The legacy journey for Leicester & Leicestershire Contents Foreword 3 Headline Achievements 4 National legacy programmes delivered locally 5 Olympic Torch Relay & Evening Celebration 6/7 Blaby 8/9 Charnwood 10/11 Harborough 12/13 Hinckley & Bosworth 14/15 Leicester 16/19 Melton 20/21 North West Leicestershire 22/23 2012 Legacy Journey Highlights 24/25 Oadby & Wigston 26/27 Inspire Business 28 Inspire Visitor Economy 29 Inspire Sport & Physical Activity / Health & Wellbeing 30 Inspire Culture 31 Inspire Volunteering 32/33 Inspire Children & Young People 34/35 My Games My Legacy 36/37 Patchwork Pledge 38/39 Visits and Events 40/43 Olympic & Paralympic Games 44/45 The Legacy Journey continues 46 Acknowledgements & Thank You’s 47 “London 2012 gave us an amazing summer of sport and celebration. The whole country came together to welcome the Olympic & Paralympic Torches and were treated to four weeks of incredible sporting achievements. Inspire LeicesterShire has spent the last three years creating opportunities to secure a lasting legacy from the Games. The challenge now is for us to capture the enthusiasm that London 2012 generated and begin delivering a real legacy for the local area” . Andy Reed OBE, Chair of Inspire LeicesterShire 2012 Steering Group 2 Foreword Inspire LeicesterShire was a partnership of the local authorities of Leicester & Leicestershire, working together to create a lasting legacy from the London 2012 Games for the local area. The legacy programme was driven by a dedicated 2012 Games Legacy Team who have been maximising the benefits that the Games provided and built on the enthusiasm and inspiration that London 2012 generated. A legacy Director & Co-ordinator were appointed in early 2010 with both posts being funded through local authority contributions and a grant from the East Midlands Development Agency. This capacity is unique to the region and has demonstrated that having dedicated people in place, to provide leadership and strategic direction of legacy activities, has really added value to legacy outcomes for the city and county. Andy Reed OBE, Chair of Inspire LeicesterShire 2012 Steering Group Collectively, we are incredibly proud of what has been achieved over the past three years. This evaluation celebrates the highlights and Bill Cullen, Vice Chair of Inspire LeicesterShire impact of a very special legacy journey. 2012 Steering Group Delivering on our vision Following Team GB’s success at the Beijing 2008 Games, a strategy To enhance this evaluation, an empirical research project has been was developed by the Leicestershire Steering Group for the 2012 carried out in partnership with Leicester-Shire & Rutland Sport, Games which provided the framework for a co-ordinated approach Loughborough University and the Children & Young Peoples legacy. to securing legacy outcomes for Leicester & Leicestershire. The This has taken the form of a PhD studentship through Loughborough Inspire LeicesterShire strategy for the 2012 Games aimed to deliver University’s renowned Centre for Olympic Studies & Research. Under on the following vision: the supervision of Prof Ian Henry, Shushu Chen has completed a meta-evaluation of the legacy benefits from the London 2012 Games Inspire businesses to compete for and win contracts and sub- to a non-host region (Leicester & Leicestershire). An executive contracts to supply goods and services to the London 2012 Games. summary and full report can be found at: www.inspireleics.org.uk/meta-evaluation. Key lessons learnt from Inspire teams and visitors from across the world to come to this study can be found on page 46. Leicestershire – whether to train in some of the country’s best facilities or experience the area’s diverse cultures, its rich heritage and beautiful countryside. Leaving a lasting legacy Inspire increased participation in sport and physical activity and London 2012 captured the imagination of a nation and the world. commitment to supporting excellence in sport. It made us cry, laugh, cheer, unite and feel incredibly proud. The much talked about legacy from the Games was always going to be Inspire individuals and communities to play an active role in the a challenge, but through the early interventions of Inspire Cultural Olympiad , celebrating their cultural identity, cohesiveness, LeicesterShire and our partners, Leicester & Leicestershire are in a creativity and heritage. good place to ensure the impact is felt locally, in our communities and amongst our children & young people. Inspire children & young people to engage in sport, arts and culture, learning and volunteering. London 2012 set out to ‘Inspire a Generation’. Here in our city and county, we fulfilled that promise. A key success factor has been our Inspire more options and choice for people to think about physical excellent multi-agency partnership working across local authority, activity, diet and nutrition, improving their health & wellbeing and emergency services, cultural, voluntary, business, health and reducing health inequalities. sporting networks and the London Organising Committee of the Olympic Games (LOCOG). Through this we have built strong Inspire more people to become volunteers creating a strong legacy foundations for a lasting legacy for the local area. Now we have to that will result in lasting benefits to local communities. start delivering that legacy. Delivery plans were monitored quarterly by the Leicestershire This is ‘Our Games Our Legacy’ Steering Group to measure our success against this vision. The final delivery plans evidencing how we performed against our strategy and vision can be found on our website at: www.inspireleics.org.uk/deliveryplans 3 Headline Achievements Lord Coe, KBE attends our legacy event to thank us and celebrate our achievements. 78 businesses in Leicester and Leicestershire have won 176 Games related contracts (highest in the East Midlands) worth over £110 million to the local area. 62 local London 2012 volunteer Games Makers have been supported by the Leicester and Leicestershire Games Maker Grant Scheme. Local ambassadors used to champion legacy from the outset. Over 400 local schools and colleges have registered for the official London 2012 educational programme Get Set and 363 schools and colleges have been accepted into the Get Set Network. Ticket share numbers for Leicester & Leicestershire showed that 72% of schools eligible took up the option of free tickets. 67,300 visits to our website; 68% being first-time visitors. Over 1,000 children & young people have taken part in our London 2012 key milestone events. 52 Wells Sports Foundation elite athlete school visits have taken place reaching over 8,000 young people. Over 10,000 people have signed up to our quarterly newsletter. During Games Time, we reached a peak of 2,562 followers on twitter. 44 projects have been awarded the prestigious London 2012 Inspire Mark. My Games My Legacy has been immortalised in a legacy plaque at the Copper Box arena (Olympic Park). Over 2,000 My Games My Legacy pledges made. Patchwork Pledge squares totalled 22,300 to make up a London 2012 inspired blanket measuring approximately 500 square metres. 4 National legacy programmes delivered locally Places People Play – a national lottery funded initiative for the mass participation legacy from the London 2012 Olympic & Paralympic Games. Delivered by Sport England in partnership with the British Olympic Association, the British Paralympic Association and with support from LOCOG. (Places) Inspired Facilities provides lottery funding to improve and refurbish sports clubs. 17 applications have already been approved, generating over £797,000 across Leicester & Leicestershire. (People) Sport Makers is a programme designed to recruit volunteers aged 16+ to organise and lead community sporting activities across the country. Across Leicester & Leicestershire, 493 Sport Makers attended events and 129 have journalled their hours. 19 Sport Makers won tickets to the Olympic & Paralympic Games for having completed 10 hours or more organising or leading sport in their local community. (See page 32 for case study) (Play) Sportivate A Lottery programme that provides access for 14-25 year olds to a variety of sports over six weeks, either improving on skills or learning a whole new sport. In Leicester & Leicestershire, 737 young people were retained in activity whilst 28 additional projects were funded. 10 Sportivate participants were eligible to receive London 2012 tickets after completing a sports course, missing no more than one session, and then continuing to play sport for at least three months afterwards. (Play) Gold Challenge is an independent initiative that will motivate over 100,000 adults to test themselves in multiple Olympic and Paralympic sports, and in doing so raise millions of pounds for charity. 63 people registered on the website in Leicester, 5 people registered in Leicestershire, and 1 person in Rutland. An additional 66 people took part in our Monica’s Miles 2012km event. 10 participants took part in the athletes parade at the Gold Challenge Charity parade in April 2012 and walked around the track in the stadium. Inspire Mark is the official London 2012 accreditation programme awarded to exceptional and innovative projects inspired by the London 2012 Games and its values. Projects Approved by Strand for Leicester & Leicestershire Sport 20 Culture 15 Education 6 Volunteering 3 A total of 44 projects across Leicester & Leicestershire were recognised as being genuinely inspired by the Olympic & Paralympic ideals.