17 SPORTS HALLS OF FAME & MUSEUMS 17.1 Overview There are approximately 80 national sports museums and halls of fame in North America, in addition to dozens of team and local sports museums. 17.2 Largest Halls of Fame The following are recent attendance estimates for the largest sports halls of fame: • National Baseball Hall of Fame (Cooperstown, NY): 350,000 • Hockey Hall of Fame (Toronto, Ontario, Canada): 300,000 • NASCAR Hall of Fame (Charlotte, NC): 260,000 • College Football Hall of Fame (Atlanta, GA): 250,000 • Naismith Memorial Basketball Hall of Fame (Springfield, MA): 200,000 • World Golf Hall of Fame (St. Augustine, FL): 210,000 • Pro Football Hall of Fame (Canton, OH): 200,000 Revenue at major sports halls of fame are as follows (source: SportsBusiness Journal): • Pro Football Hall of Fame (Canton, OH): $17.0 million • Hockey Hall of Fame (Toronto, Ontario, Canada): $13.1 million • National Baseball Hall of Fame (Cooperstown, NY): $ 8.3 million • International Tennis Hall of Fame (Newport, RI): $ 6.9 million • Naismith Memorial Basketball Hall of Fame (Springfield, MA): $ 6.2 million 17.3 List Of Sports Museums The following is a list of U.S. and Canadian sports museums and halls of fame (team and local museums are excluded): • Alabama Sports Hall of Fame (Birmingham, AL; www.ashof.org) • Archery Hall of Fame and Museum (Union City, PA; www.archeryhalloffame.org) • Babe Ruth Birthplace & Museum (Baltimore, MD; http://baberuthmuseum.org) • Bay Area Sports Hall of Fame (San Francisco, CA; www.bashof.org) • California Surf Museum (Oceanside, CA; www.surfmuseum.org) • College Baseball Hall of Fame (Lubbock, TX; www.collegebaseballhall.org) SPORTS MARKETING 2020-2021 • 100 • • College Football Hall of Fame (Atlanta, GA; www.cfbhall.com) • Colorado Sports Hall of Fame (Denver, CO; www.coloradosports.org) • Delaware Sports Museum and Hall of Fame (Wilmington, DE; www.desports.org) • Don Garlits Museum of Drag Racing (Ocala, FL; www.garlits.com) • Georgia Sports Hall of Fame (Macon, GA; http://georgiasportshalloffame.com) • Hispanic Heritage Baseball Museum Hall of Fame (San Francisco, CA; www.hispanicbaseballmuseum.com) • Hockey Hall of Fame (Toronto, ON, Canada; www.hhof.com) • Indiana Basketball Hall of Fame (New Castle, IN; http://hoopshall.com) • Indiana Football Hall of Fame (Richmond, IN; www.indiana-football.org) • Indianapolis Motor Speedway Hall of Fame Museum (Indianapolis, IN; www.indianapolismotorspeedway.com/at-the-track/museum) • International Bowling Museum & Hall of Fame (Arlington, TX; www.bowlingmuseum.com) • International Boxing Hall of Fame (Canastota, NY; www.ibhof.com) • International Gymnastics Hall of Fame (Oklahoma City, OK; www.ighof.com) • International Motorsports Hall of Fame (Talladega, AL; www.motorsportshalloffame.com) • International Surfing Museum (Huntington Beach, CA; www.surfingmuseum.org) • International Swimming Hall of Fame (Ft. Lauderdale, FL; www.ishof.org) • International Tennis Hall of Fame (Newport, RI; www.tennisfame.com) • Kansas Sports Hall of Fame (Wichita, KS; www.kshof.org) • Kentucky Derby Museum (Louisville, KY; www.derbymuseum.org) • Lacrosse Museum and National Hall of Fame (Baltimore, MD; www.uslacrosse.org/about-us-lacrosse/hall-of-fame.aspx) • Louisville Slugger Museum (Louisville, KY; www.sluggermuseum.org) • Michigan Sports Hall of Fame (Detroit, MI; www.mshof.org) • Mississippi Sports Hall of Fame & Museum (Jackson, MS; www.msfame.com) • Missouri Sports Hall of Fame (Springfield, MO; http://mosportshalloffame.com) • Motorcycle Hall of Fame Museum (Pickerington, OH; www.motorcyclemuseum.org) • Motorsports Hall of Fame of America (Detroit, MI; www.mshf.com) • Mountain Bike Hall of Fame (Crested Butte, CO; www.mmbhof.org) • Naismith Memorial Basketball Hall of Fame (Springfield, MA; www.hoophall.com) • NASCAR Hall of Fame (Charlotte, NC; www.nascarhall.com) • National Art Museum of Sport (Indianapolis, IN; www.nationalartmuseumofsport.org) • National Baseball Hall of Fame and Museum (Cooperstown, NY; www.baseballhall.org) • National Collegiate Basketball Hall of Fame (Kansas City, MO; www.collegebasketballexperience.com) • National Distance Running Hall of Fame (Utica, NY; www.distancerunning.com) • National Italian American Sports Hall of Fame (Chicago, IL; www.niashf.org) • National Jewish Sports Hall of Fame and Museum (Commack, NY; www.jewishsports.org/jewishsports/index.shtml) • National Sailing Center & Hall of Fame (Annapolis, MD; www.nshof.org) SPORTS MARKETING 2020-2021 • 101 • • National Soccer Hall of Fame (Oneonta, NY; www.ussoccer.com/about/hall-of-fame) • National Softball Hall of Fame (Oklahoma City, OK; www.teamusa.org/usa-softball/about/national-softball-hall-of-fame) • National Sprint Car Hall of Fame (Knoxville, IA; www.sprintcarhof.com) • National Track and Field Hall of Fame (New York, NY; http://ny.milesplit.com/pages/Hall-of-Fame) • National Wrestling Hall of Fame (Stillwater, OK; www.nwhof.org) • NCAA Hall of Champions (Indianapolis, IN; www.ncaahallofchampions.org) • Negro Leagues Baseball Museum (Kansas City, MO; www.nlbm.com) • New England Ski Museum (Cannon Mountain, NH; www.skimuseum.org) • North Carolina Sports Hall of Fame (Raleigh, NC; www.ncshof.org) • Off-Road Motorsports Hall of Fame (Reno, NV; www.ormhof.com) • Philadelphia Sports Hall of Fame (Philadelphia, PA; www.phillyhall.org) • Pro Football Hall of Fame (Canton, OH; www.profootballhof.com) • Professional Wrestling Hall of Fame (Schenectady, NY; www.pwhf.org) • ProRodeo Hall of Fame (Colorado Springs, CO; www.prorodeohalloffame.com) • SCCA Hall of Fame (Topeka, KS; www.scca.com/pages/scca-hall-of-fame) • Sports Hall of Fame of New Jersey (East Rutherford, NJ; http://njhalloffame.org) • St. Louis Wrestling Hall of Fame (St. Louis, MO; www.saintlouiswrestling.com/hof/) • Texas Rodeo Cowboy Hall of Fame (Fort Worth, TX; www.texasrodeocowboy.com) • Texas Sports Hall of Fame (Waco, TX; www.tshof.org) • The Sports Museum (Boston, MA; www.sportsmuseum.org) • U.S. Figure Skating Hall of Fame (Colorado Springs, CO; www.usfigureskating.org) • U.S. Olympic Museum (Colorado Springs, CO; www.usolympicmuseum.org) - opens in 2018 • U.S. Ski And Snowboard Hall of Fame and Museum (Ishpeming, MI; http://skihall.com) • United States Bicycling Hall of Fame (Davis, CA; www.usbhof.org) • United States Hockey Hall of Fame (Eveleth, MN; www.ushockeyhall.com) • United States National Museum of Racing and Hall of Fame (Saratoga Springs, NY; www.racingmuseum.org) • USA Field Hockey Hall of Fame (Collegeville, PA; www.teamusa.org/usa-field-hockey/team-usa/hall-of-fame) • Virginia Sports Hall of Fame & Museum (Portsmouth, VA; www.vshfm.com) • Volleyball Hall of Fame (Holyoke, MA; www.volleyhall.org) • Wisconsin Hockey Hall of Fame (Eagle River, WI; www.wihockeyhalloffame.com) • Women’s Basketball Hall of Fame (Knoxville, TN; www.wbhof.com) • World Figure Skating Hall of Fame (Colorado Springs, CO; www.worldskatingmuseum.org) • World Golf Hall of Fame (St. Augustine, FL; www.worldgolfhalloffame.org) • World Karate Union Hall of Fame (Stroudsburg, PA; www.theworldkarateunion.com) • WWE Hall of Fame (Stamford, CT; www.wwe.com/classics/wwe-hall-of-fame) SPORTS MARKETING 2020-2021 • 102 • 17.4 Team Museums Many professional sports teams have small areas that show team history and memorabilia. A few have constructed elaborate on-site museums, open to the public year around and charging up to $30 for visits. The following are some team museums: Major League Baseball • Angels Hall of Fame • Baltimore Orioles Hall of Fame • Boston Red Sox Hall of Fame • Cincinnati Reds Hall of Fame and Museum • Cleveland Indians Hall of Fame • Ivan Allen Jr. Braves Museum and Hall of Fame • Milwaukee Brewers Wall of Honor • Minnesota Twins Hall of Fame • Montreal Expos Hall of Fame • Monument Park (New York Yankees) • New York Mets Hall of Fame • New York Yankees Museum • Philadelphia Baseball Wall of Fame • San Diego Padres Hall of Fame • San Francisco Giants Wall of Fame • Seattle Mariners Hall of Fame • St. Louis Cardinals Hall of Fame Museum • Texas Rangers Hall of Fame National Football League • 49ers Museum Presented By Sony • Arizona Cardinals Ring of Honor • Baltimore Ravens Ring of Honor • Buffalo Bills Wall of Fame • Chiefs Hall of Honor Presented by Spectrum • Dallas Cowboys Ring of Honor • FedEx Great Hall (Pittsburgh Steelers) • Green Bay Packers Fan Hall of Fame • Green Bay Packers Hall of Fame • Los Angeles Chargers Hall of Fame • Minnesota Vikings Ring of Honor • New England Patriots Hall of Fame • San Diego Chargers Hall of Fame • Seattle Seahawks Ring of Honor • The Hall at Patriot Place Presented by Raytheon • Vikings Voyage • Washington Redskins Ring of Fame SPORTS MARKETING 2020-2021 • 103 • 18 SPORTS TRAVEL 18.1 Market Assessment Based on an annual survey of 500 cities and towns nationwide, the National Association of Sports Commissions (www.sportscommissions.org) assessed direct visitor spending associated with sports events, excluding professional leagues’ regular season games, at $12 billion. Travel by sports teams is estimated as follows: • College teams: $2.0 billion • Professional teams: $1.0 billion According to the U.S. Travel Association (USTA, www.ustravel.org), over 50 million adults each year attend an organized sports event, competition, or tournament either as a spectator or participant while traveling 50 miles from home. The following are the most popular organized sports events to watch or participate in while traveling: • Baseball or softball: 33.7 million • Football: 30.3 million
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