SPRING / SUMMER 2003 BusinessVOLUME 15 NUMBER 2 Delivering on Humanitarian Logistics Georgetown Business Georgetown Business is published LEADERSHIP Michael E. Heisley, Jr. (B’86), Executive Vice President, Parents Advisory Council Heico Companies as of June 20, 2003 twice a year by The McDonough John W. Mayo, Dean School of Business for alumni, Peter W. Henderson, Jr. (B’81), Vice President, Co-Chairs Joseph B. Mazzola, Executive Dean for Faculty Fleet-Meehan Specialists parents and friends. Ronald W. Tysoe, Vice Chairman, Ann-Mary Kapusta, Associate Dean and Director, James F. Higgins (B’70), Senior Advisor, Federated Department Stores, Inc. Undergraduate Program Arleigh Tysoe Editor Morgan Stanley Jessica Botta Marilyn A. Morgan, Associate Dean and Director, Paul J. Hill (B’67), President, MBA Program McCallum Hill Companies Richard E. Bennett, President & CEO, Director of Communications Phoenix Advisors Lisa A. Kaminski, Assistant Dean and Director, A. Lincoln Hoffman, III (B’65), Former Executive Wendy Bennett, Executive Board Member, International Executive MBA and Executive Education Contributing Writers Managing Director, Global Relationship Banking, School Community Association, Citibank Colleen Monahan Arons (MBA’03) Manhasset Public Schools Tom Price Lee C. Howley (B’70), Owner & President, Joseph F. Berardino, Former CEO, Board of Advisors Howley Bread Group Andersen Worldwide Susan Crites Price as of June 20, 2003 Richard E. Joyce, Jr. (B’74), Managing Director, Gail Hamilton, Vice President of Advertising, Promotion & Publishing, McCall Butterick & Photography Chair Merrill Lynch John J. (Hap) Fauth (B’67), President & CEO, Vogue Patterns Kenneth J. Kencel (B’81), Head of Leveraged Finance, Jon Golden The Churchill Companies Royal Bank of Canada Donald J. Dawson, Jr., Cofounder and Chairman, Lisa Helfert Payroll 1 Inc. Gerard M. Kenny (B’71), President, Doreen Amorosa (B’79), Director, Mary Jo Dawson, Director of College Placement, Phil Humnicky Kenny Construction Company Talent Acquisition, Avaya Inc. Academy of the Sacred Heart Leslie E. Kossoff Lisa S. Kleinknecht (MBA’99), Corporate/Principal, Robert L. Andrews (B’68, L’71), Partner, Dan A. English, Executive Vice President & Director, Cable Risdon Kleinknecht Electric Company Vincent Andrews Management Corp. Puffer-Sweiven, Inc. Kay English Daniel K. Lahart, S.J. (B’83), President, Designer James Atwater (B’85), Senior Vice President/ Strake Jesuit College Preparatory School James Hackett, Chairman & CEO, Nancy Van Meter Branch Manager, McDonald Investments Catherine Lawton (B’79), Principal & General Ocean Energy, Inc. Thomas L. Bindley (B’65), President, Maureen Hackett Counsel, Sandler O’Neill & Partners L.P. Georgetown Business Bindley Capital Corporation Robert Kushner, Jonathan R. Lynch (B’88), Partner, Managing Partner, welcomes inquiries, opinions Alison Lohrfink Blood (B’81) JPMorgan Partners Kushner, Smith, Joanou & Gregson, LLP Karen Kushner and comments from its readers. John D. Bowlin (B’72), Former CEO, Philip A. Marineau (C’68), President & CEO, Miller Breweries Sanford Miller, Letters should be addressed to: Levi Strauss & Co. Chairman & CEO, Budget Group, Inc. Marilouise Burns (B’80), General Zone Manager, Robert E. McDonough (F’49), Founder & Vice Chair, Mary Kelly Miller The Editor Lincoln Mercury Division, Ford Motor Company Remedy Intelligent Staffing Georgetown Business Greg Palmer, President & CEO, Gerald T. Cameron (B’77), Former COO, William McInnes, S.J. Administrator, Remedy Intelligent Staffing. the mcdonough school Ibis Technology Corp. Boston College Sally Palmer of business Michael Chasen (MBA’95), CEO & Co-Founder, C. Allen Merritt, Jr. (B’62), President, Thomas Siebert, Attorney, Blackboard Inc. Georgetown University Merritt Capital, Inc Patton Boggs, LLP Jerome J. Claeys III (B’65), CEO & Chairman, Debbie Siebert, Director of Business Development, 206 Old North Building Lorraine Montero (F’68), Managing Director, Heitman Capital Management NEWgame Communications Washington DC 20057 Emerging Market Region Head - Latin America, Michael J. Connelly (B’74), Managing Director, Citibank N.A. Thompson M. Swayne, Executive Vice President, phone: The Carlyle Group JP Morgan Chase (202) 687-4080 Ellen Morrell (B’66), Vice President & Susan Swayne fax: (202) 687-2017 Peter S. Croncota (B’83), Senior Managing Director, Principal Broker, Washington Fine Properties, Bear, Stearns, & Company, Inc Sotheby’s International Realty Robert F. Woods, Treasurer & Vice President— email Finance, IBM Corporation : [email protected] Charles Palmer (B’64), William H. Diamond, Jr. (MBA’83), CEO, Managing General Partner, Mary Gene Woods DenseLight Semiconductors North American Company, LLP www.msb.georgetown.edu Martin E. Zweig, Zweig Companies Patricia Mulvaney-Pignataro (B’81), William T. Divane (B’64), Chair, Partner, Barbara Zweig Send address changes/additions/ Divane Brothers Electric Company PriceWaterhouseCoopers, LLP Mollie Zweig deletions to [email protected] Donn Dolce (B’67), Senior Vice President — Daniel J. O’Connor, President & CEO, Paragon Computers or contact Alumni Records at Investments, Paine Webber Investments (202) 687-1994. Alfred J. Fisher, III (B’70), President, David Reyes (L’82), President, Fisher and Company Harbor Distributing, LLC Lawrence P.Fisher, II (B’82), Senior Vice President, Andrew Sachs (MBA’96), President, US Trust Company Bethany Partners, LLC Michael R. Fisher (B’80), President, Charles F. Sarkis (B’62), Chairman & President/ Fisher Dynamics Corporation Founder, Back Bay Restaurant Group, Inc. Kristin M. Fletcher (MBA’84), Chairman, Ann Misiaszek Sarnoff (B’83), Chief Operating ABN-AMRO , Inc. and U.S. Country Representative Officer, VH1 & CMT Theodore Francavilla (B’74), Senior Vice President, John Spirtos (L’92, IEMBA’00), General Partner, JP Morgan Chase Bank OCG Ventures Christopher P.Franco (B’81), President, Thomas T. Stallkamp, Vice Chairman & CEO, Rock Point Investment Partners MSX International Mark G. Frantz (B’69), Chairman, Robert Steers, (B’75) Chairman, Frantz Medical Group Cohen & Steers Capital J. Richard Fredericks (B’68), Chairman, Joseph Swan (B’67), President, Dionise Capital Emerson Swan, Inc Bernardo A. Giacometti (B’77), President, Charles M. Trunz, Jr. (B’75), Chief Administrative Kipany Brazil Officer, North Shore Health Systems Michael J. Gibbons (C’60), Managing Director, Edmond D. Villani (C’68), Vice Chairman, J.P.Morgan Chase & Co. Deutsche Asset Management Carol A. Grefenstette (B’78), Managing Director, Strategic Investment Group COVER: Lesotho residents receive shipment of humanitarian aid. Photograph: ©Fritz Institute Contents LETTER FROM THE DEAN 2 INSIDE INFORMATION 2 Georgetown MBA Rankings Roundup Rises in Financial Times rankings, holds position in U.S. News Building Bridges to Latin America Georgetown signs cooperative agreement with Mexican university FEATURES Trade Route to China Stops at Georgetown Delivering on Humanitarian Logistics 12 School hosts second Shanghai WTO training delegation Alumni Network Illumines Hollywood Boulevard 16 MBA Survivor 2003 Career Management Office to address placement conference Financial Services Affinity Group Creates Wealth of Opportunity 18 Charting the Course for Workplace Safety 2003 Commencement Exercises 20 Center for Business and Public Policy, OSHA form alliance Doing Good While Doing Business FACULTY ACHIEVEMENTS 23 Generosity of faculty, staff infuses global residencies The Business of the Blackfeet Nation ALUMNI NOTES 27 MBAs launch collaborative project on entrepreneurship and economic development Spotlight: Jason Rottenberg (B’92) Marketing Goes Elemental Spotlight: Ismael H. Herrero III (B’82, L’85) Undergraduates test-drive Honda marketing campaign Profile: Kit Cooper (MBA’99) and Alberto Fernandez (MBA’99) Engaging Hoya Spirit Se Habla Español Board of Advisors, Parents Advisory Council discuss Spotlight: James M. Campbell (MBA’99) School priorities Profile: John Agwunobi (IEMBA’00) WORD FROM THE STREET 7 Managing Medicine Former Andersen chief addresses personal impact Spotlight: Ananias ’Andy’ Blocker III (IEMBA’02) of corporate crisis AIG CEO discusses opening markets in Asia Socially Responsible Investing pioneer visits MBAs National Geographic Channel exec presents at GWIB meeting VH1 chief operating officer inducts new members of Beta Gamma Sigma Honor Society WITH HONORS 8 Professor wins international case award Undergraduates receive community service awards Faculty honored for 20 years of service Georgetown team takes top prize at MBA Games Undergraduate research accepted at finance conferences Professor receives distinguished doctoral graduate award MEDIA HIGHLIGHTS 10 Inside Information MBA Rankings Roundup cial Times bases its rankings on or the third consecutive the relative strengths of MBA year, the Georgetown programs in three key areas: FMBA was ranked among purchasing power of graduates the top 25 graduate business in the marketplace, diversity of programs in the country by educational experience, and U.S.News & World Report.In research qualities of the insti- LETTER FROM THE DEAN its 2004 edition of America’s tution. The Financial Times evaluates data it collects from August will mark the completion of my first year as Dean of the Best Graduate Schools and its alumni questionnaires, a busi- McDonough School of Business. I appreciate all the support given to me April 14 magazine feature, U.S. News placed the George- ness school questionnaire, and over these last months by faculty, staff, alumni and