One day, RICOH 129 imagined collaborating with ALUMNI the world’s best MAGAZINE business schools. It imagined that April-June 2013 students from these www.iese.edu schools could access to the right information, in the Jordi Canals Pedro Nueno Josep Tàpies and María Fernández Javier Zamora Building Companies That Maximize Your Board How to Weather the Slings and Big Data: How to Turn right place and at Generate Trust Potential Arrows of Fortune Information Into Value the right time. It imagined an excellent service for the future executives. ENTREPRENEURSHIP: That goal was achieved. TURNING IDEAS INTO ACTION One day RICOH imagined change.dea /ricohspain 900 818 302 BARCELONAIESE GLOBAL ALUMNI REUNI ON S AVE THE DATE: NOVEMBER 8 BARCELONAIESE GLOBAL ALUMNI REUNI ON S AVE THE DATE: NOVEMBER 8 C O N T E N T S COVER STORY ENTREPRENEURSHIP: TURNING IDEAS INTO ACTION 8 IDEAS CROSSROADS U.S. ADVISORY COUNCIL “HIGH-LEVEL LESSONS FROM EXPERIENCE” Building Companies that Generate Trust Jordi Canals 18 DOING GOOD & DOING WELL CORPORATE GOVERNANCE !e Power of Maximize your Board Potential Working Together 36 Pedro Nueno 24 MBA CAREER FORUM FAMILY BUSINESS Searching for New Talent 44 How to Weather the Slings and Arrows of Fortune 8TH BANKING SECTOR MEETING Josep Tàpies y Optimism at Banking Sector Meeting 46 María Fernández Moya 26 SUMMER SCHOOL BIG DATA How to Turn Information Future MBAs Are Already Into Value Studying at IESE 48 Javier Zamora 30 40 AGENDA 52 2 APRIL-JUNE 2013 / No. 129 Alumni Magazine IESE PEOPLE PEOPLE EGGERT GUDMUNDSSON (MBA ’97, AMP ’12) “We’d pay a high price PHILIP MOSCOSO AND PASCUAL BERRONE if we joined the EU” 54 58 TWO NEW ACADEMIC CHAIRS DRIVING BUSINESS RESEARCH AND INNOVATION LUIS I. COLLANTES (MBA ’06) Albyn Medical: A new FINAVES healthcare initiative 62 IESE & YOU EXECUTIVE COMMITTEE ANNUAL MEETING 82 MIGUEL LÓPEZ-REMIRO (EMBA ’12), MORE EDUCATION, NETWORKING DIRECTOR OF THE UNIVERSITY OF NAVARRA MUSEUM AND ENTREPRENEURSHIP Connecting Art and Entrepreneurship 64 FOR ALUMNI AUTHORS 70 I joined the Association to support IE and the Alumni SE tion’s aims and Associa- to be a memberI forcontinue the Continuous Education Program sessions and the LIFE opportunities that mem bership gives me to meet- other alumni” WSJ BREAKFAST SERIES DYE-SUN DE S Leslie Moonves 2,800 WAAN (M BA ’08) PARTICIPANTS AT THE and John Donahoe 74 GLOBAL ALUMNI REUNION The sessions are really extraordinary CHAPTER NEWS 76 and broaden your For many horizons: it’s a luxury to of us the Association is 2,768 be able to a safe haven where we PARTICIPANTS IN YOU’RE IN THE NEWS 79 attend them” feel protected: a refuge CLASS REUNIONS ROSER VILARÓ (PDD ’10) that helps us to remain educated and informed” CLOSING CEREMONY 80 GLORIA PERRIER- CHÂTELAIN 35,758 (EMBA ’93) ALUMNI TOOK PART IN THE ASSOCIATION’S ACTIVITIES The gives you the opportuAssociation FINAL nity to discuss things -with experts and has helped me 40,044 to develop a framework for ALUMNI my professional career and ALFREDO PASTOR to define clear aims and objectives” Do We Need MAYTE FORJAN (PDD ’04) Economists? 84 COUNTRIES122 REPRESENTED Research excellence awards Alumni Magazine IESE APRIL-JUNE 2013 / No. 129 3 www.facebook.com/alumni.IESE www.twitter.com/IESE.alumni 129 General Circulation April-June 37,326 2013 International Circulation ALUMNI MAGAZINE www.iese.edu/alumni 31,401 (Spanish Edition) 5,925 (English Edition) Editor Index of Companies Antonio Argandoña Executive Editor Aïda Rueda 88mph ............................................77 Eurogroup Human MiraBlau ...........................................8 Managing Editor Accenture ......................................44 Resources .....................................8 N1 .....................................................54 Olga Boluda Senior Editor, English Edition Amazon ..........................................44 FCC ...................................................44 Nestlé ..............................................36 Stephen Burgen, Sally Davis Albyn Medical..............................62 Fnac .................................................26 PAD Escuela de Negocios .......74 Art Director Almirall ...........................................44 Ford ....................................................8 ParkHelp ........................................77 Enric J. Gisbert Allianz .............................................44 Gas Natural Fenosa ...........44, 50 Pier 2 Marketing.........................51 Altaïr ...............................................44 General Cable ..............................67 PPR ..................................................26 Contributors Banco Privado do General Electric..............................8 PricewaterhouseCoopers ..........8 Cristina Aced, Laia Antúnez, Marisa Bombardó, Mercedes Castelló, Clara Atlântico-Europa ....................74 Goldman Sachs ............................50 Regus Group .................................74 Castillejo, Nicholas Corbishley, Sally Bank for International Google.....................................30, 74 Saïd Business School ................36 Davies, Edu Ferrer, Alberto de Olano, Settlements ..............................46 Grameen Bank ................................8 Schneider Electric ..............44, 58 Alejandro Lavara, Álvaro Lucas, Javier BBVA ...............................................46 Graphene Batteries ...................36 Smarter Impact ..............................8 Pampliega, Marta Sardà, Larisa Tatge, Bertelsmann .........................26, 44 Haier .......................................66, 74 Social Car ..........................................8 Gemma Tonijuan, Miquel Utset Social Energy ..................................8 Blue Font .......................................74 Harvard Business School ........47 Cover concept Bonsai Enterprises .......................8 Hazloposible.org ...........................8 Solvay .............................................74 Enric J. Gisbert Boolino ..............................................8 HEC Paris .......................................36 Stanford Graduate Luis S. Ruiz Booz & Co. .....................................40 Hewlett-Packard ...........................8 School of Business .................47 Boston Consulting Group ........48 Hill Capital Partners ..................74 StepOne ....................................8, 51 Editing Secretary Alejandra Arrocha BP .....................................................74 Hope Project ...................................8 Strathmore Budgetplaces.com .........................8 Hoss Intropia ...............................36 Business School ..............51, 74 Photography CaixaBank .....................................36 Ikea ..................................................26 Swarovski .....................................44 Javier Arias Canalsolidario.org .........................8 INALDE ...........................................77 Syngenta........................................44 Jordi Casañas Canteen ..........................................74 Inderhabs Investment .................8 Telefónica ........................................8 Jordi Estruch Caprabo.............................................8 ING Direct ......................................66 The Body Shop ...............................8 Miquel Llonch Pili Martínez CBS ...................................................72 INSEAD ...................................36, 66 The Living Springs .....................74 Roger Rovira Codorníu ........................................77 Intermon Oxfam .........................36 The North Face ............................36 Fotomobil.com Colegium ...........................................8 King .................................................44 The Wharton School ..................47 Compass Group ...........................58 Lagos Business School .............51 Tous ....................................................8 Design and Layout Dupont............................................44 Librerías Bertrand ........................8 Universidad de La Sabana ......77 Enric J. Gisbert eBay ................................................72 Lonesome George & Co. ..............8 Universidad Illustrations Equity Bank ..................................77 LVMH ......................................26, 44 de Navarra........................63, 67 Luciano Lozano Ernst & Young ......................44, 46 Mango .............................................44 UEIA Generation ............................8 (www.ilustracionesposibles.blogspot.com) ESADE .............................................36 Madbid.com..................................44 Wal-Mart .......................................30 Fhil Navarro Eurest .............................................58 Media Markt .................................34 Yale University ...........................63 Advertising M&N Consulting -Antonio Moré Tel.: 93 544 12 34 Index of Alumni Printing Centro Gráfico Anmar Abdulkarim, Mahir Ferrer, Jaime (G-EMBA ’07) ......8 Oriol, Rosa (PADE ’98) .................8 Published by Estudios y Ediciones IESE, S.L. (AMP ’12) ...................................74 Forjan, Mayte (PDD ’04) ..........80 Parra, Catalina (MBA ’96) ...........8 Depósito legal B.23.746-1963 Alarcón, Mar (PDD ’08) ...............8 González de Riancho, Alberto Pathak, Richa (MBA ’11) ..........36 ISSN 1138/2333 Alegre, Hugo (MBA ’91)............74 (PDD ’94) ...................................74 Pereyra, Manuel (IFP ’10) .......77 Awosika, Ibukun Gudmundsson,