talk learnlisten integrate choose cheer comfort impresssurf shine gaze share access singdefine play entertain succeed stimulate laughsimplify accomplish rock select challenge valuediversify fulfill enjoy shop Rogers Communications Inc. 2002 Annual Report interact captureengage update Rogers Communications Inc. FY2002 Revenue1 – $4,323M FY2002 Operating Profit1 – $1,142M Corporate Overview Cable 36% Cable 48% The Rogers Group of Companies is Canada’s premier provider of Wireless 45% Wireless 45% communications, entertainment and information services. Media 19% Media 7% TSX: RCI.A RCI.B NYSE: RG Rogers Cable 2002 2001 Change Cable Television, High-Speed Internet, Video Stores Revenue 1,596,400 1,433,000 11.4% 1 Rogers Cable is Canada’s largest cable television company, serving Operating profit 563,500 516,700 9.1% approximately 2.3 million basic cable subscribers at December 31, PP&E expenditures 650,900 749,700 -13.2% 2002, representing 73% penetration of homes passed. Rogers Cable offers cable television, digital cable and high definition television, Homes passed 3,103,200 3,041,200 2.0% Video-On-Demand, high-speed Internet access and interactive and Basic cable subscribers 2,270,400 2,286,400 -0.7% enhanced television through highly clustered and technologically Basic penetration of homes passed 73% 75% advanced broadband networks in Ontario, New Brunswick and High-speed Internet subscribers 639,400 478,800 33.5% Newfoundland and Labrador. Rogers Cable also operates Rogers High-speed Internet penetration of homes passed 21% 16% Video, Canada’s largest domestically owned chain of video stores. Digital terminals in service 456,200 314,100 45.2% Digital households/subscribers 401,500 272,100 47.6% Core cable 68% Digital household penetration of FY2002 Revenue – $1,596M basic cable subscribers 18% 12% Internet 16% VOD-enabled homes passed 530,000 – – Video stores 16% VIP customer loyalty program members 593,000 497,500 19.2% Rogers Video stores 272 260 4.6% Rogers™ AT&T® Wireless 2002 2001 Change Wireless Voice Services, Advanced Wireless Data Services, One- and Two-Way Messaging Services Revenue 1,965,900 1,753,100 12.1% Operating profit1 527,700 411,900 28.1% Rogers AT&T Wireless is one of Canada’s leading national wireless PP&E expenditures 564,600 654,500 -13.7% communications service providers, serving over 3.7 million wireless customers with a complete range of wireless solutions including Wireless voice – postpaid subscribers 2,577,100 2,257,300 14.2% Digital PCS, cellular, advanced wireless data services, and one- and Wireless voice – prepaid subscribers 778,700 734,500 6.0% two-way messaging services. Rogers Wireless Communications Inc. Total wireless voice subscribers 3,355,800 2,991,800 12.2% (TSX: RCM.B; NYSE: RCN) owns 100% of Rogers Wireless Inc., Data and two-way messaging subscribers 81,700 54,700 49.4% which operates under the co-brand Rogers AT&T Wireless. It is 56% owned by Rogers Communications Inc. and 34% owned by Total wireless voice and data subscribers 3,437,500 3,046,500 12.8% AT&T Wireless Services, Inc., with the remainder publicly held One-way messaging subscribers 302,200 372,700 -18.9% and traded. Average monthly postpaid usage (minutes) 324 302 7.3% Wireless voice 86% Percentage of population network coverage (digital) 93% 85% FY2002 Revenue – $1,966M Average monthly postpaid voice subscriber churn 1.98% 2.24% Equipment sales 11% Data and messaging 3% Average monthly prepaid voice subscriber churn 2.23% 2.75% Rogers Media 2002 2001 Change Radio and Television Broadcasting, Consumer and Trade Magazine Publishing, Televised Home Shopping Revenue 810,800 721,700 12.3% Operating profit1 87,600 68,300 28.3% Rogers Media operates 43 radio stations across Canada, the major- ity of which are clustered in and around major Canadian cities. Radio stations 43 30 Rogers Media also operates the only nationally televised shopping Weekly Canadian radio audience reach 6,500,000 6,000,000 network in Canada, The Shopping Channel; Canada’s only regional Ethnocultural percentage programming – sports network, Rogers Sportsnet; and multicultural broadcast tele- OMNI.1 and OMNI.2 60% 60% vision channels OMNI.1 and OMNI.2. In addition, Rogers Media Number of languages represented – publishes more than 80 consumer magazines and trade publications. OMNI.1 and OMNI.2 33 15 Number of cultures represented – OMNI.1 and OMNI.2 40 18 Rogers Sportsnet subscribers 7,100,000 7,200,000 Television 19% FY2002 Revenue – $811M The Shopping Channel subscribers 6,800,000 6,500,000 Radio 20% The Shopping Channel items shipped 2,978,000 2,713,000 Publishing 36% Rogers publishing titles owned 67 67 The Shopping Channel 25% Monthly consumer magazine reach 12,100,000 12,000,000 1 Percentages calculated net of corporate items and eliminations. Operating profit is defined as operating income before interest, income taxes, depreciation, amortization and non-recurring and non-operating items. explore Rogers Cable Advanced Network The wide-screen picture has five times the resolution of standard Rogers Cable’s interconnected fibre-to-the-feeder network serves digital television and crystal clear Dolby Digital surround sound. approximately 2.3 million customers in Ontario, New Brunswick and These high definition (“HD”) channels include the major U.S. net- Newfoundland and Labrador. Rogers’ broadband network is more works as well as Citytv and The Movie Network. than 94% two-way addressable and more than 75% 750/860 mega- hertz (“Mhz”) making it ideally suited for delivering interactive Rogers High-Speed Internet products and services that require significant bandwidth. Rogers Cable offers three different broadband Internet services. Rogers Hi-Speed is the choice of most residential customers and this Cable TV service continues to experience strong growth. In spring 2002, Rogers Rogers Cable offers up to 70 analog channels with packages ranging launched Hi-Speed Lite, which provides a second, lower-priced from a Basic offering to its Ultimate expanded analog line-up. option to many customers who have been using a dial-up service. The content of these packages ranges from local television stations, Thirdly, Rogers Business Solutions is a service targeted to small and Canadian and U.S. networks and Rogers Television (the community medium-sized businesses. television channel) to specialty channels including premium analog programming such as The Movie Network. Incredible Bundles The launch of the “Incredible Rogers Bundles” in 2002 proved an Rogers Digital Cable immediate success with customers. A bundle combines basic cable, Now with over 350 digital channels, Rogers Cable offers more sports digital cable and high-speed Internet access. There are several pack- and multicultural programming than any company in Canada. ages available, allowing customers to pick the one that best meets In addition to the video channels, Rogers digital cable customers their information and viewing needs. receive more than 40 channels of quality, commercial-free audio pro- gramming and a convenient interactive programming guide. Only Video-On-Demand Rogers offers customers customized packages with as few as 5 Rogers was the first cable company in Canada to offer Video-On- and as many as 30 channels plus the flexibility of purchasing individ- Demand (“VOD”), which was launched in the spring of 2002. The video ual channels. library consists of over 400 titles including movies, children’s pro- gramming, documentaries and free content such as previews of HDTV upcoming movies. It is currently available to an area covering 530,000 Rogers Cable offers up to 10 channels of high definition content homes in central Toronto, and Rogers Cable plans to expand this specifically programmed to high definition televisions (“HDTV”). service to remaining customers throughout the Toronto area in 2003. Rogers Communications Inc.2002 Annual Report share Rogers AT&T Wireless Profitable Growth Industry-Leading Networks Rogers AT&T Wireless is committed to growing their business prof- Wireless networks are not created equal. Rogers AT&T Wireless’ itably to meet the evolving needs of their customers. Rogers AT&T Global System for Mobile/General Packet Radio Service (“GSM/GPRS”), Wireless is focused on acquiring the best mix of customers through TDMA, analog and messaging networks provide greater coverage the most appropriate channels, and providing those customers with than any other Canadian wireless carrier. With Rogers AT&T Wireless, the plans and devices that best meet their needs. Further, more than 93% of the Canadian population is connected to the Rogers AT&T Wireless strives to ensure they provide service to every things that matter – wherever they are, locally, nationally or glob- one of their 3.7 million customers in the most efficient manner in ally. And Rogers AT&T Wireless GSM/GPRS customers are able to order to deliver profitable growth. travel the world with one wireless device and phone number, with seamless access to the Rogers AT&T Wireless service in over 56 coun- Customer Focus tries. More countries are being added each week to the list of global Whether shopping on-line, calling into a customer service represen- roaming partners. tative or requesting information in person at one of more than 7,000 points of distribution, Rogers AT&T Wireless offers knowledge- Partnerships able and friendly customer service. Customers can purchase wireless The business of Rogers AT&T Wireless is rapidly paced, technologi- services or equipment, and change or service their account 24 hours a cally demanding, highly-competitive and growing quickly. The best day, 7 days a week at www.rogers.com. way to meet those challenges and capture this opportunity is to work with partners who bring more to the table than they can pro- Customers Have More Options vide alone. Rogers AT&T Wireless has the benefit of partnerships with Customers get much more than just a wireless phone from Rogers Communications Inc.