Beirut2Beijing is a project initiated by The Chinese People’s Association for Friendship with Foreign Countries whose purpose is promoting the cultural exchange between China and other countries. In July 2016, the CPAFFC and Fransabank will bring to Minzu Hotel a taste of Lebanon. Fransabank’s aim through this initiative is to connect Lebanese companies, that have the size and the interest to go to China, with the right Chinese importers and distrubutors in order to increase Lebanon’s exports to China and boost the growth of our economy. Gourmet Festival From July 15th to July 29th 2016, Lebanon will send to China an outstanding Lebanese chef who will take over the kitchen of Minzu Hotel for two weeks. Corporate Fair Fransabank’s aim to boost the Lebanese economy focuses on promoting Lebanese companies’ exports to China, through the following: • Corporate Exhibition for five days from July 15th to July 20th 2016 where Lebanese companies will be exposing their products and services, taking large company orders and selling to individuals. • Trade Finance conference about imports and exports between Lebanon and China. • B2B meetings organized in collaboration with the Chinese Council for the Promotion of International Trade (CCPIT) where the Lebanese companies will meet with Chinese importers and distributors to build lasting relations. Cultural Events During the two weeks at Minzu Hotel, Fransabank will organize several events to showcase the rich and diversified Lebanese culture. The opening of the Beirut2Beijing will be attended, amongst others, by Minister Li, high-level officials from the Chinese Foreign Ministry, the China Council for the Promotion of International Trade, leading Chinese companies, as well as Arab Embassies in China, Lebanese officials, and the Lebanese community in Beijing. About The CPAFFC • The Chinese People's Association for Friendship with Foreign Countries is one of the three major foreign affairs organizations of the People's Republic of China. Its current chairperson is Li Xiaolin, daughter of Li Xiannian, former President of China. • The CPAFFC has set up 46 China-regional or China-national friendship organizations and established relationship of friendly cooperation with nearly 500 non-government organizations and institutions in 157 countries. About Fransabank • Fransabank’s Chairmen Adnan and Adel Kassar’s long legacy and strong ties to China were crowned by the “China Arab Outstanding Contribution Award” personally presented to Adnan Kassar by President Xi Jinping in January 2016. • A China Desk was created at Fransabank to enhance the trade corridor between Lebanon and China and cater to the needs of Chinese and local business entities in the various Fransabank markets of operations. About Minzu Hotel • Minzu Hotel is one of the top hotels in Beijing, which is also listed as one of the Ten Great Buildings in China. It has successfully hosted state leaders and delegations from around the world and held several large national conferences. • Given its unique geographical location, Minzu Hotel is at a walking distance from Beijing's landmarks, adjacent to the Xidan Commercial Area, and just a few blocks away from Financial Street in Xicheng District. For further information, kindly contact: Miss Raida Daouk [email protected] +961 70.70.60.10.