TR52 NUTS 2 REGION (Konya-Karaman) 2023 VISION REPORT TABLE OF CONTENTS TABLE OF CONTENTS .................................................................................................................................... 1 TABLE OF CHARTS ......................................................................................................................................... 3 THE PLAN OF FUTURE TOWARDS 2023 ........................................................................................................ 5 Global Trends and Expectations ................................................................................................................... 5 Expected Developments in the Countries of European Union and in the Nearby Regions ......................... 7 The Developments in the European Union .................................................................................................. 7 The Developments in Neighboring Countries .............................................................................................. 9 The Expected Developments at the National Level ................................................................................... 10 The Expected Development in the Regions close to Konya-Karaman ....................................................... 13 AGRICULTURAL SECTOR ............................................................................................................................. 17 BACKGROUND ............................................................................................................................................ 17 AGRICULTURAL SWOT ANALYSIS OF TR52 REGION ................................................................................... 18 THE VISION OF AGRICULTURAL SECTOR IN TR52 REGION ......................................................................... 22 INDUSTRY SECTOR ...................................................................................................................................... 32 BACKGROUND ............................................................................................................................................ 32 SWOT ANALYSIS OF THE INDUSTRY SECTOR IN THE TR52 REGION ........................................................... 33 INDUSTRY SECTOR VISION OF TR52 REGION ............................................................................................. 37 TOURISM SECTOR ....................................................................................................................................... 46 BACKGROUND ............................................................................................................................................ 46 TR52 REGION TOURISM SWOT ANALYSIS .................................................................................................. 47 TR52 REGION TOURISM SECTOR VISION .................................................................................................... 53 ENERGY SECTOR ......................................................................................................................................... 60 BACKGROUND ............................................................................................................................................ 60 SWOT ANALYSIS OF THE ENERGY SECTOR IN THE TR52 REGION ............................................................... 62 TR52 REGION ENERGY SECTOR VISION ...................................................................................................... 64 TRANSPORTATION SECTOR ........................................................................................................................ 68 BACKGROUND ............................................................................................................................................ 68 TR52 REGION TRANSPORTATION SWOT ANALYSIS .................................................................................... 69 TR52 REGION TRANSPORTATION SECTOR VISION ..................................................................................... 71 EDUCATION SECTOR ................................................................................................................................... 76 BACKGROUND ............................................................................................................................................ 76 SWOT ANALYSIS OF EDUCATION SECTOR IN TR52 REGION ....................................................................... 78 TR52 REGION EDUCATION SECTOR VISION ................................................................................................ 80 INTRODUCTION AND BRANDIZATION STRATEGIES .................................................................................... 86 BACKGROUND ............................................................................................................................................ 86 THE RESEARCH FOR PERCEPTION OF BRAND IN KONYA AND KARAMAN .................................................. 86 1 The Purpose and Content of the Study ...................................................................................................... 86 The Method for Gathering Data and Sampling .......................................................................................... 87 STRATEGICAL SUGGESTIONS ABOUT KONYA PROVINCE ........................................................................... 87 STRATEGICAL SUGGESTIONS ABOUT KARAMAN PROVINCE ...................................................................... 89 GENERAL INTRODUCTION OF TR52 REGION AND SUGGESTIONS FOR BRANDING STRATEGIES ............... 90 THE MILK VALUE CHAIN ANALYSIS ............................................................................................................. 92 BACKGROUND ............................................................................................................................................ 92 1. KONYA MILK AND DAIRY PRODUCTS SECTOR VALUE CHAIN ANALYZING AND AGGREGATION ........ 93 1.2. Value Chain Analyzing in Konya Milk and Dairy products Sector ................................................... 93 1.2.1. Konya Milk and Dairy Products Value Chain Main Activities ..................................................... 93 1.2.1.1. Konya Milk and Dairy Products Sector Input and Supplying Structure .................................. 93 1.2.1.1.1. Substructure ........................................................................................................................... 93 1.2.1.1.2. Feed Production ..................................................................................................................... 93 1.2.1.1.2.1. Feed Plant Production ........................................................................................................ 93 1.2.1.1.2.2. Concentrated Feed Production .......................................................................................... 94 1.2.1.1.3. Animal Existence..................................................................................................................... 94 1.2.1.1.4. Milk Production in the Konya Province .................................................................................. 94 1.2.1.2. The Production Structure of Konya Milk and Dairy Products Sector ..................................... 95 1.2.1.2.1. Milk Processing in Konya Province ......................................................................................... 95 1.2.1.3. Sale and Marketing Substructure of Konya Milk and Dairy Products Sector ......................... 96 1.2.1.3.1. Milk Sale and Marketing ......................................................................................................... 96 1.2.1.3.2. Sale and Marketing of Dairy Products .................................................................................... 96 1.2.2. Value Chain By-activities of Konya Milk and Dairy Products ...................................................... 97 1.2.2.1. Organization Structure of Konya Milk and Dairy Products Sector ......................................... 97 1.2.2.2. Human Resources Structure of Konya Milk and Dairy Products Sector ................................. 98 1.2.2.3. Technological Substructure of Konya Milk and Dairy Product Sector .................................... 98 1.2.2.4. Supplying Structure of Konya Milk and Diary Products Sector .............................................. 99 1.3. SWOT Analysis of Konya Milk and Dairy Product Sector .............................................................. 100 1.4. The Developments Expected from the Market ............................................................................ 102 1.5. The Competition Analyzing and Aggregation for Konya Milk and Dairy Products Sector ............ 102 1.5.1. The Competition Diamond Konya Milk and Dairy Products Sector.......................................... 103 1.5.2. The Aggregation Map for Konya Milk and Dairy Products Sector ............................................ 104 1.5.2.1. Sectoral Enterprises .............................................................................................................. 104 1.5.2.1.1. Policy Determiner Organizations .......................................................................................... 104 1.5.2.1.2. Education, Information and R&D Organizations .................................................................. 104 1.5.2.1.2.1. Education Organizations