DELIVERABLE Project Acronym: EUscreenXL Grant Agreement number: ICT PSP 325100 Project Title: EUscreenXL, the pan-European audiovisual aggregator for Europeana D5.2 Research Report: On-line publication of audiovisual heritage in Europe Revision: Final (V2.3) Author(s): Erwin Verbruggen & Josefien Schuurman (NISV) András Kovács & Réka Markovich (ELTE) Joris Pekel & Lyubomir Kamenov (EF) Project co-funded by the European Commission within the ICT Policy Support Programme Dissemination Level P Public X C Confidential, only for members of the consortium and the Commission Services D5.2 Research Report: On-line publication of audiovisual heritage in Europe Document Information Deliverable number: D5.2 Deliverable title: Research on on-line publication of audiovisual heritage in Europe Contractual date of deliverable: February 28, 2014 Actual date of deliverable: June 27, 2014 Author(s): Erwin Verbruggen, Josefien Schuurman (NISV) András Kovács, Réka Markovich (ELTE), Joris Pekel, Lyubomir Kamenov (Europeana Foundation) Participant(s): Dr. Krisztina Rozgonyi (ELTE), Julia Fallon (Europeana Foundation), Anne Gant (EYE Film Institute), Daniel Hess (Memoriav), Karen Vander Plaetse (VIAA), Charlotte Hansen (DR), Breandán Knowlton (We Are What We Do), Ewout Rutgers, Ingrid Belt (NRK), Margret Plank (TIB). Work package: WP5 Work package title: Network expansion and Pan-European Policies Work package Leader: Erwin Verbruggen Dissemination Level: PU Version: FInal V2.3 Keywords: network, advocacy, online access, intellectual property rights, copyright, benefits, barriers, user engagement, visibility History of Versions Version Date Status Author (organisation) Description/Approval Level 1.0 10/05/14 Draft Erwin Verbruggen (NISV) 1.1 27/05/14 Working Erwin Verbruggen, Josefien Schuurman Work-in-progress for project Draft (NISV) reviewers 2.0 3/06/2014 Final draft Erwin Verbruggen (NISV), Réka Markovich (ELTE), Lyubomir Kamenov (EF), Josefien Schuurman (NISV) 2.1 3/06/2014 Review Josefien Schuurman (NISV) Internal review and check by TD and version SC 2.3 6/27/2014 FINAL Josefien Schuurman (NISV) Statement of originality: This deliverable contains original unpublished work except where clearly indicated otherwise. Acknowledgement of previously published material and of the work of others has been made through appropriate citation, quotation or both. 2 D5.2 Research Report: On-line publication of audiovisual heritage in Europe Executive Summary EUscreenXL is a network of audiovisual archives and public broadcasters around Europe. All participants have a public mission: to inform and entertain the public of the member states they operate in. Digital methods and tools have increased the possibilities to make available heritage collections of audiovisual materials. Under the pressure of shrinking budgets, many organisations have increasingly had to find ways to fund their production or preservation activities by making use of the assets that their archives hold. Footage sales and ownership protected by copyright equals part of the income of many - and free access can be seen as a public mission and a potential danger to the organisation’s livelihoods. The mutual goal explored in the EUscreenXL project is to explore the different ways and parameters according to which archives can make their holdings accessible and publicly available. One of the tasks of the EUscreenXL network, which covers all but a few European Union member states, is to explore how we can increase and beef up the availability of audiovisual heritage resources on the World Wide Web. An estimated 11,4 million hours of moving image materials are kept safely in vaults. Many of these materials have been digitised over the past decade and have made online initiatives such as the EUscreen portal, the European Film Gateway and archives’ YouTube channels possible. Yet far from all of them are digital and even fewer are accessible for general audiences throughout the continent. The EUscreen portal makes accessible a wide range of film and video materials that cover a wide range of events, culture, folklore, everyday life and news items from Europe’s history. The project explores new ways of contextualising historical film and video materials, providing them with unified and clear background information and making them appealing to various kinds of users: researchers, educators, web surfers or creative industries. The project also wants to bring broadcasters and audiovisual collections closer to Europeana - a European effort from museums, libraries, galleries and archives who make their collections findable and accessible through a common platform. This report explores the status of online audiovisual collections. It details the results of a survey which was held amongst collection managers and experts across Europe in November 2013 and explores both the various business imperatives that promote or prevent their online availability and the copyright issues that frame and scope the extent to which they can be made accessible for European and global audiences. The aim is to provide a baseline status overview that serves as input for the Strategic Agenda to Increase the Amount of Audiovisual Heritage on Europeana, which is due to be published in September 2014. 3 D5.2 Research Report: On-line publication of audiovisual heritage in Europe Table of contents Executive Summary ......................................................................................................................................... 3 Table of contents ............................................................................................................................................. 4 A Introduction ................................................................................................................................................ 5 B Status Update .............................................................................................................................................. 7 1 Survey on the status of audiovisual collections online: a summary ................................................... 7 2 The position of access in the audiovisual heritage domain ................................................................ 13 3 Technical requirements for improved access ......................................................................................... 15 4 Collections: What can be found online ....................................................................................................... 18 5 Remaining issues / barriers ........................................................................................................................... 25 C Awareness................................................................................................................................................. 27 1 The business challenge to public access to archive contents ............................................................ 27 2 Access in the context of Europeana ............................................................................................................. 28 3 Awareness of mutual benefits ....................................................................................................................... 30 D Legal environment ................................................................................................................................. 33 1 Pan-European framework of IPR legislation ........................................................................................... 33 2 National legal frameworks (comparing national legislations to EU legislation) ........................ 38 3 Possible solutions & best practices on a national level (Cases) ........................................................ 39 4 Possible solutions on a pan-European level? ........................................................................................... 43 E Conclusions & Next Steps .................................................................................................................... 47 Glossary .............................................................................................................................................................. 48 Bibliography ..................................................................................................................................................... 50 Appendix I: Outcomes of the survey on the status of online access to audiovisual archives54 Appendix II: Summary of the inventory on legal environments for audiovisual collections in EUscreenXL ....................................................................................................................................................... 66 4 D5.2 Research Report: On-line publication of audiovisual heritage in Europe A INTRODUCTION The EUscreen project started in 2009 and successfully established a network of co-operating archives and heritage institutions. This network is in turn connected to various networks in the audiovisual field. EBU is a project partner, FIAT/IFTA is an associated partner and we work closely together with the PrestoCentre on topics of digital preservation, for example. EUscreen is a network that focuses on access. The network follows a shared metadata schema to provide access to meaningful audiovisual content. This content is available on the EUscreen website and is made findable through Europeana, Europe’s access point to digital and digitised cultural collections. Still, only a small