Approved for: High School Middle School Elementary School Odwalla® Bars Offer great-tasting Odwalla® bars as an on-the-go snack DID YOU KNOW? FEATURES & BENEFITS • Bars are a $5 billion category • Made from real fruits and and represent a top 10 snack whole grains 1 food. • Good source of calcium and • Consumers eat bars all day antioxidant vitamins A & E with highest consumption • No artificial flavors or added in the afternoon at 48%, p r e s e r v a t i v e s , n o n - G M O * , followed by breakfast at most are vegan 39%.2 • Odwalla Bars for Kids have • Almost 60% of consumers 11 -12 grams whole grains in eat bars for overall health and each bar, which represents wellness and consider bars a about 25% of kids’ daily whole 2 great snack between meals. grains needs3 Source 1: AOC YTD thru 6/29/13 Source 2: Mintel, February 2012 Nutrition and Energy Bar Report Source 3: The USDA My Plate food guidance system recommends kids ages 4 – 13 years old consume half of their daily grain intake as whole grains. Odwalla Bars for Kids has 12g – 13g of whole grains per bar which is equivalent to about 25% of kids’ daily whole grain needs, as recommended by the Whole Grains Council. *Odwalla chooses not to use bioengineered ingredients when a choice exists. ©2014 Coca-Cola Company EDUCATION CHANNEL | Odwalla Bars | v2.0 | 02-2014 BRAND FACTS Odwalla® Bars potentialyour potential profits profits Odwalla Bars are formulated with a good source of essential vitamins and minerals, including vitamins A, E and AverageAverage retailretail calcium. perper unit bar NUTRITION INFORMATION Labeled Total Sodium Total – Product Kosher Calories Protein (g) Serving Size Fat (g) (mg) Carbohydrates (g) Odwalla® Superfood Bar, Original Yes 1 bar 200 3.5 85 39 4 AverageAverage Odwalla® Superfood Bar, Blueberry Swirl Yes 1 bar 200 3 125 41 3 costcost Odwalla® Superfood Bar, Strawberry Pomegranate Yes 1 bar 200 2 95 42 3 perper unit bar Odwalla® Nourishing Bar, Orange Cranberry Yes 1 bar 200 2.5 100 41 3 Odwalla® Chewy Nut Bar, Apple Toffee Pistachio Yes 1 bar 180 4 20 34 3 Odwalla® Bars for KidsBar, Banana Dunk™ Yes 1 bar 130 2.5 65 25 2 Odwalla® Bars for KidsBar, Strawberry Score™ Yes 1 bar 130 2.5 85 26 2 = BID SPECS* Profit Package perProfit bar Product Description Size per unit Odwalla® Superfood Bar, Original Net wt 2oz The delicious taste of raisins, rolled oats & bananas, 6 essentials vitamins & minerals (56g) including antioxidant vitamins of A, C & E. Odwalla® Superfood Bar, Blueberry Swirl Net wt 2oz The swirling flavor of blueberries meets a bonanza of nutritious oats, dates & crisp (56g) rice, 4 essential vitamins & minerals including A, C & E. X Odwalla® Superfood Bar, Strawberry Pomegranate Net wt 2oz Whole oats blended with sweet strawberries, raisins & pomegranate juice concentrate, (56g) 4 essential vitamins & minerals including antioxidant vitamins A, C & E. NumberNumber Odwalla® Nourishing Bar, Orange Cranberry Net wt 2oz Delicious cranberries joined with the mouth-watering taste of a juicy orange, 4 of units (56g) essential vitamins & minerals including antioxidant vitamins A, C & E of bars perper year year Odwalla® Chewy Nut Bar, Apple Toffee Pistachio Net wt 1.6oz Wholesome oats combined with cinnamon and apples, sweet toffee chips and (45g) the salty crunch of roasted pistachios, 4 essential vitamins & minerals including antioxidant vitamins A, C & E Odwalla® Bars for KidsBar, Banana Dunk™ Net wt 1.28oz Banana flavored kid’s bar with 12 grams of whole grains, good source of fiber and (36g) excellent source of calcium = Odwalla® Bars for KidsBar, Strawberry Score™ Net wt 1.28oz Strawberry flavored kid’s bar with 12 grams of whole grains, good source of fiber and (36g) excellent source of calcium PotentialAnnual *The Coca-Cola Company offers beverages in accordance with U.S. Department of Agriculture School Nutrition Standards, with specific designations for elementary, middle and high schools. annualprofit profit ©2014 Coca-Cola Company EDUCATION CHANNEL | Odwalla Bars | v2.0 | 02-2014.