Deliverable 3.4.2 Exploitation and dissemination plan Coordinator: Elena Simperl With contributions from: John Domingue, Peter Haase, Maria Maleshkova, Marin Dimitrov Quality Assessor: Maria Maleshkova Editor: Elena Simperl, STI-R Deliverable nature: R Dissemination level: PU Contractual delivery date: 30.04.2014 Actual delivery date: 16.05.2014 Version: 1.0 Total number of pages: 29 Keywords: Exploitation, commercialization, dissemination, communication, community building, sustainability EUCLID 296229 Executive summary Following the strategy laid out in D3.4.1 this document analyses the impact of the dissemination and exploitation activities performed throughout the duration of the project and gives an outline of the plans the consortium has defined to continue such activities after the project’s end in order to ensure the sustainability and full uptake of EUCLID’s major achievements. Most importantly, this deliverable is concerned with the way the consortium will make use of the results of the project, be that for educational purposes in academia, or as part of commercial products and services offered by the core and associate industry partners. In EUCLID dissemination and community engagement activities are implemented in WP2. As such, three deliverables in that work package (D2.2.3, D2.3.3, and D2.1.5), all due M24, provide a comprehensive overview and analysis of the activities the project has pursued online and offline to ensure that its outcomes, most importantly the suite of learning materials produced in the last two years, are promoted to the right audiences and widely used throughout Europe and worldwide in higher education and commercial training offerings. From a dissemination and community engagement point of view the focus of this deliverable will be on providing an executive summary of the strategy and plans of the project vs. the actual implementation, and a set of lessons learned which we hope will prove useful for future research projects of this kind. In particular, we will discuss our approach to use social media to reach out to developers and data practitioners interested in Linked (Open) Data. A second component of this deliverable is concerned with the exploitation of the results of the project, most importantly with the question of how the curriculum will be used in different kinds of training activities, and the effects it will have on the development of the professional training market in this field. We have reviewed the training market and potential competitors and engaged in a SWOT analysis to identify those areas in which EUCLID outcomes offer a competitive advantage to commercial companies involved in the project. 2 EUCLID 296229 Document information IST Project FP7 - 296229 Acronym EUCLID Number Full Title Educational curriculum for the usage of Linked Data Project URL http://www.euclid-project.eu/ Document URL EU Project Officer Deliverable Number 3.4.2 Title Exploitation and dissemination plan Work Package Number 3 Title Management Date of Delivery Contractual M24 Actual M24 Status 2.0 final X Nature prototype □ report X dissemination □ Dissemination level public X consortium □ Authors (Partner) STI-R Name Elena Simperl E-mail [email protected] Responsible Author Partner STI-R Phone Abstract Following the strategy laid out in D3.4.1 this document analyses the impact of the (for dissemination) dissemination and exploitation activities performed throughout the duration of the project and gives an outline of the plans the consortium has defined to continue such activities after the project’s end in order to ensure the sustainability and full uptake of EUCLID’s major achievements. Most importantly, this deliverable is concerned with the way the consortium will make use of the results of the project, be that for educational purposes in academia, or as part of commercial products and services offered by the core and associate industry partners. Keywords Exploitation, commercialization, dissemination, communication, community building, sustainability 3 EUCLID 296229 Table of contents EXECUTIVE SUMMARY ........................................................................................................................................................... 2 DOCUMENT INFORMATION ................................................................................................................................................... 3 LIST OF TABLES AND FIGURES ................................................................................................................................................ 5 ABBREVIATIONS ..................................................................................................................................................................... 6 1 INTRODUCTION ............................................................................................................................................................. 7 2 DISSEMINATION AND COMMUNITY BUILDING .............................................................................................................. 8 2.1 SUMMARY OF WP1 AND WP2 DELIVERABLES DUE M24 ........................................................................................................... 8 2.2 PROJECT COMMUNICATION AND MARKETING MATERIALS ......................................................................................................... 12 2.3 LESSONS LEARNED ...................................................................................................................................................... 16 3 COMMERCIAL EXPLOITATION .......................................................................................................................... 18 3.1 MARKET ANALYSIS...................................................................................................................................................... 18 Corporate training market ................................................................................................................................................... 18 Linked Data and semantic technologies training ................................................................................................................ 19 3.2 COMPETITIVE LANDSCAPE ........................................................................................................................................... 19 Cambridge Semantics / Semantic University ....................................................................................................................... 19 Open Data Institute (ODI) ................................................................................................................................................... 19 LOD2 ................................................................................................................................................................................... 20 Open Data Support .............................................................................................................................................................. 20 TopQuadrant ....................................................................................................................................................................... 20 TenForce ............................................................................................................................................................................. 20 Franz ................................................................................................................................................................................... 20 OpenLink ............................................................................................................................................................................. 21 Amtera ................................................................................................................................................................................. 21 3.3 SWOT ANALYSIS FOR EUCLID.................................................................................................................................. 21 3.4 EUCLID EXPLOITATION .............................................................................................................................................. 22 Exploitable results ............................................................................................................................................................... 22 Ontotext ............................................................................................................................................................................... 22 fluidOps ............................................................................................................................................................................... 23 STI Research ........................................................................................................................................................................ 24 Open University ................................................................................................................................................................... 25 Karlsruhe Institute of Technology ....................................................................................................................................... 26 University of Southampton .................................................................................................................................................