З М І Vol. 1 (56) 2016 ЭКИКА И ЕИ ЕNIS AND RЕGIN Scientific journal of Poltava National Technical Yuri Kondratyuk University February, 2016 Editorial board: Journal “Economics and Region” is included into The register of specialized scientific publications ONYSHCHENKO V.O. – Editor-in-Chief, Doctor of Economics, Professor, Rector of Poltava of Ukraine (MON of Ukraine Departmental National Technical Yuri Kondratyuk University; Order No. 1279 of 16.11.2014). KOMELINA O.V. – Deputy Chief Editor, Doctor of Economics, Professor, Dean of the Publication – scientific journal. Management and Business Faculty, Poltava National Technical Yuri Conceptual paradigm of the journal is based on the long- Kondratyuk University; term scientific and professional treatment of topical problems of the world and Ukrainian economics. PTASCHENKO L.A. – Executive Secretary, Doctor of Economics, Professor, Finance and Banking Department, Poltava National Technical Yuri Kondratyuk Main milestones: economics and national economy management; University; productive forces development and regional economy; economics theory and economic thought history; world economy and BRYZHAN I.A. – Doctor of Economics, Associate Professor of the Enterprise international economic relations; economics and business Economy and Personnel Management Department, Poltava National administration; economics of nature management and environmental Technical Yuri Kondratyuk University; protection; demography, labor economics; social economics and politics; money, finance and credit; accounting, analysis and audit; VARNALIY Z.S. – Doctor of Economics, Professor, Department of Finance, Taras mathematic methods, models and information technologies in Shevchenko National University of Kyiv; economics; economic security of the state and economic entities. VOLKOVA H.I. – PhD, Associate Professor of the Finance and Banking Department, Issued since July, 2003. Poltava National Technical Yuri Kondratyuk University; Six issues published yearly. DUBISHCHEV V.P. – Doctor of Economics, Professor, Head of Economic Theory and State RОРistration CОrtifiМatО К 7560, issuОН 15.07.2003 Regional Economics Department, Poltava National Technical Yuri by the National Committee for the Information Policy, Television and Radio Broadcasting of Ukraine. Kondratyuk University; KOZACHENKO G.V. – Doctor of Economics, Professor, Finance and Banking Department, TСО journal‟s founНОr anН tСО ownОr: Poltava National Poltava National Technical Yuri Kondratyuk University; Technical Yuri Kondratyuk University. KORGANASHVILI L.D. – Doctor of Economics, Professor, Head of Quality Assurance and The name, conceptual paradigm, content and design of the Research Activities Centre of the International Tourism School at Ivane journal “Economics and Region” is tСО intОllОМtual propОrty Javakhishvili Tbilisi State University; of tСО journal‟s EНitorial BoarН anН is МopyriРСt. MAZARAKI A.A. – Doctor of Economics, Professor, Rector of Kyiv National University Pass-through copyright. of Trade and Economics; Printed in the source language. Liability for the data precision rests with the authors. The Editorial Board does MOMOTOV T.V. – Doctor of Economics, Professor, Head of the of Financial and not always sСarО tСО autСor‟s opinion. Economic Security, Accounting and Auditing Department, O.M.Beketov National University of Urban Economy in Kharkiv; ISSN 2218-1199 (Print) OBOLENSKA T.E. ISSN 2414-0538 (Online) – Doctor of Economics, Professor, Vice-rector for Academic Affairs SUBSCRIPTION INDEX 98763 and Research, Vadym Hetman Kyiv National Economic University; POGORELOV Yu.S. – Doctor of Economics, Professor, Head of the Accounting and Audit Recommended for publication by the Academic Board of Department, Poltava National Technical Yuri Kondratyuk University; Poltava National Technical Yuri Kondratyuk University (№ 13 of 26.02.2016) ROLLNIK-SADOWSKA E. – Ph.D., Bialystok University of Technology; HVESYK M.A. – Doctor of Economics, Professor, Director of the Public Institution Computer-assisted makeup by A.O. Chaikina “Institute of Environmental Economics and Sustainable Proof-reader: Ya.V. Novichkova. Development”, NAS of Ukraine, UAAS Associate Member; SОnt to tСО printОr‟s on 15.02.2016 р. Signed to print on 26.02.2016 р. CHEVGANOVA V.Ya. – PhD, Professor, Head of the Enterprise Economy and Personnel Page size: 60х80 1/8. Published sheets 16,27. Management Department, Poltava National Technical Yuri Kondratyuk Circulation: 300 copies. Print Order No. 133. University; CHICHKALO-KONDRATSKA I.B. – Doctor of Economics, Professor, Head of the Printed by the Printing and Publishing Centre of Poltava International Economics and Marketing Department, Poltava National National Technical Yuri Kondratyuk University. Certificate of the publishing venture entity registration in the State Technical Yuri Kondratyuk University; Register of editors, manufacturers and distributors of SHVIL JURGEN – Sc.D., Professor, Business and Management, International printed output DK No. 3130 of 06.03.2008. Management and Marketing Department, Brandenburg University of Applied Sciences; Address: Pershotravnevyi Avenue, 24, Poltava, 36011. Phone: (05322) 2-98-75; e-mail: [email protected]; SHYNKARENKO R.V. – Ph.D., Associate Professor, Dean of the Finance and Economics Faculty, Poltava National Technical Yuri Kondratyuk University; tСО journal„s sitО: Сttp://Оir.pntu.ОНu.ua YURKIV N.Y. – Doctor of Economics, Associate Professor, Head of the Banking Security Management Department, University of Banking, NBU. © Паь аіаь і і іі Юі Каа, “Еіа і і”, 2003 EсоnомТсs and RеgТоn № 1 (56) – 2016 – PoltNTU C O N T E N T S MONEY, FINANCE AND CREDIT ECONOMIC SECURITY OF THE STATE AND ECONOMIC ENTITIES 5 Qin Wei, V. Levchenko, Y. Khudolii. Private Banking and Wealth Management: 82 O.V. Tymoshenko. Financial decen- new challenges tralization as the direction of strengthening of 11 Z.V. Herasymchuk, O.K. Gomanyuk. the region economic security The analysis of the development of regional market for banking services DEMOGRAPHY, LABOR ECONOMICS, 17 V.V. Volkova. Tendencies of the in- SOCIAL ECONOMICS AND POLITICS surance market development in the conditions of the unstable market environment 90 G.V. Pinkovska. Public mechanisms for supporting cultural sphere of territorial ECONOMICS AND NATIONAL communities ECONOMY MANAGEMENT 96 N. Mkheidze, A. Kakutia. Motivation, changes of leadership approaches in different 25 L.I. Galkiv, D.V. Hryshchuk. Statisti- cultures cal bibliography of scientific research on pro- 100 Ts. Lomaia, T. Chakhunashvili. Man- cess-oriented management in Ukraine agement innovations in primary healthcare (case of Tbilisi children’s policlinics) ECONOMICS AND BUSINESS 105 M. Chechelashvili, N. Shavishvili. ADMINISTRATION Intercultural business relations identifiable factors 31 V.V. Hryshko, L.M. Boldyrieva. Management of Transport Logistics under the ACCOUNTING, ANALYSIS AND AUDIT Conditions of European integration processes 38 V.V. Vakhalova. Instruments of man- 121 Yu. Yu. Mironova, V.A. Panasenko. agerial support for greening of industrial en- Problems of accounting calculations of wages terprise activity at the enterprise 47 O.P. Goloborod'ko, O.V. Marchenko. 127 S.V. Didenko, Y.O. Gorbenko. Organ- Perfection of organization innovative of in- ization of internal audit service in the enter- vestment activity on the enterprises of ma- prise chine-building industry of Ukraine 132 O.V. Koba, N.V. Sagaidak, 52 Yu.A. Kharchenko. Automation of the E.S. Turzhansky. Accounting for the cost of production activity management process at maintenance and operation of vehicles in the engineering enterprises enterprise 58 N.S. Nosan. Strategic management of financial recovery MATHEMATIC METHODS, MODELS AND INFORMATION TECHNOLOGIES PRODUCTIVE FORCES IN ECONOMICS DEVELOPMENT AND REGIONAL ECONOMY 139 O.G. Klymko, V.S. Rybas. Economic- mathematical modeling of the goods range of 65 L.G. Bohush. Innovativeness as a small enterprise mechanism for sustainable development and reformation of the region’s social complex 71 Yu.M. Popovа. Marketing tools for assessment of the region’s investment attrac- tiveness 77 V.A. Moltusov, M.Y. Batyuta. Inno- vative method agricultural development of Ukraine 4 Economics and Region № 1 (56) – 2016 – PoltNTU .