<p>Prem Dewani MSH-1901 M-33 Yrs IIM-A, New Campus Ahmedabad, Gujarat, India +919924186719 (M) [email protected] Education</p><p>FPM (Doctoral Programme) IVYr 2007-till date (4th yr) IIM, Ahmedabad 3.24/4.33 M. Tech. 1998-2000 UAS, Bangalore 9.07/10.0 B. Tech. 1993-1997 RAU, Rajasthan 7.60/10.0</p><p>Work Experience</p><p>Academic Consultant United-world Business School, (Guj) May 2010-till date</p><p>Visiting Faculty ICFAI, Business School 2008-2010 batch (Courses taught: International Marketing, Product Management 2009-2011 Batch</p><p>Visiting Faculty AMA-Ahmedabad 2009-2011batch (Courses taught: Marketing-1)</p><p>Dy. Manager GCMMF, (AMUL), Gujarat, India July, 06-May-07 Assist. Prof. (Full Time) MPUAT, Rajasthan, India July, 00-June-06 Visiting Faculty IABM, Rajasthan (Raj Agri Univ). June-01-June-06 Prod. Executive RCDF, Rajasthan , India May-97-June-98</p><p>Publications</p><p>Research Papers Conferences (06 + 01) 1) AMA, Leeds in (2008), 2) UK (2009), Hawaii, USA Conference (2010) 3) Paper accepted: Relationship Marketing in practice: A qualitative appraisal, Accepted in Workshop on service dominant logic (SDL) at Auckland</p><p>4) Paper Accepted: Consumer gratitude in relationship marketing role of gender as a moderator of reciprocal consumer behaviour. Accepted in n the 1st International colloquium on global design and marketing</p><p>5) Paper Accepted: Reciprocity to gift giving in consumer market in 9th international MAPP Workshop on Consumer Behaviour and Food Marketing Denmark</p><p>6) Paper Accepted: Determinants of Trust in social networking website in 11th international business conference Hawaii, Honolulu.</p><p>7) Paper Communicated : Effect of emotional labour on sales person’s performance in 6th workshop on interpretive consumer research Denmark 8) INFORMS, 2011 at Houston: Role of gratitude in relationship marketing</p><p>Research Papers, Journals (09) 08 in National and 01 in International repute Journal Review Papers Journals (13) Journals of National Repute Laboratory Manuals (03) University Press</p><p>Present Research 1) Presently working on role of positive emotions in long term relationships. Particularly working on role of gratitude and obligation (theory of reciprocity, commitment and trust theory of relationship marketing, broad and build theory of positive emotions, and social impact theory</p><p>2) Dark side of relationship marketing: specially role of opportunism in long term relationships.</p><p>3) Family decisions of households specially the impact of change of society with reference to developed live-in relationships and role of children in purchasing (single parents case)</p><p>Other Academic Achievements</p><p>Marketing II 3.5/ 4.33 (7th Highest in 340 Students) Structural Eq. Modelling 3.67/ 4.33 Seminar in Quant. modelling in Mktg. 3.33/4.33 Mktg Theory & Contemp. Issues 3.33/4.33 Relationship marketing 3.33/4.33 Reading Seminar in Mktg. Management 3.66/4.33</p><p>GRE 1470/1600 GMAT 690/800 IELTS 8.0 / 9.0 TOEFL 270/293 University Grant Commission UGC (NET), Cleared (A National Level Examination, conducted by, UGC, Govt of India) </p><p>UGC JRF and SRF Both Cleared (A National Level Examination, conducted by, UGC, Govt of India) </p>