On June 18, 2012, in Washington, D.C., the JeffersonAwards began a one-year celebration of our 40th Anniversary. Hollywood producer, Rupert Hitzig, created a two-hour spectacular in Constitution Hall. Lesley Stahl served as emcee. Beside our grassroots "Unsung Heroes," our outstanding high schools and our GLOBECHANGERS, our 2012 national winners included: General David Petraeus, Harry Connick, Jr. Lesley Stahl and Branford Marsalis forrebuilding New Orleans after Katrina, and professionalathletes giving back - NFL quarterbackJim Kelly, NHL Patrick LaFontaine and Indy Racing League driver, MEA RABLE RES LTS Charlie Kimball. SU U Tony Award winner, Faith Prince, and Fromour beginning in 19 72, actor-singer Jason more than 50,000 grassroots Graae performed "UnsungHeroes, " along with Harry Jim Kelly employees in the workplace Connick, Jr. and and young Americans Branford Marsalis have won JeffersonAwards. and the 100-person Alexandria Joe Sanberg ■ Chairman 1: .t Harmonizers. '"� � � ,.. , 'I I Harry Connick, Jr. and BranfordMarsalis Front Cover: artist­ Rembrandt Peale portrait of Thomas Jefferson, The White House Historical Association (White House Collection). 2012 Celebrationfinale singing "God Bless America" The JeffersonAwards is on a very strong path. In the next ten years, the goal is to multiply our impact and meet aggressive program goals. Our Strategy COMMUNITIES WORKPLACES reaching over reaching over IOO million 2 million ex•1 employees ,,.�� & retirees RECOGNITION � Our core strategy is to inspire SCHOOLS communities through our Media Partners, energize reaching over workplacesthrough our 3 million Champions, and engage young Americans young Americans through our national partners, affiliatesand schools. WithDeloitte playing a lead role, in 2006 we launched our high school Students In Action program (SIA.) SIA is driven by student leaders who manage seven monthly deliverables - all designed to train STUDENTS/"-"!�,, INACTION the leaders in lifelongskills and to multiply volunteering in high schools. Learnleadership by doing, combined with 24-hours of classroom leadership training. MEASURABLE RESULTS • 325 high schools in 16 communities • Trained6,865 student leaders • Schools report5.2 million volunteer hours Universityof CentralFlorida 4EK Ambassador Volunteer Coaches • Rated value by Independent Sector at $109 million StudentsIn Action Central Florida Leadership Conference In 2010, the JeffersonAwards began working with the U.S. Conference VOUth of Mayors to shine a positive spotlight on student-led service activities, SERVICE CHALLENGE with the goal of making service a year-round commitment. Great efforts were spent in 2012 updating the Youth Service Challenge website to make posting projectseasy and accessible. The most outstanding Youth Service Challenge project took place in Indianapolis with Mayor Greg Ballard, Kids Against Hunger, the Indianapolis Public Schools, the Indianapolis Colts, CapeHenlopen High School MEASURABLE RESULTS JROTC and Lewes, DE and our Jefferson MayorJames Ford Awards Media Partner - Larry Blackerby, • 13 7 mayors signed up and ABC's RTV6. • More than 800,000 More than 895,000 students participated meals were packed and shipped around • More than 4,900 student-led the United States and projects the world to needy children. Youth Service Challenge's Million Meal Marathon �llffin [ Sutch ... JEFFERSON AWARDS YOUth o.J Proudly Presents SERVICE CHALLENGE ' ! I Youth Service Challenge's New Website Through our national outreach, we see outstanding students. GLOBECHANGERS trains young Americans, 25 and under, to THINK BIG and develop a "YES, I CAN" attitude. We work with them to take their BIG IDEAS to CHANGE THE WORLD and tum the ideas into (;I.OHi: national or global service projects. 2012 was a transformational year for f:Hi\N(il:HS GLOBECHANGERS. We now have 37 GLOBECHANGERS in our system, matched with mentors, and a team managing the program. During 2012, we created top-of-the-line GLOBECHANGER training •' materials including ,. 32 documents and MEAS RABLE RES LTS GOTTA HAVE 12-case studies (180 U U S O L E pages.) We also One GLOBECHANGER updated our website personally donated, delivered, • 37 GLOBECHANGERSand or shipped 7,600 brand-new to make it interactive, sneakers to needy children mentors in the system living in homeless shelters in and to allow each Rl, MA, CT, NH, VT, NY, NJ, • Totally revised training materials PA, SC, Fl, CA, TX, IL and student to create Washington, DC their own website, - 32 documents, 12 case studies Face book page, and • Updated interactive website Twitteraccounts for with a new TEN STEP PLAN their projects. JEFFERSON A WARDS m@IE ©00��� home about start Ge=. profiles contact log in GLOBECHANGER Nicholas Lowinger with What'shappening: National JeffersonAwards Winner Warrick Dunn Callln'• Clout posted a new [I]' blog. [I]Callln'a Closet changed !heir projectdescnption . r."J The Rosa Petalchanged !heir � projectdesa1ptton. GLOBECHANGERS Website - ··-�---�---··"'- MediaPartners & SocialMedia www.jeffersonawards.org/media/login ln19 77, the JeffersonAwards began our unique partnership with local newspapers and television and radio stations to highlight and encourage grassroots "Unsung Heroes." Today, the JeffersonAwards has 110 Media Partners in more than 50 communities nationwide. As traditional media is transforming itself in the new social media era, these partnerships remain strong because of branding, commercial sponsorship and compellingstories of individuals giving back. In 20 12, the JeffersonAwards CBSS began strengthening our social media impact and outreach. Gary Vaynerchuk and Vaynermedia,as well as JeffKimball from Advocom, are guiding "'- us as we mobilize our social media NBC interactivity. FOX ,.._ ., Allstate You're ingood h;mds. In 2006, the JeffersonAw ards launched our Champions to reinforceand encourage employee volunteering. The focus of Champions is to make K.ARAMARK community building a central and strategic bottom line commitment by CEOs and corporations. Robust volunteer programming strengthens AstraZeneca 4 employee leadership and communication skills, builds teamwork and tS,11,\.�•�•isu,, serves as a central recruitmenttool competing forthe best upcoming V'l•��Slj,� young talent. The JeffersonAwards has 23 Champions that include: • CenterPoint. Allstate, Nationwide, Heinz, Deloitte, National Grid, Aramark, PG & E, Energy Highmark, Prudential, AstraZeneca and Exelon. In 2012, the Jefferson Awards completely revamped our Champions program to increase the � CHruSTIANACARE HEALTH SYSTEM � services we offer corporations and to create multiple entry levels. Our youth service \_ programming has additional corporate � MEAS RABLE RESULTS c1t1 and foundation U #- citizens partners including: t,Jenergy group Visa, Wells Fargo, • 23 JeffersonAwards Champions Dignity Health, CNO FINANCI.AL GROUP • Completely revamped the 1:1 Empire Blue Cross & Blue Shield, the Championsprogram Deloitte. Heinz Endowments, • More than 59 Champions, the Chicago White * Dignity Health corporate and foundation Sox and the San partners Francisco Giants, and � Florida Blue. EmT2!Js!!,.,,, rlcrida, VISA Et«e�U <fl!GH�K. EExelon \\®1 In the pursuit of health '1'!hi¼ PacificGas and Nationwide" m ElectricCompany .ro(ij'oo nationalgrid □ On Your Side PA-e[ � UNIVERSITY ReedSmith - 'R'V South Carolina SAFEWAY'' � Prudential The�of� ■ ■ The JeffersonAwards Triples in 10 Years 000 000 $3, , $2,879,000 $2,752,160 MEASURABLE RESULTS • TheJefferson Awards has $2,000,000 ------ tripled in 10 years • From $1 million to $2.87 million • With 22 employees $1,000,000 Year 2004 2007 2010 2012 2013 Employees 6 10 15 19 22 Income by Category NYC NATIONAL CERMONY ENDOWMENTTRANSFERS 3.8% I I 7.5% DC NATIONAL CEREMO 212% �./ BOARD OF GOVERNORS GLOBECHANGERS._ 17.4% 7.8% YOUTH SERVICE CHALLENGE­ -uoARD OF SELECTORS U% 4.3% GENERAL FUNDRAISING STUDENTS IN ACTION 9.9% 13.9% CHAMPIONS 16.4% Expenses by Category ACCOUNTING/LEGAL COMMUNICATIONS I 6.7% 8.6%' NYC NATIONAL CEREMONY........_ 2.5% CHAMPIONS - 10% DC NATIONAL CEREMONY- 23.3% 'UDENTS IN ACTION 21..'5% YOUTH SERVICE CHALLENGE 7% History In 1972, Jacqueline Kennedy Onassis, U.S. Senator Robert Taft, Jr. and Sam Beard foundedthe JeffersonAwards to establish a Nobel Prize forpublic service. For many years they were presented in the U.S. Supreme Court. Today, the JeffersonAwards is using its history and prestige to become one of the nation's largest multipliers of President Obama with volunteering. Tom McCullum Prestigious Board of Selectors to Include: Hank Aaron Hon. Chris Coons Ronnie Lott Hon. Julian Bond Michael Douglas Ellen Burstyn Hon. Harold E. Ford, Jr. Lesley Stahl Laura W. Bush Whoopi Goldberg Cris Collinsworth Chris Wallace National Winners to Include: VicePresident Biden with Barbara Bush Hon. Ruth Bader Ginsburg Hon. Thurgood Marshall Jack Russi Jimmy Carter Harry Connick, Jr. Bob Hope Colin Powell Walter Cronkite Peyton Manning Marion Wright Edelman Branford Marsalis Oprah Winfrey Founders Laura Bush and Mr. and Mrs. Ly nn Swann Jacqueline Kennedy U.S. Senator Sam Beard Onassis Robert Taft, Jr. National Co-Chairs Executive Director Chris Wallace U. S. Senator U. S. Senator Frank McIntosh Mitch McConnell HarryReid The overall goal is to institutionalize the JeffersonAw ards and make it a lasting national organization beyond the founder, Sam Beard. Our \ � ,, firststep was to create a strong 12-member Board of Governors,chaired � .. by Joe Sanberg. The Board of Governors is active and plays the lead JosephN. Sanberg.,.