Yahoo! Shopping Reports Strong Holiday Shopping Season Around The World Holiday Season Order Volume on Yahoo! Shopping Nearly Doubles in the United States Order Volume to Global Yahoo! Shopping Properties Increases More Than Six Times During Holiday Shopping Period SANTA CLARA, Calif. -- Dec. 26, 2000 -- Yahoo! Inc. (Nasdaq: YHOO), a leading enabler of Web transactions, today announced strong results during the holiday shopping season throughout its network of World properties offering Yahoo!® Shopping services. During the 2000 holiday shopping season, order volume to Yahoo! Shopping (http://shopping.yahoo.com) in the United Stated nearly doubled from the same period in 1999. Outside the United States, Yahoo! Shopping's global properties saw rapid growth, with holiday season 2000 transaction volume increasing more than six times from the previous year. With the recent launch of Yahoo! Brazil Shopping, Yahoo! Shopping is now available in 14 countries and 10 languages, making it the most widely deployed Internet shopping service around the world. "This holiday season's strong results continue to show that consumers around the world are embracing the choice and convenience offered by Yahoo! Shopping," said Rob Solomon, vice president and general manager, Yahoo! Shopping. "Outside the United States, we have established a solid platform in 14 countries, while domestically we saw continued strong growth and reinforced our position as a leading online shopping destination." Yahoo! Shopping Holiday Season Highlights 2000 holiday season order volume to Yahoo! Shopping nearly doubled in the U.S. over 1999. Compared to the previous year, order volume to Yahoo! Shopping properties outside the U.S. increased more than six times during the holiday shopping period. Order volume nearly tripled to U.S. based brand-name retailers who also have a physical retail store. In the United States, the peak day on Yahoo! Shopping for the 2000 holiday shopping season was Monday, Dec. 11, compared to Monday Dec. 13, 1999. The Hottest Products Around the World From Spain to Australia and Brazil to Japan, consumers around the globe gravitated toward a number of popular products this holiday season. Based on sales and search data from Yahoo! Shopping's properties worldwide, the most popular products this holiday season included the following: Worldwide: Sony PlayStation products, Harry Potter books North America: Sony PlayStation products, DVDs/DVD players, digital cameras, robotic dogs and cats, scooters, personal digital assistants (PDAs) Asia: Sony PlayStation products, mobile phones, Hello Kitty toys, Harry Potter books, CDs Europe: Harry Potter books, Sony PlayStation products, mobile phones Some unique product trends also emerged in certain countries, including Korea, where Christmas cakes were among the most popular items, while in Japan, Rolex watches were a top seller. Global Expansion With the launch this year of Yahoo! Shopping properties in Singapore, Brazil, Canada and Hong Kong, Yahoo! Shopping is now available in all regions around the globe: in Europe, the Asia Pacific, Latin America, and North America. Each local Yahoo! Shopping site is designed to offer one-stop access to popular products and leading merchants in each country. Shoppers in Hong Kong know that Yahoo! Hong Kong Shopping is the place to go for the latest Eason Chan CD, while shoppers in Germany know where to find pre-paid Siemens mobile phones on Yahoo! Germany Shopping, and Canadians know that Yahoo! Canada Shopping is the place to find La Senza lingerie on the Web. According to market research firm International Data Corporation (IDC), the number of consumers shopping online continues to increase rapidly throughout the world. IDC predicts that there will be more than 180 million online shoppers worldwide by the end of 2002. Of those consumers, IDC expects that more than 110 million will reside outside the United States, with 16.2 million users in the Asia Pacific, 3.23 million in Latin America, and 58.08 in Western Europe. Post-Holiday Bargains on The Web Consumers looking for after-Christmas sales can turn to Yahoo! Shopping and Yahoo! Auctions to find great deals across the Web from the comfort of home. Yahoo! Shopping today unveiled a post-holiday sale area that aggregates sales and special offers from brand-name merchants, available in the United States. This feature allows shoppers to conveniently find an assortment of products at great prices. People can also turn to Yahoo! Auctions (http://auctions.yahoo.com), a leading globally branded interactive marketplace operating in 16 countries and 11 languages, to find everything from the unique and antique to this season's most popular products. In addition, Yahoo! Auctions is the perfect place to find an enthusiastic bidder for any and all unwanted holiday gifts that people received. Yahoo! Shopping is part of Yahoo!'s comprehensive suite of commerce services, which also includes Yahoo! Auctions, Yahoo! Store, Yahoo! Classifieds and Yahoo! Travel. During the first nine months of 2000, Yahoo! directly enabled more than $3 billion of transactions on its commerce platform. Yahoo! Shopping, recently ranked the No. 1 portal shopping destination (Nielsen//NetRatings, September 2000) is the only place consumers need to go to find, compare and buy almost anything online. Consumers can shop for items from thousands of merchants in 20 retail categories, from trusted, brand name retailers. Yahoo! Shopping also offers convenient services, such as Yahoo! Wallet, Express Checkout and a new Gift Center, that make online shopping fast and easy. Yahoo! Wallet is currently accepted by more than 12,000 online merchants. About Yahoo! Yahoo! Inc. is a global Internet communications, commerce and media company that offers a comprehensive branded network of services to more than 166 million individuals each month worldwide. As the first online navigational guide to the Web, www.yahoo.com is the leading guide in terms of traffic, advertising, household and business user reach, and is one of the most recognized brands associated with the Internet. The company also provides online business services designed to enhance the Web presence of Yahoo!'s clients, including audio and video streaming, store hosting and management, and Web site tools and services. The company's global Web network includes 25 local World properties outside the United States. Yahoo! has offices in Europe, the Asia Pacific, Latin America, Canada and the United States, and is headquartered in Santa Clara, Calif. # # #.