London Transport Museum is an educational and heritage preservation charity. Our purpose is to conserve and explain the history of London’s transport, to offer people an understanding of the Capital’s past development and to engage them in the debate about its future. London Transport Museum Annual STRATEGIC REPORT 03 Message from the Chair of Trustees and Managing Director Report 2016/17 incorporating the 05 Designology Strategic Report, Annual Report of 13 The year in summary the Trustees and financial 20 Access and museum operations statements for the year ended 23 Education and engagement 31 March 2017 28 Heritage and collections 32 Plans for the future 34 Interchange 36 Income and support 41 Corporate Members 43 Supporters and Sponsors 45 Patrons Circle 48 Public programme 57 Financial review ANNUAL REPORT OF THE TRUSTEES 64 History of the Museum 66 Structure, governance and management 72 Trustees’ statement 74 Trustees and advisers 76 Independent auditor’s report 79 Financial statements We are proud to present the London Transport Museum (LTM) A highlight of our integrated education strategy is the ‘Enjoyment Annual Report for 2016/17. It was another busy and exciting to Employment’ programme which builds on young visitors’ year with nearly 370,000 visitors to the Museum and Depot, enjoyment of our galleries and points them towards a career in making it our second-best result ever. We also increased our transport and engineering. Industry partners, encouraged by our reach well beyond the Museum’s walls with successful ability to work with young people to develop their confidence and education programmes, popular tours, heritage vehicle trips employability, have engaged with us to promote careers in the and much more. transport sector. The programme has gained further momentum this year, with three new sponsors coming on board. The importance of good design in London was a major theme in our activities this year. Under the banner of ‘Transported by The popularity of the Museum is gratifying and we want to see Design’ we held a year-long celebration of the significance of LTM continue to thrive and expand. There are challenging times design to the past, present and future of London’s transport ahead as our external funding reduces and we face technical and system and civic environment. Highlights were the ‘Designology’ regulatory issues which could affect the operation of our vintage exhibition with its busy and innovative Studio programme, the vehicles. But through the strategic and controlled investment of Regent Street Design Festival in June and the lasting our reserves and the growth of our income generating activities commemoration of Frank Pick, the godfather of urban design, we plan to make the Museum more resilient and sustainable. Our through the installation of a memorial at Piccadilly Circus success to date would not be possible without the dedication of station in November. our fellow trustees, the creativity and energy of our excellent staff, the commitment of a remarkable group of volunteers, and Increasingly, we are extending our activities beyond our jewel-box the support of important stakeholders such as the Museum of a museum and out across the Capital. Our vintage buses Friends and Transport for London. We are confident that this attended dozens of events, and almost all of London’s Year 6 potent combination will continue to create an environment which school children experienced our Safety and Citizenship attracts visitors, shoppers, corporate members, buyers of event programme this year. The ‘Hidden London’ initiative continued tickets, patrons and donors to be part of the life of the Museum. to grow with a sold-out programme of nearly 20,000 tours of the Capital’s secret transport heritage. Alongside the tours of disused Tube stations, this year we added London Underground’s former headquarters – Charles Holden’s Art Deco masterpiece at 55 Broadway. Keith Ludeman, Chair of Trustees Sam Mullins, Managing Director 4 The quality of design which underpins London's transport services Part of a year-long celebration of the transforms the system from something merely functional to an essential element of the Capital’s sense of place and identity. Through our importance of good design, Designology was Designology exhibition we wanted to celebrate London’s internationally the most object-rich exhibition we have ever recognised iconography and explore the influence that thoughtful and persuasive design has on our daily experience of the urban environment. staged. It was also the start of a new era of live programming. In the exhibition, architecture, graphics, industrial design, product design and service design were brought together to showcase the complete and integrated approach to design taken by Transport for London (TfL) and its predecessor organisations over the last century. With such a large scope, it is perhaps not surprising that Designology featured more objects than any other LTM exhibition, with 264 items on display. A quarter of these were on loan, and many needed special conservation measures before being displayed. Some items had never been exhibited before, including: an 1834 Shillibeer Woolwich Omnibus timetable; original architectural drawings by Charles Holden of Arnos Grove and Sudbury art deco stations; and a 1994 magnetic model kit of a station ticket hall. At the start of the exhibition, visitors were introduced to the products of design across the transport modes from past to present, ranging across vehicle design, textiles, ceramics, typography and graphic design. Our visitors were encouraged to exercise their own creative skills by putting a design twist on a familiar feature of the transport system - the humble bus stop. The second section explored how classic designs are born. Using prototypes, mock-ups, photos, notes and illustrations to demonstrate the creative process, a range of case studies revealed the stories behind familiar designs. These included: Wallace Sewell’s Barman Tube seat moquette pattern, which incorporates London landmarks; the Legible London mapping ‘miniliths’ that aid urban navigation; and a redesign of the classic Johnston typeface to bring it into the modern world of hashtags and email addresses. 6 Not all designs are destined to become classics. Designology also The Designology Studio Programme included ideas which, though impressive in vision, were not taken beyond prototype, such as a lighting installation for Holborn station made in the The live events programme responded to the Designology exhibition’s mid-eighties using early LED technology. The objects selected to tell content, bringing it to life by working with real designers to share, these stories included rare material such as delicate engineering drawings explore, debate and re-design. We themed the events programme and fragile architectural models of station buildings and were brought to into four seasons, each of which featured weekly studio events and life by the stories of their designers. a Late Debate. Looking to the future, the final section of the exhibition was a pop-up SEASON 1: SOCIAL BEHAVIOUR DATA AND MAPPING design Studio where visitors could meet professional and student The first theme explored how good design influences behaviour, designers in residence and discover more about contemporary design improves experiences and enhances the safety and performance of our innovation. From textile designers who create the fabric patterns for transport system Tube seats, to architects working on the platform design of Crossrail, live events offered an opportunity for visitors to meet and discuss ideas with SEASON 2: BEYOND THE SURFACE creators from many disciplines. Highlights of the Studio programme This season explored how the principles of good design help to create included TfL’s Visual Services Animator giving visitors mini tutorials on an attractive, safe, well connected streets and places animation programme, and a digital loom producing unique textile designs live in front of visitors. Students from the Royal College of Art SEASON 3: DESIGNING THE TUBE/ WEAVING FUTURES also showcased their work on the design of autonomous vehicles. The third season explored how the principles of good design enable us to travel on an attractive, safe and well-connected underground network. Themes from the Studio programme inspired our new Late Debates This season included Weaving Futures where the focus turned to textile strand of topical discussions and overall Designology featured 176 live design, and featured a state of the art TC2 digital jacquard loom. events including talks, workshops, debates and residencies, with over 120 Professional designers worked with our Studio weavers, Rosie Green industry speakers, contributors and partners. We actively engaged with and Hanna Vinlöf–Nylen, to create new designs to a common over 2,000 visitors as well as inspiring many more who visited the transport-related brief Designology gallery, and we are looking to use many of the innovative SEASON 4: DRIVERLESS FUTURES approaches to audience engagement that we trialled this year for future Presented in partnership the Royal College of Art (RCA), this theme exhibitions and events - and perhaps in the permanent galleries too. explored how autonomous vehicles could present the most significant change in transport since the transition from horse drawn carriages to Designology was part of LTM and TfL’s Transported by Design season motorised vehicles supported by Exterion Media. The book, London by Design,