Consultation on the Future of Health Services in Northern Staffordshire: Report of Findings June 2019 1 | NHS Midlands & Lancashire Commissioning Support Unit Table of Contents 1 Executive summary ................................................................................................................. 10 1.1 Introduction and background to the consultation .............................................................. 10 1.2 Communications and engagement methodology ............................................................... 12 1.3 Participants and respondents .............................................................................................. 13 1.4 Feedback on the consultation proposals ............................................................................ 13 1.5 Conclusion ............................................................................................................................ 18 2 Introduction.............................................................................................................................. 20 2.1 Report authors ...................................................................................................................... 20 2.2 Report structure .................................................................................................................... 20 2.3 Background to the consultation .......................................................................................... 20 2.4 Consultation governance and assurance ........................................................................... 24 2.5 Next steps.............................................................................................................................. 24 3 Communications and engagement methodology ................................................................. 26 3.1 Consultation collateral ......................................................................................................... 26 3.2 Communication channels .................................................................................................... 30 3.3 Stakeholder engagement and profiling ............................................................................... 44 4 Profiling of consultation respondents ................................................................................... 49 4.1 Overview of consultation respondents and participants ................................................... 49 4.2 Consultation survey respondents ....................................................................................... 51 4.3 Event participants ................................................................................................................. 52 5 Feedback on the consultation proposals .............................................................................. 53 5.1 Reporting and analysis notes .............................................................................................. 53 5.2 Feedback on the model of care and the integrated care hubs .......................................... 56 5.3 Feedback on the options for four integrated care hubs ..................................................... 72 5.4 Feedback on the proposals for community hospitals and rehabilitation care beds ...... 116 5.5 Feedback on consultant-led outpatient clinics ................................................................. 162 5.6 Feedback on accessing services ....................................................................................... 171 5.7 Other comments ................................................................................................................. 174 6 Conclusion ............................................................................................................................. 178 6.1 The proposed new model of care ...................................................................................... 178 6.2 The proposals for integrated care hubs ............................................................................ 178 6.3 The proposals for community hospitals and integrated care hubs ................................ 180 6.4 The proposals for consultant-led outpatient clinics ......................................................... 181 2 | NHS Midlands & Lancashire Commissioning Support Unit 7 Appendices ............................................................................................................................ 182 Appendix 1: Stakeholder engagement ............................................................................................ 182 Appendix 2: Population quotas ....................................................................................................... 186 Appendix 3: Press coverage ............................................................................................................ 187 Appendix 4: Press releases ............................................................................................................. 188 Appendix 5: Press enquiries ............................................................................................................ 189 Appendix 6: Press advert ................................................................................................................. 190 Appendix 7: Social media paid advert creative .............................................................................. 190 Appendix 8: Overview of consultation respondents and participants data notes ....................... 191 Appendix 9: Other event comments ................................................................................................ 192 Appendix 10: Example social media schedule ............................................................................... 194 Appendix 11: Gunning Principles .................................................................................................... 196 Appendix 12: Example social media feedback ............................................................................... 197 Appendix 13: Organisations responding to the survey ................................................................. 198 Appendix 14: Organisations with representatives attending events ............................................ 199 Appendix 15: Organisations and MPs / councillors sending correspondence ............................ 199 Appendix 16: Geographic groupings in the survey ........................................................................ 200 References Table 1. Consultation options ....................................................................................................................... 11 Table 2. Summary of the proposed options .................................................................................................. 23 Table 3. Channels used ............................................................................................................................... 30 Table 4. Distribution of consultation materials .............................................................................................. 31 Table 5. E-newsletters: distribution, subjects, audience and recipients ........................................................ 32 Table 6. Social media analytics .................................................................................................................... 34 Table 7. Organic social media analytics overview ........................................................................................ 35 Table 8. Overview of events held ................................................................................................................. 36 Table 9. Public events .................................................................................................................................. 37 Table 10. Protected characteristics focus groups ......................................................................................... 38 Table 11. Carers’ Hub focus groups ............................................................................................................. 38 Table 12. Community workshop events ........................................................................................................ 39 Table 13. Retail promotional stands in retail locations .................................................................................. 39 Table 14. Clinical Commissioning Group (CCG) staff events ....................................................................... 39 3 | NHS Midlands & Lancashire Commissioning Support Unit Table 15. Hospital stand events ................................................................................................................... 40 Table 16. Other promotional stand events .................................................................................................... 40 Table 17. Residents' Association meetings .................................................................................................. 41 Table 18. GP Locality meetings.................................................................................................................... 41 Table 19. Other meetings ............................................................................................................................. 42 Table 20. Correspondence received ............................................................................................................ 43 Table