Volume 5, Number 1 ISSN 2576-2699 International Conference Proceedings April 14 – April 16, 2021 Editor Dr. Jeff Mankin, Lipscomb University Copyright 2021 by Institute for Global Business Research, Nashville, TN, USA Institute for Global Business Research Conference Proceedings Volume 5, Number 1 TABLE OF CONTENTS USING PERSONAL BRANDING TO FRAME PERSONAL STRATEGIC PLANS IN AN MBA CAPSTONE COURSE ......................................................................................................... 6 Stephen C. Betts, William Paterson University .............................................................. 6 ACADEMIC INTEGRITY IN ONLINE COURSES ..................................................................... 7 Stephen C. Betts, William Paterson University .............................................................. 7 CRYPTOCURRENCIES AS HEDGING TOOLS ......................................................................... 8 Han-Sheng Chen, Lipscomb University ......................................................................... 8 Julio Rivas, Lipscomb University ................................................................................... 8 SMALL BUSINESS RESILIENCE AMIDST THE PANDEMIC: ENHANCING WORKPLACE COLLISIONS ....................................................................................................... 9 J. Stephen Childers, Radford University......................................................................... 9 Andrea Stanaland, Radford University ........................................................................... 9 THE ROLE OF VIDEO IN PANDEMIC-PERIOD SOCIAL MEDIA MARKETING .............. 14 Terry Stringer Damron, Austin Peay State University ................................................. 14 Miranda Lowell, Austin Peay State University ............................................................ 14 DEDICATED TO THE CAUSE: THE IMPACT OF HIRING DECISIONS ON MISSION DRIFT IN CERTIFIED BENEFIT CORPORATIONS ............................................................... 16 John S. Daniel II ........................................................................................................... 16 DRAFTKINGS: A SPAC CASE STUDY .................................................................................... 21 Rakesh Duggal, Southeastern Louisiana University ..................................................... 21 A COMPARATIVE ANALYSIS OF DISTRIBUTION AND ALLOCATION OF COVID-19 VACCINES BETWEEN TWO ADMINISTRATIONS ........................................... 22 J. Mayanja, Washington Adventist University ............................................................. 22 J. Chilipamushi, Washington Adventist University ...................................................... 22 Y. Zhang, Washington Adventist University ................................................................ 22 B. Albury, Washington Adventist University ............................................................... 22 Jude Edwards, Washington Adventist University ........................................................ 22 L. Halawi, Embry Riddle Aeronautical University ...................................................... 22 SERVICE LEARNING PROGRAMS AND COMMUNITY ENGAGEMENT: AN ANALYSIS OF STUDENT REFLECTIONS .............................................................................. 31 Yousry Eldardiry, Missouri State University................................................................ 31 Ismet Anitsal, Missouri State University ...................................................................... 31 M. Meral Anitsal, Tennessee Tech University ............................................................. 31 2 Institute for Global Business Research Conference Proceedings Volume 5, Number 1 RETHINKING CREDENTIALS FOR AVIATION SUSTAINABILITY: A DACUM APPROACH ................................................................................................................. 32 Leila Halawi, Embry Riddle Aeronautical University .................................................. 32 ROUNDING PHENOMENON IN THE OTC MARKET ........................................................... 38 Daoping He, San Jose State University ........................................................................ 38 Yao Tian, San Jose State University ............................................................................. 38 Caixing Liu, California State University, Sacramento ................................................. 38 CHANGES IN TYPES OF HELP INSTRUCTORS GIVE DURING A PANDEMIC ............... 39 Obyung Kwun, Southern University at New Orleans ................................................... 39 Ghasem S. Alijani, Southern University at New Orleans ............................................. 39 INNOVATIONS LARGE AND SMALL TIED TO COVID-19 ................................................. 40 Robert J. Lahm, Jr., Western Carolina University ........................................................ 40 CULLOWHEE CONFECTIONARY COMPANY: A SERIES OF TEACHING CASES ON VALUING A FAMILY-OWNED BUSINESS ..................................................................... 46 Marco Lam, Western Carolina University .................................................................... 46 Thomas D'angelo .......................................................................................................... 46 Ronald Parker, Western Carolina University................................................................ 46 Nora Sugar .................................................................................................................... 46 USING STOCK AND OPTION MARKET RESPONSES IN EVENT STUDIES: THE DEEPWATER HORIZON OIL SPILL CASE .................................................................... 47 Marco Lam, Western Carolina University .................................................................... 47 Sarah Wallace, Western Carolina University ............................................................... 47 Leobardo Diosdado, Western Carolina University ....................................................... 47 Leroy Kauffman, Western Carolina University ............................................................ 47 DIGITALIZATION AND INDUSTRY RESILIENCE AMID THE CORONAVIRUS PANDEMIC .................................................................................................... 48 John Finley, Columbus State University ...................................................................... 48 Yaojie “William” Li, Columbus State University ........................................................ 48 DOES INFORMATION ASYMMETRY MOTIVATE CORPORATE SPIN-OFFS? ............... 49 Han-Sheng Chen, Lipscomb University ....................................................................... 49 Ying-Chou Lin, Southeastern Oklahoma State University ........................................... 49 COVID-19 REPORTING: PRIVACY VERSUS PROTECTION ............................................... 55 Darrell G. Ford, University of Central Oklahoma ........................................................ 55 Marty Ludlum, University of Central Oklahoma ......................................................... 55 REVENGE OF THE ELECTRIC CAR IN THE 2020S: A CASE STUDY ................................ 56 Ahmed Maamoun, University of Minnesota Duluth .................................................... 56 3 Institute for Global Business Research Conference Proceedings Volume 5, Number 1 WHY DOES APPLE HAVE SO MUCH OFFSHORE CASH? .................................................. 57 Jeffrey A. Mankin, Lipscomb University ..................................................................... 57 Jeffrey J. Jewell, Lipscomb University ......................................................................... 57 Julio A. Rivas, Lipscomb University ............................................................................ 57 ANALYSIS OF INVESTMENT RETURN PERFORMANCE FOR U.S. HOTELS ................. 58 Mahmud Mansaray, North Carolina Central University............................................... 58 James Stotler, North Carolina Central University ........................................................ 58 STUDY IN ECONOMIC POLICY UNCERTAINTY AND STOCK MARKET VOLATILITY IN TWO COUNTRIES ........................................................................................ 62 Seongju Moon, Gyeongsang National University ........................................................ 62 DaeRyong David Kim, Delaware State University ...................................................... 62 HOW MANUFACTURERS WORK EFFECTIVELY WITH MANUFACTURERS’ REPRESENTATIVES ............................................................................ 66 Michael W. Pass, Sam Houston State University ......................................................... 66 FAIR DISCLOSURE REGULATION: RECENT ISSUES AND IMPLICATIONS .................. 67 Sanjay Rajagopal, Western Carolina University .......................................................... 67 WHERE DO WE LOCATE THE PLANT? (INTERNATIONAL EDITION) ............................ 70 Kyle Ristig, Centenary College of Louisiana ............................................................... 70 THE EFFICACY OF USING TEAMS VERSUS INDIVIDUAL PRACTICE ROUNDS IN BUSINESS SIMULATIONS ................................................................................. 71 Robin L. Snipes, Columbus State University ............................................................... 71 Jennifer P. Pitts, Columbus