New Mexico MainStreet 25th Anniversary Awards Rich Williams, Director August 14, 2010 Acknowledgements: Text: Stephanie Redman, New Mexico MainStreet Program Associate Design & Layout: Gary Cascio, Late Nite Grafix NEW MEXICO MAINStrEET 2010 StaFF and PROgram AssOCIatES Rich Williams, Director Julie Blanke, Program Planning Specialist Meghan Bayer, Downtown Revitalization Specialist Elmo Baca - Special Projects Robyne Beaubien - Promotions Charlie Deans - Urban Planning Keith Kjelstrom - Economic Positioning William Powell - Design Stephanie Redman - Organization New Mexico MainStreet 25th Anniversary Awards Table of Contents New Mexico MainStreet 25th Anniversary Honorary Committee..........................................................1 New Mexico MainStreet 25th Anniversary Awards ......................................................................................2 Award for Overall Excellence in Design: Artesia MainStreet, Inc. .................................................. 3 Award for Overall Excellence in Organization: Nob Hill Main Street, Inc. .................................6 Award for Overall Excellence in Promotion: Corrales MainStreet .................................................9 Award for Overall Excellence in Economic Positioning: Portales MainStreet Program .......12 The Silver Star Award: Silver City MainStreet .......................................................................................15 Friends of New Mexico MainStreet Centennial Legacy Project Awards ..........................................20 Downtown Las Cruces Partnership: Construction of La Placita ......................................................21 Clovis MainStreet: The Locomotive 9005 Project ....................................................................................23 Silver City MainStreet: Installation of Big Ditch Park Interpretive History Signs...................24 Artesia MainStreet, Inc. (Second Place): Construction of Veterans’ Memorial Park ..............27 MainStreet Las Vegas (Second Place): Installation of Downtown Way-Finding Signs .........29 McCune Charitable Foundation New Mexico Leadership Award .........................................................31 Friends of New Mexico MainStreet Community Development Award ..............................................33 Special Recognition: The Honorable Mike Runnels .....................................................................................34 Special Recognition: New Mexico MainStreet State Directors .................................................................35 New Mexico MainStreet 25th Anniversary Sponsors ................................................................................36 New Mexico MainStreet 25th Anniversary Awards New Mexico MainStreet 25th Anniversary Honorary Committee The following individuals graciously supported and advised New Mexico MainStreet on its anniversary activities. The Honorable Diane Denish Theresa Pasqual, Advisor Julie Johncox, Former Director Chair National Trust for Historic New Mexico MainStreet Lieutenant Governor of Preservation Program New Mexico Jan Biella, Interim State Elmo Baca, Former Director The Honorable Jeff Historic Preservation Officer New Mexico MainStreet Bingaman Department of Cultural Affairs Program United States Senate Loie Fecteau, Executive Maryellen Hennessy, Former The Honorable Tom Udall Director Director United States Senate New Mexico Arts, Department of New Mexico MainStreet Cultural Affairs Program The Honorable Martin Heinrich Laurie Frantz, Program Keith Kjelstrom, Former United States House of Coordinator Interim Director Representatives New Mexico Tourism New Mexico MainStreet Department Program The Honorable Ben Ray Lujan Kathy Keith, Principal Rich Williams, Director United States House of Kathy Keith Consulting New Mexico MainStreet Representatives Program Geraldine Forbes Isais, Dean The Honorable Harry Teague UNM School of Architecture and Peyton Yates, President United States House of Planning Friends of New Mexico 1 Representatives MainStreet Dr. Lee A. Reynis, Director The Honorable Mike Runnels UNM Institute of Applied Owen Lopez, Executive Former Lieutenant Governor of Research Services Bureau of Director New Mexico Business and Economic Research McCune Charitable Foundation Fred Mondragón, Cabinet William F. Fulginiti, Executive Elizabeth Isenberg-Phelps, Secretary Director Chair Economic Development New Mexico Municipal League New Mexico Coalition of Department MainStreet Communities Roy Miller, State Director Terry Brunner, State Director New Mexico Small Business U.S. Department of Agriculture, Development Centers Rural Development J. Robert Beauvais, Former Stephanie Meeks, President Director National Trust for Historic New Mexico MainStreet Preservation Program Doug Loescher, Director Ursula Boatright, Former National Trust Main Street Director Center New Mexico MainStreet Program Jonathan Poston, Director Southwest Office, National Trust Ed Boles, Former Director for Historic Preservation New Mexico MainStreet Program Ernesto Ortega, Advisor National Trust for Historic Preservation New Mexico MainStreet 25th Anniversary Awards New Mexico MainStreet 25th Anniversary Awards About the Awards hroughout the course of its 25 year history, New Mexico MainStreet has regularly celebrated local TMainStreet organizations’ successful projects through statewide annual awards ceremonies. In honor of its 25th anniversary, New Mexico MainStreet revamped its awards categories to recognize the cumulative suc- cesses and achievements of local MainStreet organizations in each of Main Street’s Four Points: Organization, Design, Promotion, and Economic Positioning. Additionally, the state program created the Silver Star Award, designed to celebrate one local MainStreet organization’s overall success in downtown revitalization and com- prehensive accomplishments in each of the Main Street Four Points. All local New Mexico MainStreet organi- zations in good standing were eligible for the awards, regardless of the age of their organization. Following a competitive nomination and selection process, five 25th Anniversary Awards were presented at the New Mexico MainStreet 25th Anniversary Celebration on August 14, 2010. The presentation included the following awards. Award for Overall Excellence in Design – Designed to recognize a local MainStreet organization that has conducted a comprehensive set of activities that resulted in the improved appearance, functionality, investment in, and preservation of the MainStreet district. The award also included a $500 cash prize for the 2 recipient to use to further preserve the MainStreet district and/or improve its appearance and physical function. Award for Overall Excellence in Organization – Designed to recognize a local MainStreet organization that has conducted a comprehensive program of activities that cumulatively developed, sustained, and enhanced the functionality of the MainStreet organization, its resources, and its capacity to revitalize the MainStreet district. The award also included a $500 cash prize for the recipient to use to further enhance the local MainStreet organization and its operations. Award for Overall Excellence in Promotion – Designed to recognize a local MainStreet organization that has conducted a comprehensive program of promotional activities which cumulatively increased the popularity, use, customer base and positive image of the MainStreet district. The award also included a $500 cash prize for the recipient to use to further promote and market the local MainStreet district. Award for Overall Excellence in Economic Positioning – Designed to recognize a local MainStreet organization that has conducted a comprehensive series of activities that over time improved MainStreet’s overall economy and attracted business investment to the MainStreet district. The award also included a $500 cash prize for the recipient to use to further strengthen the economy of the local MainStreet district. The Silver Star Award – The most prestigious of all NMMS 25th Anniversary Awards, the Silver Star Award is designed to recognize one exceptional MainStreet organization whose cumulative successes across the Four Points and maintenance of a vibrant MainStreet organization serve as a model of comprehensive MainStreet revitalization. The Silver Star Award also included a $1,500 cash prize for the recipient to reinvest in any aspect of its MainStreet revitalization efforts. New Mexico MainStreet 25th Anniversary Awards New Mexico MainStreet 25th Anniversary Awards Recipients Award for Overall Excellence in Design Artesia MainStreet, Inc. ne wouldn’t necessarily expect a community whose founding was based on its waters and which later Oboomed on oil to feature an attractive and inviting downtown that celebrates its history and heritage through monumental artwork and other aesthetic enhancements. However, downtown Artesia does just that – owing in large part to Artesia MainStreet’s work in Design. Since Artesia MainStreet’s start in 1997, downtown design improvements have been a key component of the organization’s work, and the results of MainStreet’s Design activities are gloriously visible in downtown Artesia. Artesia MainStreet’s primary goal has always been to improve downtown’s appearance and quality of life, and its Design projects certainly have met that goal. Photos of downtown Artesia taken in the late 1990s show a generally unremarkable downtown. The same cannot be said for downtown Artesia today. Birds eye