Saul Bass was an American graphic designer best known for his design of motion picture title sequences, posters and corporate logos. His 40-year carreer started in the late1940’s and lasted up until he died in 1996, at the age of 75. Saul Bass undoubdtedly left a trace in graphic industry. He revolutionized the notion of title sequences and instead of leaving them as a boring bunch of text in the end/ beginning of the movie - he added images that corresponded to the text and made them more interesting and aesthetically pleasing. One of his most famous title sequences is in Otto Perminger’s “The Man With A Golden Arm”, where he used animated paper cut out of a heroin addict’s arm (as visible on the images above); another one is the credits rac- ing up and down and eventually form a shot of a skyscraper in Hitchkock’s “North by Northwest”; and disjointed text that races together and apart in “Psycho”. In the modern day paper cut out animations might not sound unique, but in his day and age it was a revolutionary approach, like a breath of fresh air, especially when integrated into film. Saul Bass was the first one to use such approach or design title sequences at all. His other most promiment design work lays in creating posters for films. He has worked with numeous famous directors, such as Aflfred Hitchcock, Otto Perminger, Stanley Kubrick and Martin Scorsese. For my first piece I chose the title sequence from “The Man With A Golden Arm”, as it is one of his most prominent and well-known works. As previously mentioned, he used paper cut-outs to create an animated design. The design is very simpistic and elegant - white against black. There are a lot of geometric shapes lined up unproportionally, which creates an effect of tension - very appropriate for an intemse movie. I had a difficult time finding the name of the typeface he used in the design. The closes i found to what it might be is Gilman Sans bold. The second piece is of my choice is the two posters Saul Bass created for Steven Spielberg’s movie “Schindler’s List”. His design approach to it is very charachteristic of him - cut and paste technique, which makes the work look rather hand-drawn. I love the gloomy and tame colors used in the poster, probably to depict the sad and disturbing vibes of the movie. The use of the type-writer typeface to re-create the List was a very smart move, as it relates to the title. Again, it was a bit difficult to find which specific typeface was used for the movie title, but I have noticed that he preferred to use Sans Serifs in most of his designs. All of Saul Bass’ work is characterized by minimalistic style and a dstinct choice of typefaces. Most of them seemed to be almost distorted and not clearly written. They either looked washed out, shifted to the side or stretched out, which gives Saul’s designs a very unique character. by Yulia Mandyuk.