<p> Bakshi, Apurva</p><p>Designation : Assistant Professor  Education  PhD (pursuing) in Intellectual Property Rights from SBSBS, Thapar University, Patiala  MBA (2004) Marketing, from UBS, Panjab University, Chandigarh.  B.Tech. (2001) Textile Technology, from GZS College of Engg. And Tech., Bathinda o Experience: 8 years</p><p>Teaching Interests: o Intellectual Property Rights, o Human Values and Ethics, o Strategic Management, o Sales and Marketing. o Communication Skills</p><p>Research Interests: o Intellectual Property Rights, o Media and Entertainment, o Copyrights in the Indian Film Industry. o Human Values and Ethics</p><p>Publications:  Apurva Bakshi, Decoding the Source Code of Language: Etymological Premises in the English Language, Language in India, Vol. 12, June, 2012.</p><p> Apurva Bakshi, “Operational Methods and Critical to Quality (CTQ) Parameters in the Business Model of Mumbai Dabbawallahs: A Case Study”, Global Journal of Management Science and Technology, Vol. 1, June 2012.  Apurva Bakshi, “Deciphering the Nature of Copyright: An Exploration of Indian Copyright Law”, Research Link Journal, Vol. XI (4), June, 2012. Conference Papers:  Apurva Bakshi, “Community Entrepreneurship Model of the Mumbai Dabbawallas: A Case Study”, presented at Sixth International Conference of ABEAI, Ko Olina, Hawaii (USA), Nov. 16-18, 2009.  Apurva Bakshi and Dr. Ravi Kiran, “Copyrights and the Indian Film Industry in Changing Business Environment”, presented at National Conference on Changing Perspectives and Paradigms in Business and Behavioral Sciences., SBSBS,Thapar University, April 27-28, 2012.  Apurva Bakshi, “An Exploration of Key Issues in Intellectual Property Licensing with Special Reference to Technology Transfer”, presented at Bhartiya Vigyan Sammelan, Lovely Professional University, Jalandhar, Oct. 11-14, 2012.  Apurva Bakshi, “Strategic Significance of Intangible Assets for Ensuring Sustainability and Growth during an Economic Downturn”, presented at 6th International Business Conference on Strategies for Sustainability and Growth in Economic Downturn, Indian Education Society’s Management College and Research Centre, Mumbai, Feb. 21-22, 2013. </p><p> Achievement, Awards and Recognitions:  Received the Best Paper Prize for research paper entitled “Community Entrepreneurship Model of the Mumbai Dabbawallas: A Case Study”, presented at Sixth International Conference of ABEAI, Ko Olina, Hawaii (USA), Nov. 16-18, 2009.</p><p> Message to Students & Community In the current knowledge economy that we are living in, knowledge, especially actionable knowledge, is the key to all progress. Let us keep an open mind and learn from all sources.</p><p>Postcode: 147004 City: Patiala Country: India Email: Located in: SBSBS</p>