VVV JULY 2017 Vision Now magazine FRAME: Barbour BS050 c1 Ophthalmic and Sunwear frames www.norville.co.uk Vision Now Jun17.indd 1 14/06/2017 09:52 You can afford to be confident. Simple Smart • Semi-automated workflow • Glaucoma and macular assessment • 3-click exam • High sensitivity, specificity and reproducibility • Minimal training • iPad review • Intuitive reports • Confident referrals Small Sensible • Configure your ideal set-up • Expandable design • Compact table • Upgrade to the full functionality of SPECTRALIS • Laptop option • Perfect position for future shared care • No pupil dilation necessary opportunities Engineering GmbH Every SPECTRALIS is instantly recognisable because we build it with the core DNA needed for confident clinical decision making. Call 01442 502 330 to find out more. www.LoveYourOCT.com 313194-001 UK.BE17 © Heidelberg Heidelberg 313194-001 UK.BE17 © Inside VVV 23 Vision Now magazine is published by Peekay Publishing Ltd for The PK National Eyecare Group Ltd, the UK’s largest purchasing group for independent opticians. 28 11 News 4 Go Eyewear becomes preferred supplier Editor’s comment 7 No7 launches new hybrid contact lens Despite the longest day of the year having now passed, there is 9 £500k investment at Essilor lab still plenty of time to spread some summer cheer in your practice – 11 Alcon showcases portfolio with promotions, point-of-sale and a host of high quality in Liverpool eyewear collections specifically designed for independents. One 13 BCLA launches dry eye certificate of the latest companies to join the list of NEG preferred suppliers 14 An independent view is Portugal-based Go Eyewear (see News page 4) with its design-led eyewear brands that make use of the latest technologies and materials. A brief time window 19 Developing thoughts If you’re looking for some specific summer marketing inspiration then why not Responding to the YouTube age have a look at what SPECS network is developing. Not only are they creating some promotional activity to tie in with Wimbledon fortnight, but they are 21 Advertorial working hard to deliver a pack of resources to help independents make the most Glasklar: the gift that keeps of National Eye Health Week in September (page 23). on giving There was a lot to see and hear at last month’s British Contact Lens Association 23 SPECS network conference in Liverpool. Many new products were launched, and we have Getting behind Eye Week included a round-up of highlights from the three-day meeting, which marked 24 BCLA 2017 the Association’s 40th anniversary (pages 24-25). Also this month, hear about a Launches and learning in Liverpool young company providing training for pre-registration optometrists, mainly from the independent sector (pages 26-27) – and discover how some practices are 26 Company profile making the most of the USPs of Glasklar (page 21). Optom Academy It’s all about the kids in Joan Grady’s Style Spotlight, so make sure you are stocked 28 Style Spotlight up with the latest frame styles for younger patients ready for going back to Young styling: fun, fresh school in two months’ time. Don’t forget we are publishing in December this year and fabulous rather than August – so have a great summer and we’ll be back in September. 30 Suppliers’ directory Nicky Collinson @PK_NEG Editor Editor Nicky Collinson BA (Hons) [email protected] Editorial PA Sharon Hicks The Editor welcomes letters, articles and other contributions for publication in the magazine and reserves the [email protected] right to amend them. Any such contribution, whether it bears the author’s name, initials or pseudonym, is accepted on the understanding that its author is responsible for the opinions expressed in it and that its publication does Fashion Editor Joan Grady not imply that such opinions are those of The PK National Eyecare Group Ltd. Articles submitted for publication [email protected] should be original, unpublished work and are accepted on the basis that they will not be published in any other journal. Acceptance of materialfor publication is not a guarantee that it will be included in any particular issue. Business Editor Phillip Mullins FBDO Copyright © 2017 for Peekay Publishing Ltd. All rights reserved. No part of this publication may be reproduced or [email protected] transmitted in any form or by any means, including photocopying and recording, without the written permission of the publishers. Such written permission should also be obtained before any part of this publication is stored in Design and a retrieval system of any nature. Production Rosslyn Argent BA (Hons) Publisher Michael C Wheeler FCOptom DipCLP FSMC FAAO VISION NOW is published by Peekay Publishing Ltd for The PK National Eyecare Group Limited, Clermont House, Cranbrook, Kent TN17 3DN VISION NOW is printed by P&P Litho Ltd, Ashford, Middlesex TW15 1AB Vision Now JULY 2017 3 NEWS 2 Go Eyewear 1 CooperVision Models from the Slim T-Charge collection Go Eyewear, supplier of the Hickman, Ana Hickman, Bulget and T-Charge brands, is now listed as a preferred supplier to NEG – offering members an exclusive 10 per cent discount on all ranges. Designed for smaller faces, the Bulget collection offers lightweight frames in young and fun colours. Made with TR90, the frames are soft, flexible, and highly resistant to impact and deformation; children’s sunglasses are also available in this range. Feminine and fashion forward, the Ana Hickman collection features new Duo-Fashion temples, geometric angles and different materials such as acetate and mother of pearl. The Hickman collection is about casual-chic and extremely feminine looks with oversized Trying out the VR Biofinity Energys lab sunglasses, flat lenses, cat or round eye shapes in vibrant colours. Finally, T-Charge, As a partner sponsor of last month’s British relaunched in 2016, is targeted at fashion-forward men who enjoy high-end products at a Contact Lens Association (BCLA) conference fair price. For the spring/summer season, the collection is divided into three distinct in Liverpool (see report on pages 24-25), elements: Strong, Slim and Design. For more information about the company and its CooperVision focused its programme of collections, visit www.goeyeweargroup.com or telephone 0800 9178270. activities on “the evolving needs of today’s wearers and how these can be addressed through tomorrow’s innovations, today”. 3 Norville Tackling challenges such as myopia management and the impact of the global transformation to a digital lifestyle, whilst highlighting its latest lenses, Biofinity Energys, MiSight 1 day and MyDay toric, the company gave several partner presentations. These included a look at how its latest contact lens innovations, along with its services and practice support tools, can help practitioners grow their contact lens business. On the company’s space-age stand, delegates were able to immerse themselves inside a Eco-friendly eyewear 360˚ virtual reality Biofinity Energys laboratory to learn more about the lens Norville’s new Free Form Green collection provides the “ultimate green concept in eyewear”. designed specifically to alleviate the tiredness Explained the company: “The Free Form Green collection is environmentally responsible in associated with digital eye fatigue. Visitors every step from its origination, because it consumes the least material, requires the fewest also sampled the “refreshment of the production steps, is the first eyewear designed to minimise carbon footprint and releases future” courtesy of the Nitro Shaker Maker, no toxic materials during production.” The collection features new eyewear designs in metal, providing nitrogen-infused sorbet-based nylon supra, full rim and acetate. To view the full range, download the new catalogue at strawberry and mango shakes. www.norville.co.uk 4 Vision Now JULY 2017 Mod. JNB 705M #GreatBritishDesign eyespace-eyewear.co.uk | 01527 870 550 TX5/Titanium STEPPER (UK) Limited 11 Tannery Road Tonbridge Kent TN9 1RF 01732 375975 www.stepper.co.uk Frame style shown: SI-20055 NEWS 4 Heidelberg Engineering 5 No7 Contact Lenses A patient image from the OCT Live session More than 100 eyecare professionals attended the recent 6th annual Heidelberg Engineering Academy Masterclass – the biggest yet – at the Royal Liver Building in Liverpool. Dr Pearse Emmanuel Villard, of LCS, France, creator of the process to bond Keane from Moorfields Eye Hospital chaired the lens materials used in the Elements lens, at the BCLA the evening whilst Professor Usha Chakravarthy from Queens University Belfast, Last month’s British Contact Lens Association (BCLA) conference in Liverpool saw the launch and Dr Roberto Gallego-Pinazo from Oftalvist of No7 Contact Lenses’ Elements, the ‘no fit, no fee’ hybrid contact lens, Elements, following Valencia, Spain, presented the latest research five years of development. “Designed to overcome the issues of previous hybrid designs, on MultiColor imaging and OCT angiography. this is an important development as practices take on more previously hospital-based In the OCT Live segment two patients from irregular corneal work,” said Katie Harrop, No7 professional services manager. the Royal Liverpool University Hospital were scanned on the big screen using the Spectralis “The new lens, in addition to Comfort 15, is the answer for the vast majority of cases. As imaging platform. Christopher Mody, director we see more post-refractive, post-graft corneas these lenses will become a valuable tool in of clinical services, said: “OCT, MultiColor, differentiation. By adding this to our specialist lens portfolio, we now have the complete autofluorescence and OCT angiography solution to fitting irregular corneas, whether your preference is for light corneal touch, or imaging were all performed live in front of full clearance. This new lens can certainly play a part in keeping patients away from grafts.” the audience and compared to baseline scans. “Doctors called out requests for additional 6 imaging on the patients, including customised Dunelm Optical OCT scan placement and autofluorescence, which we were able to perform on the spot David Baker, formerly commercial director at Dunelm for them.