a breathtaking monument to nature with strong mes- sages for human beings. This issue says a farewell to the Sarajevo 2014 section that has been with us from the very beginning. The last contribution comes from the distinguished Professor Mirko Pejanović from Sarajevo, member of the Academy of Sciences and Arts of Bosnia and Her- zegovina, who was also the member of BiH War Presidency. In au- tumn we will, however, continue with a new section, devoted to the global case of nature, planet Earth and the destiny of the humans. Last but not at all least – we pay tribute to the late former Ger- man Foreign Minister Hans Dietrich Genscher, respected cosmo- politan, who passed away this spring. Mr. Genscher was not only one of the longest serving European foreign ministers ever, but he was also among those few who outstanding personalities that did most to support the independence of Slovenia. This broadly known fact has to be repeated and remembered. We are glad that he was as well ready to be a member of the Advisory Board of the Centre for European Perspective, our publisher. By definition, we wish you a fruitful and critically coloured reading. It is nice to have you with us and wish to see you again in autumn. The Castle of Jable,April 2016 M.J. 4 guest view FutureFlow – A Project that Connects and Shows the Way Tamara Weingerl Požar 5 6 European Perspectives – Journal on European perspectives of the Western Balkans Volume 8 No. 1 (14), pp 7-10, April 2016 FutureFlow – A Project that Connects and Shows the Way Tamara Weingerl Požar1, Energy Coordinator at the Ministry of Foreign Affairs of the Republic of Slovenia In an era of numerous and serious – terrorist, migratory and financial – challenges in the European Union and its Member States, policies and projects that unite countries and integrate people and markets deserve visibility and support. One of such projects is the energy project FutureFlow. FutureFlow is a four-year long international project involving twelve consortium partners from seven EU Member States (Aus- tria, Belgium, France, Germany, Hungary, Romania and Slovenia) and one candidate country (Serbia). The project that marked the beginning in January 2016 is worth almost 13 million euro and is financed entirely from the Horizon 2020 programme. This is the biggest EU Research and Innovation programme ever with nearly €80 billion of funding available over 7 years (2014 to 2020). The European Commission hopes the programme will also attract private investment and it promises that Horizon 2020 will be tak- ing great ideas from the lab to the market. It is worth stressing that the role of coordinator for the Fu- ture Flow project has been conferred to the Slovenian electricity transmission system operator ELES. This is a significant recogni- tion for ELES and its international activity. In addition to ELES, three other electricity transmission system operators from Cen- tral and South East Europe will take part in the project. They are APG from Austria, MAVIR from Hungary and TRANSELEC- TRICA from Romania. Other partners in the project include: two research institutes, namely Elektroinštitut Milan Vidmar (EIMV) 1 CORRESPONDENCE ADDRESS: Tamara Weingerl Požar, MPhil, Energy Coordinator, Republic of Slovenia, Ministry of Foreign Affairs, Prešernova 25, 1000 Ljubljana, Slovenia, Email: [email protected] ISSN 1855-7694 © 2016, European Perspectives, UDK: 327 (4) 7 Tamara Weingerl Požar from Slovenia and Electricity Coordinating Centre (EKC) from Serbia, two electricity providers to final consumers, namely in- ternational trading and supply company Gen-I operating from Slovenia, with end-consumer activities, beside Slovenia, also in Austria, Hungary and Romania, and ElektroEnergija from Slo- venia, and technological partners from Germany (SAP), Austria (Cybergrid), France (Gemalto) and Belgium (3E). These are cut- ting-edge European energy companies, each with a specific role in the project. What is the basic idea of FutureFlow? As its full title points out, the project is about “Designing eTrading Solutions for Elec- tricity Balancing and Redispatching in Europe”. Today the four system operators of Slovenia, Austria, Hungary