PUNE I TUESDAY, JANUARY 24, 2012 Published from | Ahmedabad | Bangalore | Bhopal | Chandigarh | Chennai | Hyderabad | Jaipur | Kolkata | Lucknow | Mumbai | New Delhi | Pune A DECADE OF DEFIANCE OCTOBER OCTOBER In the span of past ten years, the Bajaj Pulsar has propelled its maker up in the ranks, given the Indian motorcycle industry a shot in the arm and has effectively led the performance 2011 2001 motorcycle bandwagon single-handedly over the years. Above all, it has brought the joy of motorcycling within the reach of millions of Indian bikers, young and old alike Launched in the final The introduction of In 2004 came a host of The following year Over half a decade and Taking the Indian Year 2007 marked The lower end of the Condemned for By the end of 2009 Popularised by the To commemorate the quarter of 2001, the Bajaj's patented DTSi upgrades including came the 'Fear the the Pulsar motorcycle space by what would go on to Pulsar spectrum of reverting to a came a glimpse of now discontinued ten years of the Bajaj Bajaj Pulsar twins in twin-spark technology another touch of Black' all-black phenomenon had storm, the biggest become a cult the 150 and the 180 carburettor from the what the future Pulsar 200, the 220 Pulsar, the company their 150cc and 180cc on the Pulsar twins genius - the styled Pulsar 180 DTSi already established Pulsar - 220 DTS-Fi motorcycle, the was brought up to advanced fuel Pulsars will be like in naked marked the released a special guise changed the came with the first ExhausTEC system for with a tyre-hugger itself with over a came in with a bang, launch on the Bajaj speed in 2009 with injection system, with the form of the Pulsar return of the two-tone livery for its way motorcycles were upgrade. Increased better torque, Nitrox and a rounder profiled million Pulsars and 50 complete with 20 Pulsar 200 DTSi. A smart looking tank the new Pulsar 220 135 LS (Light Sport). streetfighter with a entire Pulsar range perceived in the horsepower, a bikini shock absorbers rear tyre for improved per cent market share horses, fuel injection, naked streetfighter shrouds, clip-on DTSi, Bajaj Auto Powered by an all-new bigger 220cc heart and called as 'Speed Indian space. Fast, fairing and a TV and17-inch alloy road holding. Short- in the premium oil-cooling and a rear machine that packed handlebars, tubeless proved its critics 4-valve DTS-i motor a rear disc. While its Lines'. Just a small fun and affordable, commercial set the wheels as standard geared, this Pulsar segment. In 2006, it disc brake. It sent the in raw power and tyres, O-ring sealed wrong with the old and boasting faired sibling held the gesture towards the inception of the hearts of fitment. Raising the was a hoot in the city got better with revised bikers into a frenzy nimble handling it chain and a sportier adage - 'Keep It Simple excellent power-to- crown for the fastest legend before the Pulsar brigade Pulsar owners racing bar higher than any of but it definitely left styling, India's first and set the ball rolling soon became an split seat set-up. Of Stupid' while giving weight ratio, the Indian, this one held it entirely new range spawned bikers as the two brutes its rivals could tourers a bit digital dash and for quarter- icon amongst the course, it made the Indian bikers the future of Pulsars was for the quickest 0- of Pulsars enter around the country. wheelied past match up to. disappointed. more firepower! litre bikes. Pulsar purists. more horses! fastest Indian. evidently fast. 60km/h time. next year. each other. TEN ON TEN! FINDING IS FVN n the widespread variety to experience the thrills of of motorcycles that the motorcycling. Everything Iworld has seen, there are about the Pulsar oozed very few bikes that can speed and performance GET INDIA’S BEST OPS NAVIGATION match what the Bajaj Pulsar without really demanding a managed to achieve in just hefty premium for it. The & ENTERTAINMENT SYSTEMS ten years since its inception affordability of a good FOR YOUR CAR TO DAY in November 2001. In fact, looking and fun motorcycle the only other motorcycle meant Bajaj Auto was bang that comes to mind when on target with its idea of RAN6E STARTS talking about market bringing power to the people IN ENGLISH,HINIiI & defining (or shall we say than waiting for them to 8REWONALLANQUA ffS redefining?) products happens to be the reach out to it at some point in their lives. humble little 50cc Honda Super Cub, which Certainly then it is the Pulsar that single- went on to become the best-selling motor handedly propelled the premium vehicle in the history books. The time of its motorcycle segment in the country over the introduction was just right. When all the past decade to a place where today we others were busy making rather big have manufacturers queuing up to launch FIND EVERYTHING. GO ANYWHERE TOWN S AND VILLA GES CO VERED motorcycles – this simple yet effective and their premium products. Back in 2001 when ACROSS INDIA reliable motorcycle from Honda was an apt the premium segment commanded barely solution. Similarly, the Pulsar arrived when five per cent of total market share, it was a PORTABLE NAVIGATORS CARPAD IN-DASH NAVI-TAINMENT SYSTEMS every motorcycle in the country was huge gamble to enter the segment but it • A A9 cm to 127cm Touch Screens • 178 cm Touch Screen Tablet Phone • 165 cm to 20 203 cm full Hd Touch screens • GPS Navigation • Connected Car Navigation bundled • GPS Navigation designed around fuel efficiency and was a calculated risk backed by the • Bluetooth Hands-free with Car-Kit - • DVD, Music Player & FM Radio • Reverse Camera Support • Stay connected with 3(3 & Social Hubs • USB , Pod & SD card support economy. foresight and vision of Rajiv Bajaj. - • Multimedia Playback • Pocket entertainment and apps on • Steering Wheel Controls The Hero Honda CBZ in the 150cc The gamble has paid off generously and • Maps available for international the go • Bluetooth Hands-free &Audio-Streamirlg premium segment opened the door only a Bajaj Auto now commands about 45 per travel • Perfect for use in-car and on the move • Reverse Camera Support tiny bit to the world of performance cent share in the growing premium • Powered by Snapdragon & Android OS motorcycles. Bajaj Auto MD Rajiv Bajaj saw segment, with none of the rivals within the opportunity and seized it instantly. As sniffing distance. And the situation is not CAL1 O 1—46OO9999+91-9999333223/4 I visrr the Pulsar burst on to the Indian two- likely to change any time soon as Bajaj wheeler scene, it kicked the door wide Auto readies to launch a completely new Pune Authorised Distributor: Autocare , 9823027400 I Mapmylndia Representative : 9822049988 I open allowing more and more enthusiasts generation of Pulsar models this year. Rest of Maharashtra Authorised Distributor: Raja Electronics, 9960805894/ /9822848282 I Mapmylndia Reppresentative: 9923344778.