DESIGN GUIDELINES MANUAL GOLDEN STATE CORRIDOR ECONOMIC DEVELOPMENT INFRASTRUCTURE IMPROVEMENTS September 2011 GOLDEN STATE CORRIDOR ECONOMIC DEVELOPMENT INFRASTRUCTURE IMPROVEMENTS DESIGN GUIDELINES MANUAL Prepared for: Fresno Council of Governments 2035 Tulare Street, Suite 201 Fresno, California 93721 Contact Person: Lauren Dawson Phone: (559) 233-4148 Consultant: 5110 West Cypress Avenue Visalia, California 93277 Contact: Meredith Inglehart Phone: (559) 733-0440 Fax: (559) 733-7821 September 2011 © Copyright by Quad Knopf, Inc. Unauthorized use prohibited. 100073 Table of Contents Chapter 1 – Background ............................................................................................................................................. 1-1 1.1 Introduction and Purpose ..................................................................................................................... 1-1 1.2 Design Manual Organization ................................................................................................................. 1-3 Chapter 2 – Context ................................................................................................................................................... 2-1 2.1 Regional Context ................................................................................................................................... 2-1 2.2 Local Context ......................................................................................................................................... 2-1 2.3 Golden State Corridor Vision ................................................................................................................. 2-3 2.3.1 Vision ...................................................................................................................................... 2-3 2.3.2 Goals and Objectives............................................................................................................... 2-3 2.4 Timeline of Golden State Corridor History ............................................................................................ 2-6 2.5 Character-Defining Features ................................................................................................................. 2-9 2.6 Corridor Sectors .................................................................................................................................. 2-10 2.6.1 Fowler: North – American Avenue to Clayton Avenue ......................................................... 2-10 2.6.2 Fowler: Central – Clayton Avenue to South Avenue ............................................................. 2-11 2.6.3 Fowler: South – South Avenue to Dinuba Avenue ................................................................ 2-12 2.6.4 Selma: North – Dinuba Avenue to North Street ................................................................... 2-13 2.6.5 Selma: South – North Street to Mountain View Avenue ...................................................... 2-14 2.6.6 Kingsburg: North – Mountain View Avenue to Stroud Avenue ............................................ 2-15 2.6.7 Kingsburg: South – Stroud Avenue to 18th Avenue ............................................................... 2-16 Chapter 3 –Guidelines for Adjacent Properties ........................................................................................................ 3-1 3.1 Intent and Organization ........................................................................................................................ 3-1 3.2 Urban Districts....................................................................................................................................... 3-2 3.2.1 Guidelines Common to all Three Urban Districts .................................................................... 3-2 3.2.2 Fowler Urban District .............................................................................................................. 3-3 3.2.3 Selma Urban District ............................................................................................................... 3-4 3.2.4 Kingsburg Urban District ......................................................................................................... 3-5 3.3 Corridor Commercial Activity Nodes ..................................................................................................... 3-7 3.3.1 Intent ...................................................................................................................................... 3-7 3.3.2 Parking and Building Arrangement ......................................................................................... 3-7 3.3.3 Architecture ............................................................................................................................ 3-9 3.3.4 Pedestrian and Bicycle Access .............................................................................................. 3-10 3.3.5 Material for Building Facades ............................................................................................... 3-11 3.3.6 Open Space and Amenities ................................................................................................... 3-11 3.3.7 Landscaping .......................................................................................................................... 3-11 3.3.8 Lighting.................................................................................................................................. 3-12 3.4 Industrial Uses ..................................................................................................................................... 3-13 3.4.1 Parking and Building Arrangement ....................................................................................... 3-13 3.4.2 Loading and Service Areas .................................................................................................... 3-14 3.4.3 Solid Masonry Walls .............................................................................................................. 3-14 Golden State Corridor Design Guidelines Manual i Economic Development Infrastructure Improvements September 2011 3.4.4 Architecture .......................................................................................................................... 3-14 3.4.5 Exterior Materials ................................................................................................................. 3-15 3.4.6 Landscaping .......................................................................................................................... 3-15 3.4.7 Other ..................................................................................................................................... 3-16 3.5 Multi-Family Residential ..................................................................................................................... 3-17 3.5.1 Building and Parking Arrangement ....................................................................................... 3-17 3.5.2 Building Design ..................................................................................................................... 3-17 3.5.3 Walls and Fences .................................................................................................................. 3-18 3.5.4 Landscaping .......................................................................................................................... 3-18 3.6 Deteriorated or Abandoned Roadside Businesses .............................................................................. 3-20 3.7 Pedestrian and Bicycle Mobility .......................................................................................................... 3-21 3.7.1 Pedestrian Access ................................................................................................................. 3-21 3.7.2 Bicycle Access........................................................................................................................ 3-21 3.8 Signage ................................................................................................................................................ 3-22 3.8.1 Master Sign Program ............................................................................................................ 3-22 3.8.2 Wall Mounted Signs .............................................................................................................. 3-22 3.8.3 Ground Mounted and Free-Standing Signs ........................................................................... 3-24 3.8.4 Prohibited Signs .................................................................................................................... 3-25 3.8.5 Murals ................................................................................................................................... 3-25 3.9 Outdoor Lighting ................................................................................................................................. 3-26 3.9.1 Parking Lot Lighting ............................................................................................................... 3-26 3.9.2 Accent and Security Lighting ................................................................................................. 3-26 3.10 Green Design ......................................................................................................................................