Contents available at: www.repository.unwira.ac.id https://journal.unwira.ac.id/index.php/ARTEKS Research paper doi: 10.30822/arteks.v5i3.487 The hedonistic sustainability concept in the works of Bjarke Ingels Nita Dwi Estika1* , Yudhistira Kusuma2, Dewi Retno Prameswari3 , Iwan Sudradjat1 1 History, Theory, and Criticism in Architecture Research Group, School of Architecture, Planning, and Policy Development (SAPPD), Institut Teknologi Bandung, Jl. Ganesha, no. 10, Bandung, Indonesia 2 Architectural Planning Research Group, Department of Architectural Education, Universitas Pendidikan Indonesia, Jl. Dr. Setiabudhi, no. 229, Bandung, Indonesia 3 School of Architecture, Planning, and Policy Development (SAPPD), Institut Teknologi Bandung, Jl. Ganesha, no. 10, Bandung, Indonesia ARTICLE INFO ABSTRACT Article history: Contemporary architects highlight past ideas and present new Received April 29, 2020 manifestos often perceived as utopian. Bjarke Ingels introduced Received in revised form May 12, 2020 hedonistic sustainability in response to the demand for Accepted July 26, 2020 environmentally friendly and sustainable living through different Available online December 01, 2020 perspectives. This paper comprehensively explains the concept of hedonistic sustainability through the designs of Bjarke Ingels, a Keywords: contemporary architect. Literature from various sources is examined Bjarke Ingels to describe Bjarke Ingels' idea. Hedonistic sustainability combines Contemporary sustainable ideas, fun, and community. Bjarke Ingels's architectural Hedonistic sustainability design is applied through simulation and an ironic approach. Its Manifesto representation facilitates the exploration of the design objects planned concretely. The idea of playful and communality was raised through the design that accommodates various user activities. Bjarke Ingels's idea is expected to contribute to the knowledge and *Corresponding author: Nita Dwi Estika contemporary architecture design process in Indonesia. History, Theory, and Criticism in Architecture Research Group, SAPPD, Institut Teknologi Bandung, Indonesia Email: [email protected] ORCID: 0000-0003-2117-482X Introduction what architecture can do at its maximum point. However, it is also a challenge since it may Architects become famous in other media because highlight the main weaknesses of the architecture of their manifesto. A good manifesto combines a (Jencks 1997). Rem Koolhaas, a founding partner bit of terror, emotion, the prestige of capabilities, of the OMA (Office for Metropolitan and utilizes rhetorical tools such as rhymes, word Architecture), was assisted by an apprentice plays, and jokes. Jencks and Kropf (1997) named Bjarke Ingels in 1998. Manifesto Bigness grouped manifestos into five time periods, Koolhaas inspired Ingels to be one of the including, Post-Modern, Post-Modern Ecology, innovative, ambitious, creative, and most famous Traditional, Late Modern, and New Modern contemporary architects of the younger (Jencks 1997). generation. This success is also attributed to skills The appearance of Rem Koolhaas in 1994 in using various platforms, including social with the manifesto of Bigness made him a new media. Ingels won many awards because of the modern figure. The Manifesto Bigness represents Copyright ©2020 Nita Dwi Estika, Yudhistira Kusuma, Dewi Retno Prameswari, Iwan Sudradjat. This is an open access article distributed the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License 339 ARTEKS : Jurnal Teknik Arsitektur, Volume 5, Issue 3, December 2020 pISSN 2541-0598; eISSN 2541-1217 ability to produce innovative architectural works processing methods were used to extract text from and international reputation (Sagdıc 2016). various sources. Furthermore, content analysis Bjarke Ingels founded the Bjarke Ingels techniques were used to determine the inference Group (BIG) in 2005, which is known by the of the selected work to provide an overview of the manifesto Yes is More, a theory of evolution interpretation of ideas or hedonistic sustainability (Bjarke Ingels Group 2009). This manifesto was concepts proposed by Bjarke Ingels founded on the abstraction from the thoughts of (Krippendorff 2012). The essence was responded naturalist Charles Darwin and philosophers to by associating this thought with a broader case Friederich Nietzsche (Møller 2013). "Yes is to make a more general and comprehensive More" by Ingels was juxtaposed with six other conclusion on the hedonistic sustainability legendary architectural manifestos, including concept. Vitruvius, Le Corbusier, Steen Eiler Rasmussen, Aldo Rossi, Roberto Venturi, and Rem Koolhaas (Arcspace 2014). Stable manifestos can become a Result and discussion theory, which is a discourse that explains the practice of architectural production along with a The Ingels architecture process with Koolhaas description of its challenges (Jencks 1997; Nesbitt provides show that each project is handled 1996). The manifestos stated by architects can be uniquely based on specific conditions. Projects categorized into groups of theories to form the start with a story attached to a city, about art and architecture theory (Sudradjat 1997). The theory technology, and the institutions that develop. represents how architects develop and use Therefore, Ingels concludes that architecture is principles, knowledge, techniques, and other part of society and is based on societal issues resources in the design process (Sudradjat 2020). (Parker 2012). It underlines the background of the architect's “Yes is More” might be perceived as a joke design process, such as the use of media and ways from a famous quote by the founding father of the of acting, enriching historical and cultural modern revolution Mies Van Der Rohe, “Less is diversity (Widodo 2019; Subroto 2019). More.” However, the choice of phrases has a solid Through the Yes Is More manifesto, Ingels basis. Apart from the concrete form of the Less is synthesized various concepts, including More spell, which results in the repetition of Hedonistic Sustainability. This paper explains identical square buildings dominating, “Yes is Hedonistic Sustainability's design concept, More” also refers to the fact that the architecture ranging from the origin, principles, development is a contradiction and revolution of implementation, and context of application previous ideas. Ingels intended to free through the architectural works of Bjarke Ingels. architecture from traced cliches and viewed The purpose of choosing this concept was to modern life as an inspiring challenge. As an appreciate the BIG for its exciting design architect in the 21st century, he shows that the philosophy and challenging the idea of project's importance is not formulated under the sustainable living principles. This concept is also basic guidelines and principles of architecture, but a contextual idea with the urgency of today's is focused on concept research on architectural architectural design that must prioritize projects expected to be the best in the market. environmentally friendly principles. According to Ingels, the need in architecture today is not revolution, but evolution. Architecture should adapt progressively to the Method development of life. It should follow the way of life, rather than slowing the progression of life by This study uses a qualitative descriptive approach, adjusting to obsolete ideas from the past. Perfect commonly used to build knowledge patterns architecture should say "yes!" to every desire and based on constructive perspectives sourced from need (Bjarke Ingels Group 2009). individual experience and historical values "Yes is more" represents Ingels's optimism as (Creswell 2014). Data collection involved a designer in the contemporary era to produce literature studies of various sources, including perfect architectural works. Instead of positioning books, articles, and information from the official themselves toward "pragmatics" that kill the wild website of Bjarke Ingels's works. Text data ideas of an architect or "utopians" that reject 340 Nita Dwi Estika, Yudhistira Kusuma, Dewi Retno Prameswari, Iwan Sudradjat: The hedonistic sustainability concept in the works of Bjarke Ingels various realities, Ingels merge the two poles in an challenge." (Sanders and Sanders 2019; architectural design entitled "pragmatic- Ingels 2012). utopianism" (Bjarke Ingels Group 2009). Hedonistic sustainability is a vision to respond Through the Pragmatic Utopianism idea, he was to current challenges in line with the need for new confident and optimistic that architectural works ways of addressing the evolving contemporary should not be partial. Architectural work should lives, multicultural issues, economic problems, reach both sides through the creativity of an and technological and communication architect and produce outcomes that developments. Hedonistic sustainability is a accommodate various needs. mind-set that integrates aspects of sustainability “How could the ecosystem live with playfulness into a building to improve sustainably when humans continue to do human life. what they want?” (Fiore, Phillips, and Ingels doubt that the environment is currently Sellers 2014). undergoing an ecological regression (Bjarke The Hedonistic Sustainability concept also Ingels Group 2009). In his view, the environment emanated from the foundation of pragmatic is ecologically "possible" in progress. The utopianism. The hedonistic preposition seems to statement seems to show the quality of the built