Giulia Londei LinkedIn profile: https://www.linkedin.com/in/giulia-londei-24931b11/ Address: 14 Wellesley Mansion, Edith Villas, W14 9AH, London Mobile: +44 7768 368412 E-mail: [email protected] Nationality: Italian European Driving licence: B SUMMARY Professional Sommelier and Store Manager with a unique set of skills in Economics & Analytics. Strong professional education with a first Bachelor’s Degree in Economics and Management at Ca’ Foscari University (Venice) and a further Master’s Degree at Bocconi University (Milan). After years of working in companies’ different departments, with the aim of finding a job that could conciliate my studies and background with my passion for the world of wines and my active nature, I’ve explored the hospitality business starting from scratch. Now that I’ve achieved the highest position in store, I’m exploring new ways of giving value to both my very different experiences in both Italy and UK. I’m a reliable and open-minded person with a positive and proactive personality and with inexhaustible willing to learn. Data driven thinking is the objective path that has always guided me when moving towards new and international experiences. EDUCATION March 2009 - L. Bocconi University (Milan) Bocconi is Italy's number 1 university and one of the top 10 MBA programs worldwide both in the Financial Times and The Economist rankings. Master’s Degree in management studies: Accounting and Corporate Finance Thesis Subject: Business strategy and performance measurement (Balanced Scorecard's implementation: a case study) November 2006 - Ca’ Foscari University (Venice) Bachelor’s Degree in economics and management: Auditing and Corporate Law Thesis Subject: Corporate Social Responsibility July 2002 - Lyceum A. Cornaro (Padua) Scientific “Maturità” (A Level equivalent) CAREER HISTORY October 2015 – November 2017 Vini Italiani (London) Store Manager Sommelier (Covent Garden store) Starting as Supervisor at the South Kensington branch, promoted Assistant Manager then Store Manager at the Covent Garden store, achieving the official title of ‘Sommelier’ during the first 6 months of employment. Reporting to the Managing Director, fully responsible for the whole management of the shop, wine bar and wine café, ensuring that the standard of product, service, operations and legal requirements are achieved. Key responsibilities building a profitable business through sales, initiative, effective cost control and proactive planning on a day by day basis managing budgets and monitoring the financial performance of the store promoting the Vini Italiani brand and the Italian wine culture providing wine advice as the leading Sommelier running tastings for private customers stocking up a wine selection in the unit that creates an offer accurately tailored to the audience negotiating, organising and overviewing events in the premise ensuring the best customer service and high working standards recruiting, training, supervising and appraising both kitchen and floor staff (managing resources up to 8-9 people) ensuring the compliance with all security, hygiene, health & safety and licensing legislations point person for all store management systems (fnb Fourth Hospitality, Lightspeed) also as active part of the Head Office technical team that implemented them at the beginning of 2016 appointed ‘Tronc Master’ to calculate and manage commissions on sales for the entire company February - July 2015 Ferrero UK (London) Category Development Manager (nutella, Kinder Bueno, tic tac) The critical and objective point person between retail buyers, providing the insights required to influence them to engage in category growth opportunities, with the aim of generating relationships based upon trust. Category management justifications are required by retail customers to list and maintain products in the range. Key responsibilities Ownership and development of the category management relationships with key accounts by taking the overall category strategy and drivers and customizing these by using retailer specific insights for three key categories (Chocolate Countlines, Sugar Countlines, Sweet Spreads) and for all types of retailers, from the big players in the market (Tesco, Sainsbury’s, Asda, Morrisons, The Co-operative, Waitrose) to the smaller stores (Symbols & Independents, Travel & Forecourts, Cash&Carry, Wholesalers) Establishing Ferrero as the key category influencer in: - New Product Development – selling propositions to help achieve maximum distribution - Availability – category justification to improve space allocation - Distribution – category rationale to achieve and maintain maximum distribution on the existing range Generating insights from many data sources (Nielsen Scantrack, Litmus, Kantar, Brand View, etc.) for total coverage, channel, retailer, category and shopper Identifying ongoing trends and present them back to the business and the customers Education of internal functions on specific retailer’s objectives for category management Prioritisation and creation of retailer ready presentations from multiple sources of category insights Delivery of customer performance reviews at internal meetings Tracking and reporting of the execution of the category strategy in target retailers Proactive contact with the sales team, highlighting risks and opportunities on distribution Collaboration in the evaluation of the range selling propositions in Ireland in conjunction with Marketing and Research team Providing regular updates to the customers through the creation of bespoke scorecards April 2013 - January 2015 dunnhumby UK (London) Client Manager Owner of UK small suppliers’ engagement (clients, solutions, Tesco engagement). Responsible for the entire portfolio of small clients within all Fresh categories, unique point of reference in the company for small suppliers’ solutions. The role involves analysing large sets of customer data using dunnhumby owned solutions (e.g. dunnhumbyShop) and advanced Excel techniques, interpreting the results and generating valuable insights to be translated into recommendations that can be implemented in store. The analysis of the sales generated with Tesco ClubCard (roughly 75% of total sales) provides a deep understanding of the KPIs that drive the performance. Segmenting customers and stores allows to identify the best strategies to be implemented by suppliers to increase their sales. Insights and recommendations, quantified in the value achievable through implementation, are communicated with PowerPoint presentations to stakeholders. Key responsibilities Small suppliers’ account management: - 26 smaller clients + 3 bigger clients trading up (originally included in the smaller portfolio) - Main point of contact for the client, talking to all levels in the companies - Managing monthly/quarterly deliveries and bespoke analysis requests - Training and day by day consultancy Contract renewal and trade-up opportunities: - Commercial skills development (sell to existing clients) - Maintain/increase clients’ retention rate - Create budget forecast and manage contracts from the legal and financial point of view Development of a suite of solutions and ways of working with smaller clients - Improve client satisfaction and assist with new business client sales - Existing tools improvement and development of new and more flexible solutions - Set up trials with key clients to test the new solutions Tesco engagement: understand small suppliers’ interaction with Tesco to be a valuable facilitator Scale solutions & ways of working across Tesco markets to drive global best practice (create case studies and develop new business materials) May 2010 – March 2013 dunnhumby Italy (in partnership with Gruppo Pam) (Venice, IT) Shopping Experience Associate Responsible for all clients accessing dunnhumby data (e.g. Barilla, L’Oreal, Coca Cola, Ferrero, Heineken, Peroni, Unilever). Key responsibilities Customer insights on demand (bespoke analysis on all categories) Presenting to all levels audience at client meetings Release of monthly reports as per bespoke agreements with each client Training and software tools development General service to all clients on a day by day basis November 2009 – April 2010 Gruppo Pam S.p.A. (Venice, IT) CFO assistant Key responsibilities Data analysis and report compiling on store revenues (~140 stores) Daily, weekly and monthly reports delivery to all levels in the company General support to the Finance team Assigned to the “Padova – Zanchi” store for retail and core business experience October 2008 – February 2009 Uniflair S.p.A. (Padua, IT) CFO and Credit manager assistant Assigned to financial statements reclassification and ratio analysis. Part of the «Balanced Scorecard»’s enhancement project. April 2006 – June 2006 Studio Dalla Costa (Padua) Chartered Accountants and business consulting firm. Formative experience in accounting for small and medium enterprises as assistant and secretary to a Partner. January 2005 – April 2005 Ca’ Foscari, Faculty of Economics (Venice) 300 hours experience at the Dean’s Office, taking part in the “European Social Fund” Project 032 within the Regional Operative Programme for supporting employment in the Member States. September 2001 – July 2004 Periodical collaboration with the entertainment and event marketing company Zed S.r.l. in Padua. FOREIGN LANGUAGE SKILLS Professional working proficiency in both written and oral English (current level C1*): - Certified LEVEL B2* with honours obtained in 2008