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Backed by a company with over 65 years of outstanding service, you’ll appreciate our Architecture+Design industry-leading warranty and dedicated service that helps you during all phases of your project. inform Learn more at simonton.com/archdetails. in the Mid-Atlantic 2013: number four volume twenty-four LIGHT COMMERCIAL • CUSTOM BUILT WINDOWS AND DOORS • AAMA GOLD CERTIFICATION • ENERGY STAR PARTNER 1-800-SIMONTON (746-6686) | simonton.com/archdetails 2013: number four 2013: Architecture Firms Virginia AIA Members How to Reach the AIA 2014 Consulting Engineers Directory 2013 2013 Contractors Directory Virginia Architecture Firms AIA Members Firms Architecture Virginia Directory ROund_2.indd 2 6/5/2013 11:57:38 AM Tragedy counts many victims. Including the unfortunate architect who ignores acoustical engineering. Faulkner’s classic Shakespeare reference serves up an provide workspace speech privacy, Phoenix Noise apt warning for architects: Ignore the twin evils of & Vibration can help. With staff board-certified in noise and vibration and risk tragic consequences. noise control engineering, we offer solutions designed The last thing you want to hear is bad news about on the front end versus trouble-shooting on the back acoustical design – or the lack thereof. From end. Or worse. (You sure won’t like the sound of that.) mechanical hum to environmental noise, Make sure your next project has a classic the pitfalls are lurking. Whether you need ending. With acoustical engineering by to ensure vibration-free lab settings or Phoenix, it’s bound to resonate success. Acoustical Engineering Solutions. Maryland | Washington, DC | Virginia | 301.846.4227 | phoenixnv.com | Member: NCAC, ASA, INCE, NSPE, USGBC danielco_ad_09_cfo 1 7/6/09, 2:18 PM 22 From the publisher Editor Le Raison d’être por VSAIA Douglas E. Gordon, Hon. AIA Directory Director of Sales elcome to the annual issue Judy S. Cheadle Whighlighting the members of Sales Administrator the Virginia Society of the AIA and Cathy Guske their firms. These are architects who Editorial Assistant believe in the value of coming together Jim Walker as architects to advance the influence, Graphic Design effectiveness, and status of their Steven Longstaff profession. Distribution As principals and leaders within Shanelle Calvin their firms’ practice, these are also Interior Design Chief Financial Officer women and men who recognize that Kenna R. Payne, Hon. Member, VSAIA architectural practice is also a business Accounting endeavor—that to do good they have to Edward Nace do well. In that regard, the VSAIA serves Public Relations as a valuable business aid. Rhea George With the idea that business collusion is entirely off the table for discussion, of Publisher course, the Society works for architecture firms by ensuring that state legislators John W. Braymer, Hon. AIA and regulators understand the role of the profession within the planning, design, and construction industry. That architects have a role in public health, safety, Inform (ISSN 1047-8353) is published six and welfare that no non-licensed individuals can fulfill. That architecture times a year by the Virginia Society of the is a profession and not a trade, and therefore that their conduct is judged on a American Institute of Architects. professional standard of care and certainly not on the basis of a product warranty. That the value of architecture reaches far beyond first-cost considerations in the Subscription rate: $22 for one year, $6 for single realization of a building and architectural services for public works must be 33 copies of quarterly issues. POSTMASTER: Please evaluated on a qualification-based selection process. And that AIA architects send address changes to Inform, The Virginia Center stand above those who are not AIA members because the public realizes their for Architecture, 2501 Monument Ave., Richmond, adherence to a strict code of ethics and life-long commitment to continuing VA 23220. Telephone: 804-644-3041. Note to sub- professional development. scribers: When changing address, please send So, as you peruse the lists herein, feel all the professional pride to which you address label from a recent issue and your new are entitled when you see your name and your firm’s listing here. So that this address. Periodicals postage paid at Richmond, compilation serves as a convenient client resource, there is also a cross-referenced Virginia, and additional mailing offices. Editorial index of firms by location. As we endeavor to commit these data online, if you find offices: 2501 Monument Ave., Richmond, VA 23220. discrepancies, please forward them to the Inform editor: [email protected]. Phone: 804-644-3041. Copyright 2013 by Inform. But wait, there’s more. This issue also contains material that will help you engage the expanding economy. See, for instance, the article on social media. Inform encourages open discussion of architecture There is some fun with the presentation of architecturally inspired barbecue. And, and design. Opinions expressed in the magazine are for school-design basics, there’s a short piece at the back on the importance of those of the author and not necessarily of the sound absorption in classroom design. Virginia Society of the American Institute of In the pursuit of design excellence, we also present an interview with Architects. Bernard Tschumi, the proto-Deconstructivist who will also keynote the ArchEX conference this November. For the issue’s underlying theme, read Will Morgan’s essay on page 9 that sets the tone for both the book review and the feature article here. (Our reader survey earlier this year said that we needed more spice in these pages. Well, here it is.) And, as always, do commit to visit readinform.com for more than these pages can hold and “like” Inform Magazine on Facebook. Have a happy fall. —John W. Braymer, Hon. AIA Publisher, Inform inform 2013: number four CMI_PrintAd_v1_06292013.pdf 1 6/29/13 11:33 AM C M Y CM 4 MY CY CMY K volume twenty-four number four 6 Power Button There’s more to social media marketing than going on Facebook. p10 10 Museum Medley p12 12 Bernard Tschumi Interview 13 Contacting the AIA in Virginia: A Source List Need to find an architect? Want to know more about our professional association and what it can do for you? Here’s a list of how to reach the state and chapter offices in Virginia. 15 Bookmark The Chesapeake House 18 Feature A California couple moves to a new Blue Ridge home 5 that matches their lifestyle and a beautiful setting. 21 Directory of Virginia Architecture Firms An alphabetic listing of VSAIA-member firms. A cross- referenced index by town or city begins on page 64. 67 Directory of Virginia Society AIA Members An alphabetic listing of members as of August 2013. 110 Consulting Engineers Directory This listing of engineers of all sorts lists vital data and recent project information for various firms and On the cover: individuals. Tschumi’s Alésia Muséparc is 112 Contractors Directory reminiscent of This listing provides contact information and data on recent wooden Gaulic projects for contractors that work with Virginia architects. fortifications from 52 BCE. Photo by 120 Taking Note Christian Richter. Acoustic design for schools. p116 architecture . landscape architecture . product design . decorative arts . historic preservation . interior design . visual arts . graphic design . urban design Power Button A Lucky Six Social Media Best Practices by Jennifer Pullinger rchitects thrive off of feedback. That collaborative give- becomes the celebrated new community center. Show off Aand-take is critical to helping designers achieve their what’s happening in the office or the volunteer activity in client’s vision. Architects are also, by nature, highly visual. which your firm participates. Provide project updates on A desire to engage and be visually creative are two reasons highly anticipated new buildings or behind-the-scenes photos among many why social media is ideally suited for architects of current construction. to communicate their message with a broader audience. If your Social media is inherently a form of publicity. If you firm hasn’t yet jumped on the social media bandwagon, it’s not want to attract more work from the governmental sector, for too late, but you need to get going because it’s not a fad and it example, then you need to show your audience that you have can produce real results. the portfolio to back it up. Tell people what you are doing, or So how can architects and project managers harness they won’t know. You never know where your next client will social media for their benefit and for the greater good of design? hear about you—it could be on Facebook or Twitter. Use these social media best practices, common among all Be a regular presence on social media. On Facebook or industries but tailored to architecture, as the foundation for Google+, post at least two to three times per week. Twitter, on your firm’s social strategy. the other hand, is much more ephemeral, and can handle a higher volume of conversation—aim for 5 to 10 tweets per day. 1. Create. Knowing your overall message, dovetailing with your firm’s mission, is first and foremost. Whatever 3. Engage. Social media aren’t just for broadcasting 6 content you create and communicate to your fans or followers your message. You need to “talk back,” so chat away. Are you each day should support that ethos and also coincide with your attending an architecture conference, for example? Help out social media campaign goals.