<p>Hitting the phones Referral Calling - A call to a person whom you have a relationship with to inform them of your new marketing method and if they may someone they know may be interested in a lunch and learn. Ideas of people to call: Former mastermind group members that work for companies that fit the criteria you are looking for. Current mastermind group members. People that showed interest in a mastermind group that did not attend Friends, Family members People that have seen you speak in the past.</p><p>Script: Hi great to speak with you you the reason I was calling is I wanted to let you know that for a limited time I am offering a FREE 1hour training for companies in the (whatever city you live in) area...this is completely free I only ask that the company has a minimum of 10 that can attend, that they fill out a one question survey and that I have 10 mins with an owner or hiring manager to discuss doing a more formal program if they find the training useful…. If you know of any one I just wanted you to keep me in mind. (This is intentionally passive and is just a way to get the word out as well as get you connected to the right people.) . Usually says ok will do or you know let me check with (xx JOE xxx) they may be a good fit or I know someone that may be looking for what you offer maybe I can connect you with them...if so connect and use warm script which has the direct ask.</p>