MOMENTUM-DOSSIER-ENG.Pdf

MOMENTUM-DOSSIER-ENG.Pdf

This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project 1 Melia Hotels International is the leading hotel á chain in Spain and third in Europe. li Meliá turns 60 in 2016. The Group, born in Mallorca in 1956, has a strong international e presence, with 80% of its operating profit generated outside of Spain, retaining a strong attachment and commitment to Mallorca, the island where it was born, thanks to the vision and the entrepreneurial drive of its M current Chairman, Gabriel Escarrer. With more than 370 hotels and 90,000 rooms in 40 countries, the Group also occupies the 16th position in the international ranking His asociation with the pretigious group Avenue Capital means a new boost to the national and international Retail inversion plans. Avenue Capital Group is a global inversion firm founded in 1995, it manages aproximately 11.300 million dolars in real estate assets on may 31th 2016. Avenue has proved its trust in Spain during the last years having About investments in a variety of assets and sectors, like hotels, shopping centres, oil stations and financial sector, mainly. Meliá in Calviá recovering leadership Meliá Hotels International retains a special bond with Magaluf, a winning destination where Escarrer opened its first large resort hotels, back in the 60's and 70's. Today it maintains 11 hotels with over 3,800 rooms, where improving quality and positioning have become a priority for the group. At the end of 2017 more than 200 million euros, will be invested in renovation with their first-class international partners. One of these renovations will be the new Hotel Jamaica, under refurbishment today, its development has impulsed the birth of Momentum Plaza comercial and leisure area. MOMENTUM PLAZA 2 Located just 20 minutes from Palma de Mallorca, motorway MA-1 towards Calviá Exit 14 Momentum Plaza is located in Calviá’s coast, surrounded by some of the Mallorca’s best residential areas, just 15 min from Andratx, just 5 Km from some of the Mallorca’s best Golf Courses, like Golf Bendinat y Golf Santa Ponça I & II, and just 5 km. from Puerto Portals and Puerto Adriano. Right in the Calvia’s neuralgic leisure and comercial centre, becoming after it’s opening the best Calvia’s high quality leisure, fashion and restauration offer. Easy access and easy parking with 194 underground parking spaces. Location Andratx Palma de Mallorca Aeropuerto Magaluf Avenida S’Olivera, 4. Magaluf, Calviá Located next to the pedestrian boulevard Avda. De Magaluf, Momentum Plaza is surrounded by some of the best leisure of Mallorca, and close to two of the most exclusive Golf courses of the island: Golf Santa Ponça and Golf & Country Club 104 105 106 Poniente 107 811 Just less than 5 minutes from Momentum Plaza you can find Kathmandu theme park, one of the most exclusive beach clubs at Nikki Beach, surfers will enjoy our wave Bulevar Peatonal pools along the beach at Wave House Avd. de Magaluf Mallorca, karts for the riders at Karting Magaluf, a water park at Western Park, the Pirates Show Theatre, and a new Wind Tunnel coming soon. In addition, close to Momentum we have some of the Meliá Group Hotels with the best leisure offer in Mallorca, combining service experience with permanent diversification and innovation in its facilities. 104 105 106 811 3 With an excellent tourist infrastructure, abundant services in all its beaches, 300 sunshine days a year and average temperatures of 27º in summer and 14º in winter, Calvia municipality has about 53,200 inhabitants, 19,600 of them are families who have their second residence set here, having the rest of them established in the municipality their first residence, reducing thus foreign tourism dependence considerably. Calviá is one of the finest towns in Mallorca with 9 residential areas, where medium-high purchasing power families come together, tucked behind some of the most desirables residential areas of the island, as Costa d'en Blanes, Bendinat, Santa Ponça among others, as well as family entertainment bets as Katmandu Park, Western Water Park, the Pirates or Wave House, located close to the beach. Momentum Plaza is the result of public/private partnerships for the final transformation of Magaluf, with a strong commitment with adult and family tourism, as well as constant hotel offers and facilities renewal, supported by official organizations both municipal and autonomic. The tourism municipality De-seasonalization Plan, a strong private investment, together with the amendment of the ordinances and the pedestrianization of Avenida de Magaluf, have transformed the environment in a space where new shops, quality bars and restaurants converge. Destination Calviá Momentum Plaza, declared of Regional interest, born with the willingness to strengthen municipal actions since 2005, through Calvià 2004 Foundation and the Sectoral Council for tourism promotion and basic offer of Calvia, defines the new municipality’s tourism and economic model. Development and implementation of De-seasonalizing Plan and non-seasonal tourism products join this PGOU modification approved in 2009, committed to a quality tourism product diversification and economic boost in tourism. Already in 2015 overnight stays of families and adult couples increased by 3.2% and 2%. 44 establishments have been renovated, with 35% of four-star hotels, and 10 new hotel reforms planned for 2016. This document is for information and guidance only and does not imply any contractual relationship, only for strictly View from Avenida de Magaluf - Pedestrian Boulevard- Comercial Area commercial purposes, it could be changed in the logical evolution of marketing project Estellencs MA-13 Palma de 4 Golf Mallorca Son Vida Sant Elm MA-20 COMERCIAL OFFER HOTEL DISTANCES Andratx Calviá MA-16 MA-1 Golf MA-19 Andratx Real Golf Bendinat Aeropuerto Restoration Area 260 Rooms 15 minuts to Palma de Mallorca Port Andratx Son San Joan Terraces 10 minuts to Golf Courses Golf Santa Ponsa Magaluf Fashion Zone (pedestrian) 1 step to the Beach Golf MA-19 Events Square ACCESIBILITY Poniente Leisure area 3D simulator 194 parking Spaces Cybernetic Fountain Pedestrian Area Green Areas Handicapped Accesible PARKING PARKING Avda. de S’Olivera Access HOTEL ENTRANCEACCESS H Avda. de Magaluf (pedestrian) UNDERGROUND PARKING GROUND FLOOR FASHION AREA AVENIDA DE MAGALUF - PEDESTRIAN BOULEVARD This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project 5 Parking F&B (with Bar&Chill-Out on Roof floor) Airplane Playground Cibernetic EVENTS Fountain SPACE TERRACES TERRACES Avenida de S’Olivera Flight Simulator FOOD & BEVERAGE FOOD & BEVERAGE hotel entrance HOTEL (Elevators to Roof Floor: Swimming Pools, Bar&Chill-Out) Docks FASHION FASHION Avenida de Magaluf (pedestrian) Ground Foor This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project Momentum Plaza will have two well distinct commercial and leisure offers On one hand, facing Avenida Magalluf, we will find a varied international commercial offer and the most modern young fashion, international and domestic brands, gifts and accessories. On the other hand, the Events Plaza in Avenida de Olivera, articulating hart of a leisure and restoration offer, will bring together the best options to spend the day. As dynamic leisure elements, Momentum will feature the first wind tunnel in Mallorca, next to Hotel Trinidad, and a cutting-edge 3D simulator, together with the cybernetic mapping fountain, terrazas, live music and a new Hotel, will make Momentum Plaza the nerve center of all Calviá. LEISURE FOOD & BEVERAGE AREA AVENIDA DE S’OLIVERA PEDESTRIAN AREA This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project RESTAURATION TERRACES AND LEISURE AVENIDA DE S’OLIVERA- PEDESTRIAN AREA This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project RESTAURATION TERRACES AND LEISURE AVENIDA DE S’OLIVERA - PEDESTRIAN AREA This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project RESTAURACIÓN TERRAZAS Y OCIO AVENIDA DE S’OLIVERA - ZONA PEATONAL El presente documento tiene carácter meramente informativo y orientativo, no supone ninguna relación contractual, siendo su uso estrictamente comercial y podría sufrir modificaciones en el lógico devenir de la comercialización del proyecto FASHION AREA AVENIDA DE MAGALUF - PEDESTRIAN BOULEVARD This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing project RESTAURATION TERRACES AND LEISURE AVENIDA DE S’OLIVERA - PEDESTRIAN BULEVAR This document is for information and guidance only and does not imply any contractual relationship, only for strictly commercial purposes, it could be changed in the logical evolution of marketing projec MOMENTUM PLAZA Information: Contact: Mallorca: Jesús Vera - [email protected] - +34 639 65 94 07 Madrid: Susana Conderana - [email protected] - +34 606 302 496 © Momentum Plaza 2016.

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