naslov_Layout 1 10.9.2013 7:40 Page 1 2Bparks MAINSTREAM www.2bparks.org MAINSTREAM 2Bparks 2Bparks MAINSTREAM 2Bparks MAINSTREAM This publication is a result of the Creative Sustainable Management project and the Territorial Compatible Marketing and Environmental Education to be Parks (2Bparks), co-financed by the European Regional Development Fund (ERDF) in the framework of the European Territorial Cooperation MED Programme 2007–2013. Project responsible: Romeo Toffano, Maurizio De Gennaro (Veneto Region, Spatial and Strategic Planning Department) Lead partner: Veneto Region, Spatial and Strategic Planning Department Project coordinator: Raffaella Lioce (Tea Engineering, Veneto Region consultant) Editors: Aleš Smrekar, Jernej Tiran (Scientific Research Centre of the Slovenian Academy of Sciences and Arts, Anton Melik Geographical Institute) Text editing: Živa Malovrh Publisher: ZRC Publishing, Ljubljana Represented by: Oto Luthar Printed by: Collegium Graphicum d. o. o. Print run: 400 copies © Partners of 2Bparks Project 2013 Graphic design: SYNCOMP d. o. o. Papers provided by the project partners: Veneto Region, Spatial and Strategic Planning Department Natural Regional Park of Serre General Council of Hérault Province of Vercelli Region of Thessaly Andújar City Council Scientific Research Centre of the Slovenian Academy of Sciences and Arts, Anton Melik Geographical Institute National and Kapodistrian University of Athens, Faculty of Geology and Geoenvironment The Troodos Regional Tourism Board RCDI, Development and Innovation Network Photographs: Gregor Bolha, Dario Cardador, Ecologistes de L’Euzière, Bojan Erhartič, Niki Evelpidou, Ana Felicio, Roberta Galli, Igor Lapajne, Raffaella Lioce, National and Kapodistrian University of Athens, Natural Regional Park of Serre, Sandro Nóbrega, Giuseppe Pisani, Miha Predalič, Chiara Quaglia, Rui Rocha Santos, Rui Rodrigues, Lame del Sesia Nature Park, Aleš Smrekar, The Troodos Regional Tourism Board, Fausto Tonazzo, Veneto Region, Spatial and Strategic Planning Department, Nina Žnideršič. The project partners are responsible for the contents and correct information on the authors. Key words: Protected Area, Protected Area Management, Sustainable Tourism, Awareness, Education, the Mediterranean On the cover: The intertwinement of man and nature in the Ljubljansko barje Nature Park (Slovenia). Photo: Bojan Erhartič The contents of this publication are based upon the activities carried out in the framework of the 2Bparks project and represent the opinion of the involved project partners. The ETC MED Programme authorities are not responsible for these contents. CIP – Kataložni zapis o publikaciji Narodna in univerzitetna knjižnica, Ljubljana 502.131.1:338.48 913 TWO 2Bparks mainstream / [editors Aleš Smrekar, Jernej Tiran ; photographs Gregor Bolha … et al.]. – Ljubljana : ZRC Publishing, 2013 ISBN 978-961-254-606-9 (pdf) https://doi.org/10.3986/9789612546069 1. Smrekar, Aleš, 1967– 38442541 Table of Contents Preface: 2Bparks Perspective and Mainstream ................................................................................................................................................................ 5 Executive summary ...................................................................................................................................................................................................................................... 7 2Bparks Project Presentation .......................................................................................................................................................................................................... 11 The Self -Assessment Guide and the Roadmap for Protected Area Managers .............................................................................. 15 Notes for the Roadmap to Develop Regional Approaches and Action Plans .................................................................................. 17 Local Development Pilot Plans and Local Strategic Tourism Plans: a Place -based Approach of the 2Bparks Perspective .................................................................................................................................... 19 A Proposal to Capitalize the Project Partners’ Local Development Pilot Plans .............................................................................. 23 Places of Sense: Atmospheres for a Local Development Pilot Plan in the Po Delta – Experimental Approaches for Landscape Interpretation Schemes ...................................................................................................................................... 27 Local Development Pilot Plan in Hérault: The Interpretative plan for Bessilles departmental park .......................... 33 The 2Bparks Joint Marketing Strategy .................................................................................................................................................................................... 39 Local Tourism Strategic Plan in the Natural Regional Park of Serre ........................................................................................................ 49 Local Tourism Strategic Plan in Alentejo Litoral ............................................................................................................................................................ 55 2Bparks e -calendar .................................................................................................................................................................................................................................... 67 2Bparks Environmental Clusters .................................................................................................................................................................................................. 73 Involving Economic Operators for a Sound Tourism Development ............................................................................................................ 75 The 2Bparks Interoperable Tools .................................................................................................................................................................................................. 79 The Edu -platform E -lectures: Environmental Practices in the Field – Applied Geomorphology .................................... 83 Transnational Educational Camp .................................................................................................................................................................................................. 87 From the Concept of “Places of Sense” to Different Approaches of Landscape Education .............................................. 91 E-lectures for Primary and Secondary Schools in Slovenia .............................................................................................................................. 97 Educational Laboratories in Vercelli: Lame del Sesia Nature Park ........................................................................................................ 101 Educational Laboratories in the Santo André and Sancha Lagoons Natural Reserve, Alentejo Litoral, Portugal .......................................................................................................................................................................................................... 103 2Bparks Photography Contests .................................................................................................................................................................................................. 107 2Bparks Transnational Award – Places of Sense ...................................................................................................................................................... 113 2Bparks Mainstreaming: Life after the Project .............................................................................................................................................................. 115 Managing a Transnational Cooperation Project: Learning from the 2Bparks Experience ................................................ 119 Results of the Dissemination ........................................................................................................................................................................................................ 123 List of References .................................................................................................................................................................................................................................... 129 Project Working Groups ...................................................................................................................................................................................................................... 133 3 4 2Bparks MAINSTREAM Preface: 2Bparks Perspective and Mainstream Raffaella Lioce (Tea Engineering, Veneto Region consultant) Often perceived as a limit of economic growth, pro - Strategy was created and tailored for all pilot territorial tected areas nowadays claim their role in the horizon contexts and was made ready for transferability. of sustainability. In order to effectively become a key The Transnational Strategy developed through factor of development, the value of nature and land - the continuous debate among the partners and based scape must be better understood and respected. on project results.