BUSINESS OPPORTUNITY CC-ISRO002-20 Department of the Interior National Park Service Isle Royale National Park A Concession Business Opportunity for Lodging, Food and Beverage, Retail, and Marina Services at Isle Royale National Park This page intentionally left blank National Park Service U.S. Department of the Interior CC-ISRO002-20 Business Opportunity Table of Contents TABLE OF CONTENTS INTRODUCTION ....................................................................................................................... 1 QUESTION DEADLINE ............................................................................................................... 2 SUBMISSION DEADLINE ........................................................................................................... 2 PROPOSALS ............................................................................................................................. 2 THE NATIONAL PARK SERVICE AND ITS MISSION ..................................................................... 3 DOING BUSINESS WITH THE NATIONAL PARK SERVICE ............................................................ 4 ISLE ROYALE NATIONAL PARK AND THE EXISTING CONCESSION OPERATION ........... 5 CONCESSION OPPORTUNITY ................................................................................................. 7 DRAFT CONTRACT TERM ......................................................................................................... 7 REQUIRED AND AUTHORIZED SERVICES .................................................................................. 7 OVERVIEW OF REQUIRED SERVICES ......................................................................................... 8 ESTIMATED REVENUE AND EXPENSE PROJECTIONS ................................................................. 9 CURRENT SERVICE PLANNING EFFORTS ................................................................................ 11 INVESTMENT ANALYSIS ....................................................................................................... 12 INITIAL INVESTMENTS ............................................................................................................ 12 DEFERRED MAINTENANCE OF CONCESSION FACILITIES ......................................................... 13 LEASEHOLD SURRENDER INTEREST ........................................................................................ 13 MARKET AREA OVERVIEW .................................................................................................. 14 MARKET COMPETITION ......................................................................................................... 14 GATEWAY COMMUNITIES ..................................................................................................... 14 HISTORICAL VISITATION AND EXISTING CONCESSION CONTRACT OPERATIONS ..... 16 PARK VISITATION PROFILE ..................................................................................................... 16 VISITATION ............................................................................................................................ 16 HISTORICAL REVENUES .......................................................................................................... 17 LINKS TO ADDITIONAL INFORMATION ............................................................................. 17 PREFERRED OFFEROR DETERMINATION ............................................................................ 18 Note: All images provided by the NPS. National Park Service U.S. Department of the Interior CC-ISRO002-20 Business Opportunity Page 1 INTRODUCTION The National Park Service offers this business Summary of Term and Conditions of opportunity to provide lodging, food and the ISRO002 Opportunity beverage, retail, marina, and other services in Isle Royale National Park. The rugged, isolated Location - Isle Royale National Park island surrounded by Lake Superior offers Draft Contract Term - 12 Years1 unparalleled solitude and recreation opportunities. Backpackers, hikers, boaters, Projected Effective Date - January 1, 2020 kayakers, scuba divers and others looking for Required Services - Lodging, Food and adventure enjoy the Park’s stunning scenic Beverage, Retail, Marina, and Other Services beauty. First Full Year of Operations - 2020 The Concessioner will provide 72 lodging units, Projected Range of Gross Receipts four food and beverage outlets, three retail $2.25 – $2.50 million options, marina, and other services to visitors of one of the most remote national parks in Estimated Initial Investment (Years 0, 1) the country. $615,000 Deferred Maintenance (Years 1, 2, & 3) The National Park Service will not be conducting a site visit, however, a pictorial $340,000 document featuring components of the Estimated Personal Property investment (Year concession operations will be available upon 0, 1) - $1.69 million request. The Service encourages anyone Minimum Franchise Fee - 3.5% of Gross Receipts interested in the prospectus to conduct their own due diligence and research Isle Royale Repair and Maintenance Reserve National Park and the concession operations 1.7% of Gross Receipts included under this contract opportunity. 1Depending on Concessioner performance, the Service intends to provide an opportunity for the Concessioner INFORMATION REGARDING THIS to qualify for the right to exercise an option for three PROSPECTUS additional years, increasing the Draft Contract term from 12 to 15 years. Details about this appear in the In this document, the National Park Service Draft Contract. (“Service”) refers to Isle Royale National Park as “the Park.” This Prospectus includes Service estimates of revenue and expenses to assist Offerors in developing financial projections. These estimates reflect Service assumptions based on planning decisions, historical concession operating data, industry standards, economic conditions, and comparable and competitive operations. The Service does not guarantee these projections will materialize and assumes no liability for their accuracy. Offerors must compile and present their own financial projections based on independent assumptions, due diligence, and industry knowledge. Offerors must review all sections of this Prospectus, especially the terms and conditions of the Draft Concession Contract No. CC- ISRO002-20 (”Draft Contract”), including its exhibits, to determine the full scope of a future Concessioner’s responsibilities. The Draft Contract with all exhibits appears in Part IV of this Prospectus. In the event of any inconsistency between the description of the terms contained in this Prospectus and the Draft Contract itself, the terms of the Draft Contract will prevail. Rock Harbor Lodge National Park Service U.S. Department of the Interior CC-ISRO002-20 Business Opportunity Page 2 Certain federal laws apply to this solicitation including the National Park Service Concessions Management Improvement Act of 1998 (Public Law 105-391 and hereafter referred to as “the 1998 Act”), as implemented by regulations in 36 C.F.R. Part 51. Links to the 1998 Act and accompanying regulations are available online at the Commercial Services Law, Regulations, and Policy website. In the event of any inconsistency between the terms of this Prospectus and 36 C.F.R. Part 51, the latter will prevail. “Concessioner” refers to the entity that will be the concessioner under the Draft Contract. “Existing Concessioner” refers to Isle Royale Resorts, LLC, the concessioner under Concession Contract CC- ISRO002-09 (“Existing Contract”). The Existing Contract commenced on January 1, 2009, and per a one-year extension, is set to expire December 31, 2019. The Superintendent's Compendium provides a list of operating requirements under the discretionary authority of the superintendent of the Park, and is available on the Park’s Management website. QUESTION DEADLINE As explained in the Proposal Instructions (Part II of this Prospectus), if you do not understand something in this Prospectus, you must submit your questions via email to Julie Gregg-Bubac no later than the due date for questions listed on the inside cover of this Prospectus. Your questions must specify the section of the Prospectus that is the subject of your inquiry. The Service will respond to your questions, as appropriate, in writing, and will provide the questions and responses to all potential Offerors who have requested a Prospectus. The Service may not answer questions submitted after this date. SUBMISSION DEADLINE Proposals must be received by the due date and time shown on the inside cover of this Prospectus. Refer to the Proposal Instructions and Proposal Package (Parts II and III of this Prospectus) for further information about how to submit a proposal. PROPOSALS Part II of this Prospectus contains the instructions about completing proposals. Offerors must carefully read and comply with those instructions. Part III of this Prospectus contains the Proposal Rock Harbor Lodge Room Package Offerors must complete in its entirety. The Proposal Package contains a required transmittal letter, five principal selection factors and three secondary selection factors. Each selection factor identifies the minimum and maximum points the Service may award depending on the quality of the response. The following paraphrases the information sought under each selection factor. The wording of the actual selection factors controls. Principal Selection Factor 1 requires Offerors to describe how they will protect the resources of the Park