Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 604.422.6521 HUGE REACH! 13.4 MILLION viewers 21 MILLION page views, BigBrotherCanada.ca 1.3 MILLION unique visitors, BigBrotherCanada.ca 1.6 MILLION live hours streamed 2.6 MILLION media impressions 2.1 THOUSAND press stories published SEASON 3. Source: Numeris PPM Data, Jan 5 – May 31/15 – confirmed data, Total Canada, based on 3+ airings, * based on Ind 2+ CumRch(000) SEASON 3. Adobe Site Catalyst, March 16, 2015 to June 3, 2015 Adobe Site Catalyst, March 16, 2015 to June 3, 2015 ENORMOUS ENGAGEMENT! 697,000 votes cast, BigBrotherCanada.ca 73,000 registered users, BigBrotherCanada.ca 759,676 #BBCAN3 Twitter mentions SEASON 3. Secret Location, March 23, 2015 to June 3, 2015 SEASON 3. March 19 – May 27 2015 AWARD WINNING! Winner of Best Cross Platform Project – Non Fiction! 2015 Canadian Screen Awards Winner of Best Production Design or Art Direction Non- Fiction! 2015 Canadian Screen Awards Worldwide winner of Best Series, Best Twist, Best Moment! 2014 BBSPY Fan Awards The Viewers Lounge, General Segment, n = 371, 164 http://181.224.147.207/~insigh75/wordpress/awards/ http://www.bbspy.co.uk/bbau/features/0105/bbspy-big-brother-awards-2014-international-winners-canada-usa-australia/6 GET INVOLVED! Work with Big Brother Canada Season 4 to create custom branded content, and take advantage the show’s massive and highly engaged audiences across all platforms! Thought starter opportunities include: Custom Challenges Themed Tasks Influence the Game Memorable Moments Sponsored HOH Room Outfit the House Provide the Prize NEXT STEPS OCTOBER – FEBRUARY • Pre-Production • Understand brand objectives and strategies to customize ideas • Continue to develop concepts, provide costing, audience deliveries and more • Incumbents are being pitched • November – pitch new business • December – aim for sign-off before the holidays FEBRUARY 29 X 10 WEEKS (TENTATIVE) • In production, show is on-air, campaign is live Dates & projections are tentative and subject to change TENTATIVE TIMING CASTING: SEPTEMBER / OCTOBER PREMIERE: FEBRUARY 29TH* SCHEDULE: EVERY MONDAY, WEDNESDAY & SUNDAY ON GLOBAL* EPISODES: 30 EPISODES (3 X/WEEKS FOR 10 WEEKS) MONDAY, WEDNESDAY & SUNDAY ON GLOBAL* AUDIENCEEPISODES PROJECTIONS: 30 EPISODES (3 X/WEEKS FOR 10 WEEKS) SP'16 BIG BROTHER CANADA S4 AUDIENCE ESTIMATES GLOBAL Ind 2+ A1849 A2554 W1849 W2554 CANADA 1108.2 605.8 589.9 345.8 334.7 Dates & projections are tentative and subject to change * Indexing over 100, Big Brother US Summer 2015 and Big Brother Canada S3 .