<p> Lead Listing Specialist Market Center ______Job Profile</p><p>Approved By ______Date ______</p><p>Job Standards 1. Primary Objectives – What are the major objectives or outcomes to be accomplished by the person in this job? Hire, train, consult, and hold accountable all Listing Specialists and Listing Assistants Prospect for seller leads, convert leads to appointments, and close appointments to agreements Provide high-level fiduciary advice on pricing strategies and staging homes for sale Market the home as appropriate Responsible for identifying, contacting, and obtaining appointments with for sale by owners and expireds, as well as maintaining consistent lead follow-up until the prospect lists or decides not to sell Evaluate showing feedback and reevaluates pricing as needed Effectively negotiate, or oversee negotiations for sellers Consult with clients to ensure fiduciary service of the real estate transaction from initial contact through contract to close 2. Regular Work Activities – What are the most frequent and essential work activities in this job? Oversee all aspects of sellers’ transactions from initial contact to contract to close Hiring, training, and consulting all Listing Specialists and Listings Assistants Negotiating for sellers 3. Management Responsibilities – How many people and which roles will be directly managed by this person? Listing Specialists Listing Assistants 4. Key Skills – What behavioral traits, attitudes, and skills are required? Strong written and verbal communication skills Excellent organizational and time-management abilities Calm under pressure Computer skills 5. People Contacts and Interactions – What are the primary people contacts in this job (who, why, and how often)? Listing Specialists – daily Listing Manager – daily Sellers – daily Transaction Coordinator – daily 6. Compensation – Fill in as appropriate for your Market Center and organizational structure. Components to consider include base salary, health insurance, performance-based bonuses, Profit Share, and other employee benefits.</p><p>Job Requirements Experience, Training, and Education – What prior work and life experience will help the person in this role succeed? (Education, industry-specific, sales, administrative, management, customer-service) High school graduate Real estate license 1–3 years of industry and sales experience </p><p>JOB PROFILE – LEAD LISTING SPECIALIST – © 2010 KELLER WILLIAMS REALTY, INC. 1 Behavioral Requirements 1. Lead Listing Specialist – JAR = 9821 “Activator” Most dominant traits are assertiveness and independence/individuality. High V1 Exhibits a take-charge, results-oriented approach to situations and goals; assertive and decisive; competitive; proactively handles challenging people and situations; tends to pursue leadership roles High V2 Enjoys persuading and influencing others; gregarious and optimistic; typically friendly and well-liked; draws energy from working with people Low V3 Demonstrates a strong sense of urgency and responsiveness; thrives in a fast-paced environment with change and diversity; often restless Low V4 Acts independently and expects freedom to do so; relies primarily on their own opinions and capabilities; is more focused on “big picture” than on precision, details, and structure</p><p>2. Preferred DISC = DI High D Direct and assertive; task- and results-oriented; driver of business growth and change High I Energized by people and opportunities to motivate and persuade; confident and outgoing; known for achieving results through people Low S Strong sense of urgency; motivated by activity, variety, and change Low C Independent; creative thinker with limited interest in details or logistics</p><p>Narrative</p><p>The Lead Listing Specialist is an individual who thrives on taking risks and facing challenges while maintaining a win-win, positive attitude. He/she is attracted to leadership roles, believes in achieving results through empowering others, and is well- liked for his/her optimistic, dynamic personality. </p><p>The Lead Listing Specialist leads the seller side of the team by hiring, training, consulting, and holding accountable all Listing Specialists and Listing Assistants. In addition, he/she demonstrates on a daily basis the knowledge, attitudes, skills, and habits of a high-achieving listing agent who is committed to putting clients first, to doing the right thing, and to seeking win-win agreements. The Lead Listing Specialist prospects for seller leads daily (includes identifying and calling for sale by owner and expired listing candidates), closes those leads to appointments, closes appointments to agreements, and then provides high-level fiduciary advice on pricing strategy and staging the home for sale. He/she will market the home or work in tandem with a Listing Assistant to launch a marketing campaign. He/she will evaluate showing feedback and reevaluate pricing as needed. Upon receiving an offer, the Lead Listing Specialist will negotiate the offer, write the contract, and oversee the deal through its close. </p><p>The Lead Listing Specialist also demonstrates a commitment to learning and strives for growth by regularly attending courses, teaching when appropriate, and regularly practicing scripts and dialogues. He/she is committed to investing in team members and regularly provides them with learning and growth opportunities as well. </p><p>Note: Modify this narrative as necessary to meet your team’s needs.</p><p>JOB PROFILE – LEAD LISTING SPECIALIST – © 2010 KELLER WILLIAMS REALTY, INC. 2</p>
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