EVENTS, MEETINGS, CONFERENCES AND INCENTIVE TRAVEL AT THE AUTOSTADT A DECISION TO MAKE YOUR WHOLE WORLD MOVE 2 YO U R CONFERENCE: SUCCESSFUL FROM THE START From low-key conferences to large events for up to 1,000 people, you’ll find the ideal setting at the Autostadt in Wolfsburg. We set everything in motion for you. It all starts with a personal assistant who will do everything to make your wishes come true – and go the extra mile to ensure you achieve your goals. 3 4 4 5 LET YOURSELF BE INFINITELY INSPIRED BY SOMETHING NEW The Autostadt in Wolfsburg is a magnet for ideas. This is where visitors experience mobility in many different ways: fascinating brand worlds, interactive exhibitions, exciting driving experiences and seasonal programmes. All this makes the Autostadt an ideal location for memorable events, meetings, conferences and incentive travel. WHERE INNOVATION IS PART OF THE PROGRAMME Discover what drives us today – and tomorrow. The world’s largest new car delivery centre is where you can discover the future of mobility and learn about the importance of eco-sustainability and the role played by electric and hybrid models. 6 LOOK FORWARD TO SPECIAL PLACES AMAZING ART IN IMPRESSIVE DIMENSIONS: THE PIAZZA The Piazza welcomes you with true grandeur. This central meeting place in the Autostadt has a special character with its 19-metre-high revolving glass doors that are open in summer. A real eye-catcher is the 12-metre aluminium globe floating in the air above the visitors – who on special request could very well be your guests. 7 PRESERVING MEMORABLE MOMENTS: THE ZEITHAUS The ZeitHaus automobile museum builds a bridge from yesterday to today. It showcases automotive milestones, timeless design icons and motorsport legends. And it can be booked as a location for special events that will remain in memory for years to come. PERPETUAL PREMIERES: THE CUSTOMER CENTER Each day, up to 500 people come to the Autostadt CustomerCenter to take delivery of their new cars. This is a place filled with the anticipation of something new and a joyful future. It can also be reserved as a unique setting for your next event. 8 YOUR DAZZLING SHOWCASE The Premium Clubhouse makes visitors’ eyes twinkle. Artworks sculptured from light and a fully mirrored Bugatti Veyron 16.4 give your event a special brilliance. This location is ideal for hosting events requiring a more intimate atmosphere. ADVANTAGES OF AN INNOVATIVE CONFERENCE While the Audi Pavilion underscores the company’s claim to leadership in technology and design, the Audi Sphere interactively integrates visitors into the brand experience. This is what makes the Audi Pavilion an inspiring place for events that are ready for future challenges. MAKE FULL USE OF THE VW COMMERCIAL VEHICLES PAVILION Volkswagen Commercial Vehicles stand for robust power and utility. These strengths can also be conveyed in your presentation in the 1,000 sqm brand pavilion with its glass entrance that resembles the loading door of a transporter. 9 9 ADD MORE HORSEPOWER TO YOUR EVENTS Automobiles are fascinating – and this is clearly apparent in the eight Volkswagen Group brand pavilions. The brands are portrayed in many different ways: objectively, playfully, spiritedly, artistically. This makes it easy to find the right location for your event. 10 APPEAL TO YOUR GUESTS ON A VISUAL LEVEL The Autostadt transforms motion pictures into moving audio-visual experiences. You can travel to different worlds in exclusive cinema spaces – without leaving the comfort of your seat. High-resolution LED screens and state-of-the-art audio equipment place your guests at the centre of the action – and our two cinemas at the top of your wish list. 11 THEMATIC CINEMA DIRECTED BY AMAZEMENT You can hear a pin drop – while your guests hold their breath. The 247 full-view seats are designed for visual sensations and perfect sound. An ideal spot for events that make a big impression. PANORAMA CINEMA: CHOOSE YOUR FOCAL POINT A feast for the visual senses, the 21 by 4-metre LED screen is curved to simulate the human field of vision. Ninety ingeniously-arranged speakers bring the room to life in an acoustically amazing experience. 12 12 INDIVIDUALIZED PLANNING THAT’S ALWAYS JUST RIGHT You can rely on our premium-quality equipment in meeting rooms – perfect for your multimedia presentation. To meet your specific needs, we can easily arrange a complete package with the right seating configuration. We handle all the details so that you can focus on the more important things. 13 A PREMIUM-CLASS PACKAGE: THE AUTOSTADT LOUNGES Do you need functional spaces with a perfect infrastructure for your seminars, conferences or meetings? You’ll find the ideal environment for your agenda in the Autostadt GroupForum lounges. OUTLOOK ON A PROFITABLE FUTURE Meetings are where decisions are made for the future. Get together in a room with a view – like the lounge for 8 to 10 people overlooking the Piazza. LARGE OR SMALL – ALWAYS A GREAT ATMOSPHERE Need to meet in a small group? You can plan a conference with up to 100 guests and a bird’s-eye view of the Autostadt park. We offer the right space for events of all types and sizes. 14 PLENTY OF SPACE FOR OPEN-AIR APPEARANCES The autostadt offers a choice of outdoor event areas. Greet your guests in a unique location aboard a tour boat or under a 1,600 sqm translucent roof that appears to hover above the ground. A FLOATING EVENT LOCATION – PERFECT FOR A CHANGE OF PERSPECTIVE Set sail for new horizons with your conference or event. A sundeck and spacious onboard salon offer your guests spectacular views from the water, including a panorama of the one-kilometre-long front of the Volkswagen plant. 15 GET STARTED WHERE OTHERS DRIVE THEIR FIRST ROUND Under the dramatically contoured roof of the ‘Ausfahrt’ is where new car owners try out their vehicles. You can launch your open-air event here – which could easily include test drives in new Volkswagen e-models with alternative drive systems. 16 16 WHERE DRIVERS ARE CHALLENGED BY OBSTACLES – WHO WINS? FIND OUT FOR YOURSELF Are you up for a challenge? Our suggestion for your side event: invite your guests to try their hand at mastering tricky conditions on the All-Terrain Tracks behind the wheel of a Volkswagen Group off-road model. Fun and excitement guaranteed! 17 TURN YOUR CONFERENCES INTO MEMORABLE EVENTS The parkland is also the starting point for a unique supporting programme. For example, you can book off-road experiences on the challenging All-Terrain Tracks, arrange a test drive in one of the latest Volkswagen hybrid models, or tour the Volkswagen factory. FRESH FROM THE LINE – THE VOLKSWAGEN FACTORY TOUR Enjoy an exclusive look into the heart of mobility. This is where 3,800 vehicles roll off the assembly line every day. Join your guests for a close-up impression of the different production steps on the one-hour FactoryTour of the Volkswagen plant. AN EXPERIENCE AT THE HIGHEST LEVEL Your guests float in the air at a height of 48 metres. The CarTowers not only feature the world’s fastest automatic parking system, they also offer the best view of the Autostadt and surrounding area from the observation deck at the top. 18 MAKE GUT DECISIONS WITH A GOOD CONSCIENCE Top-quality regional products for a perfect culinary experience. This is the philosophy behind all dishes prepared in the Autostadt – from event catering to dining in one of the eight restaurants operated by Mövenpick. INDULGENCE IS AT THE TOP OF THE MENU Five-course meals, flying buffet or amuse-bouche? Our chefs respond to your individual wishes and create the perfect culinary framework for your event. In the Autostadt, the customer is not only king, but also a connoisseur. 19 HEALTHY ATTITUDE – HEALTHY INGREDIENTS From hearty curried sausage to exquisite haute cuisine creation – our gastronomic concept is based on modern, healthy with ecological, seasonal products sourced from the local area. 20 20 A COOKING TEMPLE FOR PALATES AND EYES Enjoy a natural appetizer! Watch the Lagune restaurant chefs at work preparing dishes from locally-sourced, seasonal ingredients. 21 AN ELEGANT AMBIENCE FOR CULTIVATED CONVERSATIONS: THE EIGHT AUTOSTADT RESTAURANTS We will gladly reserve the best seats for you. From hand-made pasta at La Coccinella to sophisticated international cuisine in the Chardonnay: good food, fine wines and a pleasant conversational atmosphere come naturally at the elegantly decorated tables. 22 A GOOD PLACE TO SLEEP ON YOUR DECISIONS The Ritz-Carlton, Wolfsburg is more than a five-star superior hotel. With a full range of spa facilities, exclusive service, and the highest culinary quality, an overnight stay on the harbour is much appreciated by your guests. 23 THE HIGHEST LEVEL AND BEYOND Simply letting yourself unwind takes on a new meaning in the hotel’s suites and guest rooms. There’s no better way to relax after a long conference day. CONFERENCE WITH HAPPY END For an atmospheric wrap-up after your event, it would be hard to imagine a more soothing place than the floating infinity pool with a stunning view of the Volkswagen power plant. 24 BEAUTIFUL ROOMS THAT GIVE YOU MORE BREATHING SPACE The shortest link between indulgence and event: The Ritz-Carlton, Wolfsburg has its own, well-equipped event spaces. You can choose from nine different conference and banquet rooms. The exclusive Club Lounge with 875 sqm of space is ideal for larger events. 25 25 26 AUTOSTADT HOURS The Autostadt is open on 363 days of the year from 09:00 to 18:00 and closes later during seasonal programmes.