2017 MARKETING EARLY BIRD DISCOUNTS Save 20% by September 9 Save 10% by November 18 MARCH 10-19, 2017 > SXSW.COM SXSW DEDICATES ITSELF TO HELPING CREATIVE PEOPLE ACHIEVE THEIR GOALS. SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. Merrick Ales Merrick Ales NEW FOR SXSW 2017 Nelson Barnard–Wireimage Nelson Barnard–Wireimage AN EVEN RICHER EXPERIENCE FOR SXSW 2016 Film Opening Night REGISTRANTS Film, Everybody Wants Some Mike Windle / Getty Images Interactive, Music and Film badges will now include expanded access to more of the SXSW Conference & Festivals experience. Attendees will still receive primary entry to programming associated with their badge-type, but can now enjoy secondary access to most other SXSW events. Mike Windle–Wireimage SXSW 2017 provides a unique environment for registrants to network, learn and discover. For SXSW sponsors and sales clients, your message will reach an even wider array of registrants exploring cross-industry events. SXSW 2016 Interactive Opening MARCH 10-19, 2017 | AUSTIN, TEXAS Speaker, Casey Gerald Nelson Barnard / Getty Images Kris Fuentes Cortes Dustin Finklestein–Wireimage SXSW 2016 Music Showcase, A Giant Dog Cal Holman SXSW 2017 OVERVIEW Nelson Barnard / Getty Images Nelson Barnard / Getty Images SXSW 2017 CONFERENCE SXSW 2016 The SXSW Conference provides an opportunity for global SXSW 2016 Interactive Keynote SXSW 2016 Music Keynote professionals at every level to participate, learn, and network. President Barack Obama First Lady Michelle Obama Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of entertainment, culture, and technology, the conference proves that the most unexpected discoveries happen when diverse topics and people come together. INTERACTIVE FESTIVAL The SXSW Interactive Festival provides a variety of compelling evening networking experiences that complement the many learning Mike Windle / Getty Images opportunities at the SXSW Conference. Robert A. Tobiansky / Getty Images FILM FESTIVAL Celebrating raw innovation and emerging talent both behind and in front of the camera, the SXSW Film Festival features provocative documentaries, comedies, genre standouts, and more. The SXSW 2016 Film Festival SXSW 2016 Film Keynote Ellen Page Screening, Keanu festival has become known for the high caliber and diversity of its screenings, including world and U.S. premieres. MUSIC FESTIVAL Each year the SXSW Music Festival hosts a comprehensive mix of new, up-and-coming, international, and legendary artists. At the Kris Fuentes Cortes 2016 edition, over 67 countries were represented amongst the 2,200-plus official performers. COMEDY FESTIVAL Dustin Finklestein / Getty Images Growing from a single night of comedy’s biggest names into a week- long festival, SXSW Comedy presents unique programming that highlights exceptional emerging and established talent. SXSW 2016 Music Festival Opening NightParty, Capsula SXSW 2016 Comedy, Todd Barry Podcast Earl McGehee SXSW FAMILY Robert Santos OF EVENTS Nelson Barnard–Wireimage Nelson Barnard–Wireimage SXSW Eco | OCTOBER 10-12, 2016 SXSW Eco® creates a space for business leaders, policy makers, SXSW ECO 2015 innovators and designers to advance solutions that drive social, SXSW Eco 2015 Keynote Dirk Ahlborn SXSW Eco 2015 Welcome Reception economic and environmental change. The conference features collaborative events to create new relationships, as well as dynamic sessions and exciting competitions that introduce attendees to transformative designs, technologies and ideas. Through provocative Robert Santos Robert Santos programming, strategic alliances and global participation, SXSW Eco accelerates impact in all its forms. Join us October 10-12, 2016 in Mike Windle–Wireimage Austin, Texas. For more information, visit sxsweco.com. Robert A. Tobiansky–Wireimage SXSWedu | March 6-9, 2017 The SXSWedu® Conference & Festival fosters and celebrates innovations in learning by hosting a diverse and energetic community of stakeholders across a variety of backgrounds in education. The SXSWedu 2016 annual four-day event affords registrants open access to engaging SXSWedu 2016 Keynote sessions, immersive workshops, interactive learning experiences, SXSW Eco 2015 Keynote Isha Datar Temple Grandin film screenings, early-stage startups, business opportunities and networking. Through collaboration, creativity and social action, SXSWedu empowers its global community to Connect. Discover. Erik Thureson Impact. SXSWedu is a component of the South by Southwest® family Robert Santos of conferences and festivals. Join the passionate and innovative community at SXSWedu, March 6-9, 2017 in Austin, Texas. For more Kris Fuentes Cortes information, visit . sxswedu.com Dustin Finklestein–Wireimage SXSW 2016 Music Festival Opening NightParty,SXSWedu 2016 Capsula Keynote Jane McGonigal SXSWeduSXSW 2016 2016 Comedy, Playground Todd Barry Podcast SXSW DEMOGRAPHICS BUSINESS GOALS FOR ATTENDING SXSW WORK RESPONSIBILITIES DECISION MAKING POWER Within the Organization 63% 37% 16% 14% 13% 10% 6% MANAGEMENT ULTIMATE DECISION-MAKER FOR MY - CREATIVE 25% DECISION MAKER SPECIFIC DEPARTMENT DEVELOPMENT 24% 27% COMMUNICATIONS / SALES / 24% $100,000 + PR MARKETING HAVE A HANDbusiness owner IN (under 50 employees) and/or a small 17% SOME DECISIONSemployed 10% Self- SOMETHING 17% BUSINESS ELSE DEVELOPMENT 15% NOT IN A DECISION- HAVE A HAND IN 9% MAKING POSITION MANY DECISIONS 5% 27% ORGANIZATION REACH EMPLOYER NATIONWIDE SMALL BUSINESS (OVER 50 & UNDER 250) 23% MEDIUM BUSINESS 19% (OVER 250 & REGIONAL UNDER 500) 9% 5% INTERNATIONAL FIND NEW BUSINESS CONNECT WITH SEEK EMPLOYMENTHIRE TALENTED SEEK LAUNCH A NEW INVEST IN NEW OPPORTUNITIES EXISTING CLIENTS CONTRACT WORK PRODUCT OR SERVICECOMPANIES STATE 61% SELF-EMPLOYED & / OR INVESTORS 4% A SMALL BUSINESS OWNER (UNDER 50 LARGE CITY / COUNTY EMPLOYEES) BUSINESS (500+) PEOPLE 33% 39% / 7% ATTENDEES BY REGION (ALL CONFERENCE REGISTRANTS) TOP INTERNATIONAL ATTENDANCE NEW AGE ENGLAND 2% PACIFIC 19% Argentina Australia Brazil Canada MID-ATLANTIC 38% WEST NORTH CENTRAL 2% 15% EAST NORTH CENTRAL Denmark Finland France Germany MOUNTAIN 5% 2% SOUTH ATLANTIC 8% 17% EAST SOUTH Ireland Japan South Korea Mexico CENTRAL WEST SOUTH CENTRAL 2% 24% 6% 5% 1% <1% Netherlands New Zealand Norway Singapore <21 21–24 25–34 35–44 45–54 55–64 65+ 22% OF ATTENDEES FROM 101 COUNTRIES 63,212 MUSIC, FILM & INTERACTIVE OUTSIDE THE UNITED STATES REGISTRANTS & SHOWCASING ARTISTS Spain Sweden Turkey United Kingdom SXSW 2017 TIMELINE SXSW CONFERENCE TRACKS, EXHIBITIONS & FESTIVALS FRIDAY 310 SATURDAY 311 SUNDAY 312 MONDAY 313 TUESDAY 314 WEDNESDAY 315 THURSDAY 316 FRIDAY 317 SATURDAY 318 SUNDAY 319 BRANDS & MARKETING DESIGN DEVELOPMENT & CODE SXSW 2016 TRADE SHOW GOVERNMENT HEALTH INTELLIGENT FUTURE INTERACTIVE STYLE TECH INDUSTRY WORKPLACE ENTERTAINMENT INFLUENCERS FILM & TV INDUSTRY FILM MAKING FILM & EPISODICS MAKING MUSIC MUSIC INDUSTRY MUSIC INFLUENCERS MUSIC CONFERENCE TRACKS TOURING & LIVE EXPERIENCE CLE CLE EXPERIENTIAL STORYTELLING FOOD JOURNALISM SOCIAL IMPACT SPORTS CONVERGENCE STARTUP VILLAGE VRAR SXSW CREATE JOB MARKET SXSW TRADE SHOW FLATSTOCK EXHIBITIONS GAMING EXPO INTERACTIVE FILM MUSIC FESTIVALS COMEDY 2017 EXHIBITIONS MARCH 10-19, 2017 > SXSW.COM MARCH 12-15, 2017 AUSTIN CONVENTION CENTER SXSW 2017 EARLY BIRD MARKETING DISCOUNTS THE EXHIBITION FOR CREATIVE INDUSTRIES SAVE 20% by September 9 The SXSW Trade Show hosts a diverse range of forward-thinking SAVE 10% by November 18 exhibitors – from promising startups to established industry SXSW 2016 TRADE SHOW Lauren Lindley leaders. The four-day exhibition is a font of business development, product discovery, and networking at SXSW. With specialized industry pavilions, an array of stages, and special hospitality events with featured exhibitors, the Trade Show stretches the bounds of Rob Santos Lauren Lindley possibility each year. STAND SIZE PIPE & DRAPE HARD WALL w/CORNER 10x10 Single $3,400 $4,300 $4,900 20x10 Double $5,380 $6,800 $7,600 30x10 Triple $7,080 $8,800 $9,900 20x20 Endcap --- $14,750 --- Randy and Jackie Smith 20x30 Endcap --- $21,300 --- 20x40 Endcap --- $28,400 --- 20x30 Island --- $29,000 --- 20x40 Island --- $38,500 --- 20x50 Island --- $47,200 --- [email protected] | 512-467-7979 | sxsw.com Merrick Ales Merrick Ales MARCH 11-12, 2017 PALMER EVENTS CENTER SXSW 2017 EARLY BIRD MARKETING DISCOUNTS SXSW’S MAKER EXPO SAVE 20% by September 9 A maker, hacker and DIY hands-on expo, SXSW Create is a SAVE 10% by November 18 community event showcasing the disruptive solutions that are SXSW 2016 CREATE shaping our future. Lisa Hause Merrick Ales STAND SIZE 10x10 $2,500 20x10 $5,000 20x20 $8,500 20x30 $10,000 30x30 $15,000 Merrick Ales [email protected] | 512-467-7979 | sxsw.com MARCH 11–12, 2017 | AUSTIN CONVENTION CENTER SXSW convenes some of the world’s most talented tech and SXSW 2017 EARLY BIRD creative professionals, and the Job Market provides these MARKETING DISCOUNTS attendees the opportunity to explore new careers. A convenient SAVE 20% by September 9 SAVE 10% by November 18 meeting spot for innovative thinkers and equally innovative companies, the Job Market enables these professionals to match SXSW 2016 JOB MARKET their skills with 21st century, cutting-edge employers. 2016 JOB MARKET STATISTICS Candidate Areas of Expertise In Attendance 10% Sales 10,768 Total Attendees 7% Customer/Technical Support 53 Total Employers 14% Marketing/Advertising 10% Social Media Candidate Stats