Q2 Data Update 2020 Global Digital Subscription Snapshot Feast and famine in the time of Covid-19 Few industries have been spared the brutal shift in consumer behaviour and economic fallout resulting from the global Coronavirus pandemic. For those with a strong focus on digital subscription revenue, the pandemic has delivered a bounty of surging interest in high quality, authoritative and trusted content. But, what comes as a blessing for some, also delivers a brutal blow with accelerated declines in advertising and print revenues. Our last report in April 2020 was released just as lockdowns were rapidly being introduced globally. Video streaming services were the clear winners in the early days of the pandemic as consumers shifted both their expenditure and leisure time towards video content. But, the start of the pandemic also saw a huge shift in interested for news sites as people sought out high quality, trusted journalism to stay abreast of developments, globally, nationally and locally. The April 2020 report highlighted surging traffic levels to news websites, and in particular, to local and regional news providers as users sought out reliable information about the impact of the Coronavirus on their local communities. Our research for this data update found that in many cases, regional publishers have enjoyed some incredible gains in the last few months. Tribune Publishing, with its large network of local and regional news outlets, saw a 293% increase in digital subscription sales in March alone. What’s New in Publishing reported in June that news subscriptions overall had grown by 110% in three months. And whilst brands like the New York Times continued to deliver stellar growth and is now boasting over 5 million digital-only subscribers, Press Gazette highlighted the growth of regional titles like the LA Times which increased subscriber numbers by more than 80%. Such reports will come as welcome news for publishers who have doubled down on investment to increase reader revenue. But, among the positive headlines for digital growth, there is also sombre reading on how the coronavirus has accelerated advertising and print revenue declines for publishers. Be sure to keep an eye out for our next full report in September where we will be taking a thorns and all deep dive into how the Coronavirus pandemic has shaped the world of subscription-based reader revenue and the publisher landscape. James Hewes President and CEO, FIPP Q2 Data Update 2020 Publisher Data 1/3 Country Title Subscriptions Reported Source Cost USA New York Times 5,000,000 2020 Q2 Source USD 8 / 4 weeks USA Dow Jones (Group) 3,500,000 2020 Q1 Source Varies (Group) USA Wall Street Journal 2,200,000 2020 Q1 Source GBR 14.99 / month USA The Informer 2,100,000 2019 Q3 Source USD 14.98 / year USA Washington Post 2,000,000 (est.) 2020 Q2 Source USD 60 / year UK Financial Times 1,100,000 2020 Q1 Source GBP 33 / month USA Gannett (Group) 863,000 2020 Q2 Source Varies (Group) Norway Schibsted (Group) 800,000 2019 Q3 Source Varies (Group) Japan Nikkei 767,978 2020 Q2 Source JPY 4,277 / month Germany Axel Springer (Group) 613,000 2020 Q2 Source Varies (Group) Australia NewsCorp (Group) 613,000 2020 Q2 Source Varies (Group) USA The Athletic 600,000 2019 Q3 Source GBR 59.88 / year UK Guardian (members) 446,000 2020 Q2 Source Not applicable UK/Global Economist App 424,585 2019 H2 Source GBP 55 / quarter USA Tribune (Group) 370,000 2020 Q2 Source Varies (Group) UK The Times/Sunday 345,000 2020 Q1 Source GBP 26 / month China Caixin 300,000 2019 Q3 Publisher RMB 58 / month The Guardian UK 265,000 2019 Q4 Source £11.99 / month (subscribers) Argentina La Nación 260,000 2020 Q1 Source ARS 260 / month Norway Amedia (Group) 258,000 2019 Q3 Source Varies (Group) UK The Telegraph 251,000 2020 Q2 Source GBP 2 / week Sweden Aftonbladet 250,000 2018 Q4 Source SEK 79 / month Prices shown in this report were obtained from the UK and are illustrative only. Due to geo-blocking, dynamic pricing, and regional pricing and variances in local availability, prices shown in your local market may vary in value and currency quoted. 3 Q2 Data Update 2020 Publisher Data 2/3 Country Title Subscriptions Reported Source Cost Poland Gazetta Wyborcza 240,000 2020 Q1 Source PLN 19.90 / month Brazil Folha de São Paulo 236,000 2020 Q1 Source BRL 19,90 / month France Le Monde 235,000 2020 Q1 Source EUR 9.90/month USA LA Times 227,000 2020 Q2 Source USD 7.99 / month USA Boston Globe 205,000 2020 Q2 Source USD 27.72 / 4 week Argentina Clarín 200,000 2020 Q1 Source ARS 300 / month France Mediapart 170,000 2020 Q1 Source EUR 11 / month USA The New Yorker 167,374 2018 Q2 Source USD 99 / year Sweden Dagens Nyheter 166,000 2019 Q2 Source SEK 119 / month Norway Verdens Gang (VG) 150,000 2020 Q1 Source NOK 39 / week Italy Corriere della Sera 133,000 2018 Q2 Source EUR 7.99 / month Germany ZEIT 126,296 2019 Q3 PV Digest EUR 5.80 / week USA National Geographic 123,494 2018 H2 Publisher GBR 10 / 6 months Norway Aftenposten 119,000 2020 Q1 Source SEK 279 / month France Le Figaro 110,000 2018 Q4 Source EUR 9.90 / month Germany Der Spiegel 102,209 2019 Q3 PV Digest EUR 4.99 / month Finland Helsingin Sanomat 100,000 2019 Q3 Source EUR 214.8 / year Germany NOZ Media (group) 100,000 2019 Q4 Source Varies (Group) USA Chicago Tribune 100,000 2019 Q2 Source N/A Germany Süddeutsche Zeitung 100,000 2020 Q1 Source EUR 14.99 / month USA Minneapolis Star Tribune 100,000 2020 Q2 Source USD 3.79 / week Norway Dagbladet Pluss 100,000 2020 Q1 Source NOK 55 / week Germany NOZ Median (Group) 100,000 2019 Q3 Source Varies (Group) 4 Q2 Data Update 2020 Publisher Data 3/3 Country Title Subscriptions Reported Source Cost USA Wired 100,000 2019 Q3 Source GBP 1.99 / month Japan NewsPicks 98,334 2019 Q1 Source JPY 1500 / month Sweden Expressen 90,000 2020 Q2 Source SEK 69 / month Sweden MittMedia 81,000 2019 Q2 Source Varies (Group) UK Mail+ 80,000 2019 Q4 Source GBP 10.99 / month Sweden Svenska Dagbladet 77,000 2019 Q2 Source SEK 55 / week Germany Handelsblatt 70,248 2019 Q3 PV Digest EUR 29.99 / month Switzerland Tamedia (Group) 70,000 2019 Q1 Source Varies (Group) USA Seattle Times 65,000 2020 Q3 Source USD 3.99 / week UK Immediate Media 63,201 2020 Q1 Source Varies (Group) Netherlands De Correspondent 60,000 2018 Q3 Source EUR 7 / month Spain El Diario 52,000 2020 Q2 Source EUR 8 / month Germany FAZ 50,935 2019 Q3 PV Digest EUR 2.95 / week Netherlands The Correspondent 45,888 2019 Q1 Source User defined Spain Ara 45,000 2020 Q1 Source EUR 9.99 / month Slovakia Denník N 42,000 2019 Q3 Source EUR 8.99 / month Switzerland Neue Zürcher Zeitung 39,000 2019 Q3 Source EUR 10 / month Austria Kleine Zeitung 32,700 2019 Q2 Source EUR 18.99 / month Canada Toronto Star 32,000 2020 Q2 Source CAD 19.99 / month Switzerland Republik 22,000 2019 Q1 Source User defined Denmark Zetland 20,000 2019 Q2 Source DKK 10 / week UK Tortoise 20,000 2019 Q4 Source GBR 100 / year USA Quartz 17680 2020 Q2 Source USD 100 / year Spain Infolibre 10,000 2019 Q4 Source EUR 6 / month Switzerland Le Temps 6,900 2019 Q3 Publisher CHF29 / month 5 Q2 Data Update 2020 Video streaming data 1/2 Country Title Subscriptions Reported Source Cost Global Netflix 193,000,000 2020 Q1 Source USD 5.99 / month China iQiyi 119,000,000 2020 Q2 Source RMB 19 / Month China Tencent Video 112,000,000 2020 Q2 Source RMB 15 / month China Youku 82,100,000 2019 Q3 Source RMB 19 / month Global Amazon Prime Video (est.) 75,000,000 2018 Q4 Source USD 8.99 / month USA Disney+ 54,000,000 2020 Q2 Source USD 6.99 / month SE Asia Viu 41,400,000 2020 Q1 Source SGD 4.90 / month India Alt Balaji 34,000,000 2020 Q2 Source INR 300 / year USA Hulu 32,100,000 2020 Q2 Source USD 5.99 / month India Eros Now 26,200,000 2020 Q1 Source INR 49 / month USA Youtube Premium 20,000,000 2020 Q1 Source USD 11.99 / month USA CBS OTT/Showtime 13,500,000 2020 Q2 Source USD 9.99 / month USA Starz/StarzPlay/Pantaya 10,600,000 2020 Q2 Source Varies (Group) USA/EU HBO Now 10,000,000 2020 Q2 Source USD 14.99 / month Global DAZN* 8,000,000 2020 Q1 Source USD 19.99 / month India Hotstar 8,000,000 2019 Q3 Source INR 299 / month USA ESPN+ 7,900,000 2020 Q2 Source USD 5.99 / month S. Korea Pooq 4,000,000 2019 Q1 Source USD 6.99 / month USA Hulu Live TV 3,300,000 2020 Q2 Source USD 55 / month Taiwan Catchplay* 3,000,000 2019 Q2 Source IDR 45,000 / mo. Prices shown in this report were obtained from the UK and are illustrative only. Due to geo-blocking, dynamic pricing, and regional pricing and variances in local availability, prices shown in your local market may vary in value and currency quoted. 6 Q2 Data Update 2020 Video streaming data 2/2 Country Title Subscriptions Reported Source Cost Canada Crave 2,600,000 2020 Q1 Source CAD 9.99 / month Nordic Viaplay 2,510,000 2020 Q1 Source DKK 89 / month USA Sling TV 2,310,000 2020 Q2 Source USD 30 / month Latam Claro video 2,200,000 2018 Source MXN 69 / month Australia Foxtel Now 2,200,000 2020 Q2 Source AUD 25.00 / month Global Crunchyroll 2,000,000 2020 Q2 Source USD 7.99 / month UK Now TV 2,000,000 2019 Q3 Source GBP 7.99 / month Australia Stan 1,800,000 2020 Q1 Source AUD 10.00 / month Italy Timvision 1,500,000 2018 Q3 Source EUR 4.99 / month EU Eurosport Player* 1,400,000 2018 Q2 Source GBP 6.99 / month Nordic HBO Nordic 1,300,000 2018 Q1 Source SEK 89 / month N.
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