MAKING THE WORLD A BETTER PLACE — 2010 SU S T AINA B I L I T Y R E P O RT OUR COMPANIES Introducing our three-tiered approach to environmental Economic Value sustainability: It’s only natural to want the best out of life for ourselves and our families. From the air we breathe and the products we buy Social Responsibility to the places where we live, work and go to school. Environmental Stewardship Menasha Corporation and its subsidiaries touch the lives of individuals in countless ways, whether it’s as an employer, a supplier or a responsible citizen. We recognize these roles and have developed a three-tiered approach to environmental sustainability. In the pages that follow, you will have the opportunity to learn how we strive to make the world a better place through products, services and processes that increase economic value, demonstrate social responsibility and result in enhanced environmental stewardship. 02 03 At Menasha Packaging, we’re focusing on ways that being green can provide profitable and sustainable solutions that also lead Throughout Menasha Corporation’s history of 160-plus years, we have engaged in sound business practices that have contributed in Menasha Corporation’s two largest operating units, Menasha to brand growth for our customers. Our designers specialize in creating high-impact graphic packaging and merchandising meaningful ways to maintain and improve our environment, communities and the economic prosperity of our stakeholders, which are Packaging and ORBIS Corporation, will continue to be at the products that attract shoppers while incorporating manufacturing indelibly linked. Our new Mission, Vision and Values, which were introduced earlier in 2010, are a clear reflection of our commitment forefront of offering products and services that help our customers processes that cut down on the cost of goods sold, reduce assembly time, free up shelf space and boldly communicate reduce, recycle and reuse packaging materials. Many of our to all of our stakeholders and voice our respect for, commitment to and appreciation of the environment. brand attributes. customers and vendor partners join us on this journey, and we actively participate with them in doing the right thing for our Mike Waite T he journey toward sustainability is just that – a pathway that, with hard work employees, shareholders and communities. President, Menasha Packaging and innovation, will allow us to reach significant milestones along the way with the expectation that we can always do more to improve our environment. We are very proud of Menasha Corporation’s legacy of respect for the environment, which would not be possible without the dedication ORBIS Corporation helps leading companies drive sustainability While the path has no end in sight, we eagerly embark on the journey. that our more than 3,000 employees display every day. We sincerely in their businesses by scrutinizing every point in their supply hope that you will join us on the journey toward improving the chain including the packaging used to move their products. Our reusable containers, pallets, dunnage and bulk systems environment for the generations to come. At Menasha Corporation, we understand sustainability. It means focusing on the triple bottom line—economic value, social responsibility improve the flow of product, allowing customers to reduce costs and enhance profitability. In addition, our plastic reusable and environmental stewardship. What’s good for society is also good for business and we are finding new, innovative ways to support packaging does more than just save money—it drives sustainability the communities where we live and work, using natural resources in sensible and prudent ways while delivering superior financial throughout the supply chain and helps world-class companies Jim Kotek improve their impact on the environment. performance. We believe that customers want to grow their relationships with a company that is mindful of the triple bottom line President and CEO and has demonstrated achievements in the area of sustainability. Menasha Corporation Billh As President, ORBIS Corporation 04 05 Menasha Corporation “A sustainable corporation is one that creates profit for its shareholders Sustainability Statement About this Report while protecting the environment and improving the lives of those SUSTAINED BY OUR VALUES TEAMWORK Menasha Corporation is at an important point in its sustainability journey, and this report with whom it interacts. As a family owned company founded in 1849, Menasha Corporation Engage employees, suppliers and customers to proactively summarizes our 2010 accomplishments.1 We are proud of the steps we have taken toward “It operates so that its business has always been committed to good corporate citizenship. Our develop innovative products and processes that are respectful becoming a leader in the area of environmental sustainability, and we look forward to sharing interests and the interests of the core values of Integrity, Excellence, Teamwork and Communities, of the environment. further progress in the years to come. As is the case with many companies, our journey has coupled with our passion for innovation, enable us to make environment and society intersect. just begun, and we are excited about where it will take us. This report highlights some of our lasting, favorable economic, environmental and social impacts. CoMMUNITIES internal efforts as well as the many ways in which we are helping customers reduce the Strengthen communities through employee volunteerism, corporate “A sustainable business stands an environmental impact of their supply chain and products. INTEGRITY philanthropy and socially responsible business activities. excellent chance of being more Create a safe, healthy and environmentally friendly work successful tomorrow than it is today, environment in which our employees take pride. Menasha Corporation’s commitment to sustainability has helped Menasha Corporation is the parent company of Menasha Packaging Company, ORBIS and remaining successful, not just position us as an industry leader. We are striving to continue Corporation and LeveragePoint Media. for months or even years, but for EXCELLENCE building on this legacy for generations to come. decades or generations.” Use Lean and Six Sigma principles to foster a culture of continuous improvement by removing waste in all areas Menasha…We Make the Impossible Possible. A ndrew Savitz, author of The Triple Bottom 1 of our business. This report does not include information about one of our business units, LeveragePoint Media, which provides retail solutions to pharmaceutical Line: How Today’s Best-Run Companies Are and consumer packaged goods companies. LeveragePoint Media is focused on marketing services rather than manufacturing; therefore, its direct Achieving Economic, Social, and Environmental environmental impact is minimal. Success — and How You Can Too (Jossey-Bass/Wiley, 2006) 06 07 We help our customers—some of the biggest names in their industries—to protect, move and promote their products T I ER O N E: better than anyone else. An important part of our success includes our strong commitment to sustainability. Leading companies today are actively engaged in analyzing every facet of their supply chain, as well as the products they Economic Value produce, to reduce their impact on the environment. And we’ve got the leadership to help them meet those goals. SUAINAS T B L E S O LUTION S F O R W O RLD-CLA S S CO M P A NIE S We understand that there are many opportunities to improve sustainability through the products we manufacture and the processes and practices we use to produce them. As a result, Menasha Corporation is making significant strides in environmental sustainability while driving tremendous economic value for our customers. 08 09 ECONO M I C V A LUE : Ink Recycling R ecent Menasha Packaging The Menasha Packaging facility in Hartford, Wisconsin, uses several innovative ways Accomplishments: to keep ink out of the municipal wastewater treatment facility. The Hartford facility • Completed corrugator upgrades at several deals exclusively with retail packaging and P-O-P displays, so all the inks are facilities, allowing the machines to run customized to match the branding requirements of clients. lighter-weight linerboard and use less water and starch while maintaining board strength Menasha Packaging offers specialized packaging, printing and brand management through nine service The first way we avoid waste is through our unique process used to accurately estimate groups that work closely together to develop strategically designed packaging and merchandising how much ink a particular job will take. For any ink that may be left over, the Hartford • Completed Lean solutions customer audits solutions. As the nonintegrated market leader in the United States, we serve as a brand extension for facility utilizes one of two options developed as part of its Ink Work-Off Program. focused on cost and material savings our consumer packaged goods customers, provide innovative products that exceed sustainability related to packaging processes goals and create cutting-edge solutions in corrugated packaging. Our award-winning point-of- One option is to take the leftover specialty colors and reformulate them into a new purchase (P-O-P) products set high standards for optimal brand management. • Participated in the Carbon Disclosure Project specialty graphic color for use on packaging and displays. Using formulas fine-tuned and set the baseline across