42n2_2ndcorrex.qxd 02/20/2003 11:03 AM Page cov1 cover cov1 42n2_2ndcorrex.qxd 02/20/2003 11:03 AM Page cov2 Baker & Taylor 4c page cov2 42n2_2ndcorrex.qxd 02/20/2003 11:03 AM Page 65 Renée Vaillancourt McGrath Feature Editor Kathleen M. Hughes CONTENTS Managing Editor March/April 2003 Vol. 42, No. 2 98 The Public Children’s Librarian As Educator Elizabeth Danley 102 Hand in Hand Museums and Libraries Working Together Betsy Diamant-Cohen and Dina Sherman 106 Collections and Services for the Spanish-Speaking Issues and Resources Solina Kasten Marquis 113 The Young Adult OutPost A Library Just for Teens Michelle Saunders 117 You Can Get There from Here A Marketing and Public Relations Program for Montana Libraries Janelle M. Zauha IN EVERY ISSUE 68 Editor’s Note 91 Internet Spotlight Renée Vaillancourt McGrath Steven M. Cohen 69 From the President 93 Tech Talk Jo Ann Pinder Paula Wilson 69 On the Agenda 122 News from PLA 76 Tales from the Front Kathleen Hughes Jennifer T. Ries-Taggart 126 By the Book 78 Perspectives Jennifer Schatz Hampton (Skip) Auld 129 New Product News Vicki Nesting PLUS . 66 Readers Respond 86 InterViews 73 Verso Tax Deferred Retirement Investing More Than “May I Help You”: for Public Library Employees The Assertive Children’s Librarian Todd Morning Leslie Barban 88 Book Talk 75 Verso A Man of Letters: An Interview A Very Harry Potter Halloween with Frank DeFord Michael Garrett Farrelly Patrick Jones 82 InterViews 94 Opportunities, Awards, and Honors The Hollywood Librarian: An Rochelle Hartman Interview with Ann M. Seidl 127 Index to Advertisers Kathleen Hughes The Public Library Association is a division of the American Library Association, 50 E. Huron St., Chicago, IL 60611; www.pla.org. Cover design by Jim Lange, Jim Lange Design, Chicago Interior design by Dianne M. Rooney, American Library Association, Chicago 42n2_2ndcorrex.qxd 02/20/2003 11:04 AM Page 66 EDITORIAL FEATURE EDITOR: Renée Vaillancourt McGrath MANAGING EDITOR: Kathleen M. Hughes CONTRIBUTING EDITORS: Hampton (Skip) Auld, Steven Cohen, Rochelle Hartman, Nann Blaine Hilyard, Vicki Nesting, Jennifer Ries-Taggart, Paula Wilson, Natalie Ziarnik EDITORIAL ASSISTANT: Brendan Dowling ADVISORY COMMITTEE Victor Kralisz, Chair, Dallas, TX; Nancy Charnee, New York, NY; Mary Cosper-LeBouef, Houma, LA; Patricia Duitman, Vancouver, WA; Cindy Lombardo, Orrville, Man’s Best Friend OH; Lynn Lockwood, Towson, MD; Isabel Silver, Champaign, IL. I am the new development director for Hand-in-Paw in Birmingham, Alabama. We EX OFFICIO: Toni Garvey, Phoenix Public Library, recently came across the article “See Spot Read” by Kathleen Hughes in the 1221 N. Central, Phoenix, AZ 85004; (602) 262- November/December issue of Public Libraries. Thank you so much for that great article! 4735; [email protected] We have been using it in our grant update letters. We appreciate the time and effort spent PLA PRESIDENT: Jo Ann Pinder, Gwinnett County Public Library, 1001 Lawrenceville Hwy., Lawrenceville, on it.—Denise Bryant, Development Director, Hand-in-Paw, Birmingham, Alabama GA 30045-4707; [email protected] PUBLIC LIBRARIES (ISSN 0163-5506) is published bimonthly at 50 E. Huron St., Chicago, IL 60611. It is Reading to Rover the official publication of the Public Library Association, a division of the American Library Association. Subscription price: to members of PLA, Staff at the Athens-Clarke County $25 a year, included in membership dues; to nonmem- (Ga.) Library enjoyed “See Spot bers: U.S. $50; Canada $60; all other countries $60. Single copies, $10. Periodicals postage paid at Read” in the November/December Chicago, IL, and at additional mailing offices. POST- issue. We have been running the MASTER: send address changes to Public Libraries, 50 “Read to Rover” program at our E. Huron St., Chicago, IL 60611. library since September. The commu- SUBSCRIPTIONS nity has really embraced it! Our Nonmember subscriptions, orders, changes of address, Sunday afternoon time slots have been and inquiries should be sent to Public Libraries, Sub- filled with enthusiastic first- through scription Department, American Library Association, 50 E. Huron St., Chicago, IL 60611; 800-545-2433, third-graders, and the local press has press 5; fax: (312) 944-2641; e-mail: subscriptions@ found it an irresistable topic. We’ve ala.org. forged a good partnership with local ADVERTISING Seo Hyun Bae reads to Hallie at the Athens-Clarke dog trainers whose puppies are in William N. Coffee, c/o Benson, Coffee & Associates, County (Ga.) Library. training with the Canine Companions 1411 Peterson Ave., Park Ridge, IL 60068; (847) 692- for Independence organization, and 4695; fax (847) 692-3877. we hope to continue the program indefinitely. Your article will certainly inspire other PRODUCTION libraries to follow suit.—Gail Firestone, Athens-Clarke County Library, Georgia ALA PRODUCTION SERVICES: Troy D. Linker, Kevin Heubusch; Ellie Barta-Moran, Angela Hanshaw, Kristen McKulski, and Karen Sheets; www.ala.org/ala-ps. Help for the Homeless MANUSCRIPTS Unless otherwise noted, all submissions should be sent to Thank you very much for Beth Lawry’s thoughtful and thought-provoking article in the feature editor, Renée Vaillancourt McGrath, 248A N. Higgins Ave. #145, Missoula, MT 59802; publiclibraries@ the July/August issue of Public Libraries on “The Value of a Library Card to a aol.com. See the January/February issue or www.pla.org/ Homeless Person.” As a public services librarian in an Allegheny County library serv- publications/publibraries/editorialguide.html for sub- ing a largely poor population, I have often experienced the challenge of maintaining mission instructions. rules that, for the most part, make sense, while being flexible enough to consider the INDEXING/ABSTRACTING difficult social circumstances of poorer patrons and uphold their right to the same Public Libraries is indexed in Library Literature and quality information services we provide for other patrons. I have long believed that Current Index to Journals in Education (CIJE), in addi- tion to a number of online services. Contents are ab- we need to do a better job of educating our fellow library staff about the social mis- stracted in Library and Information Science Abstracts. sion of the library and our social responsibility to all members of the public we serve. MICROFILM COPIES Rules may be rules, but values and principles are more important than the mechani- Microfilm copies are available from University Micro- cal enforcement of those rules. Thank you again for expressing so well what I have films, 300 N. Zeeb Rd., Ann Arbor, MI 48103. long deeply felt and believed. That the article was written by a fellow Pittsburgh The paper used in this publication meets the minimum librarian makes it all the more heartening.—Mark Hudson, Adult Services Librarian, requirements of American National Standard for Carnegie Free Library of Swissvale, Pittsburgh, Pennsylvania Information Sciences—Permanence of Paper for Printed Library Materials, ANSI Z39.48-1992. ∞ continued on page 70 ©2003 by the American Library Association All materials in this journal are subject to copyright by the American Library Association and may be photo- Public Libraries encourages letters to the editor. Letters are used on a space-available basis and copied for the noncommercial purpose of scientific or educational advancement granted by Sections 107 and may be excerpted. Preference will be given to letters that address issues raised by the magazine. 108 of the Copyright Revision Act of 1976. For other Acceptance is at the editor’s discretion. Send to Renée Vaillancourt McGrath, 248A N. Higgins reprinting, photocopying, or translating, address Ave. #145, Missoula, MT 59802; [email protected]. requests to the ALA Office of Rights and Permissions, 50 E. Huron St., Chicago, IL 60611. 42n2_2ndcorrex.qxd 02/20/2003 11:04 AM Page 67 OCLC 4c page 67 42n2_2ndcorrex.qxd 02/20/2003 11:04 AM Page 68 EDITOR’S NOTE y mother would make From Greeting Cards What would I have found to nurture me a good librarian. She’s if I had shyly stumbled in there, not in not much of a book to the Classics 1938, but in 1998? We are at a very bad person, but she does moment in the history of reading, and subscribe to hordes of Renée Vaillancourt McGrath libraries necessarily suffer the moment. I magazines, and she Feature Editor am told perpetually that it does not mat- Mreads the newspaper regularly. What really ter what children read, so long as they makes her librarianlike, however, is that she read something, anything, be it Harry is a purveyor of information. She reads with Potter or Stephen King. I cannot agree. an eye towards what others might be inter- Learning to read Harry Potter will pre- ested in. pare you to read King, as he cheerfully I recently received an anniversary card proclaimed in a review of the latest from her that contained a newspaper article Potter. .2 about changing your name (which I finally decided to do, as a fifth anniversary present In all honesty, I find it hard to believe to my husband), a clipping announcing that that Harold Bloom never read anything other a high school friend of mine had been named than the classics or that he (or others, for principal of a high school in Ohio, an article that matter) was damaged by reading books about a new dial-a-story program at a of lesser literary quality. But perhaps he does library near my hometown, a magazine arti- have a point. If we encourage children and cle on how to raise a reader, and the text of teenagers to read whatever they want, with a speech given by Harold Bloom during a ceremony sponsored no suggestions or guidance, they may in fact by the Center for Portuguese Studies and Culture at UMass miss some of the great literary works of our time (and almost Dartmouth last spring.