<p>Mystery Shopper Program  MVL stresses the importance of customer service. The purpose of the mystery shopper program is to ensure superior customer service in each store. This is achieved through monthly “mystery” evaluations of each store. The criteria on which the evaluation grades are based on are exterior/ interior store appearance, employee service, purchase, and customer satisfaction.  Feedback is provided to the store’s management team. The mystery shopper will purchase an item and provide a brief description of their experience in the store. He/ she may even provide the name of the associate that assisted and the cashier’s name for follow up by the store manager. The company standard is 90%.</p>