P S B A PHILIPPINE SCHOOL OF BUSINESS ADMINISTRATION 826 R. Papa Street, Sampaloc, Manila, Philippines Tel. No.: (02) 8735-1348 | (02) 8735-1355 | (02) 8735-1353 | (02) 5310-1032 BUSINESS RESEARCH JOURNAL Volume XXIII June 2020 GRADUATE SCHOOL OF BUSINESS An Official Publication of the Philippine School of Business Administration, Manila ISSN No. 2449-3392 GRADUATE SCHOOL OF BUSINESS Tabassam Raza, MBA, MAURP, DBA, Ph.D., P.E. EDITOR IN CHIEF Antonio S. Valdez, MBA, Ph.D., FRIEdr EDITOR Grace E. Enriquez, MBA, DBA MANAGING EDITOR EDITORIAL BOARD Jose F. Peralta, DBA, CPA PRESIDENT, CHIEF ACADEMIC OFFICER & DEAN Oliver Francis Raymund VICE PRESIDENT FOR FINANCE & TREASURER Tabassam Raza, MBA, MAURP, DBA, Ph.D. P.E. ASSOCIATE DEAN Jose Teodorico V. Molina, LLM, DCL, CPA CHAIR, GSB Ad Hoc COMMITTEE EDITORIAL STAFF Ernie M. Lopez Erick Oinde William Vincent C. Obcemea Christine Paula F. Carlos The PSBA BUSINESS RESEARCH JOURNAL is an official business publication of the GRADUATE SCHOOL OF BUSINESS, Philippine School of Business Administration, Manila. It is intended to keep the graduate students well- informed about the latest concepts and trends in business and management, and general information with the goal of attaining relevance and academic excellence. Philippine Copyright © 2020 Philippine School of Business Administration – Manila. Copyright of individual articles belong to the respective authors. P S B A Manila Business Research Journal Volume XXIII June 2020 CONTENTS Description Pages Contents ................................................................................... i-ii Figures ........................................................................................ iii Tables ......................................................................................iv-v Acronyms ............................................................................. vi-vii Article 1 .................................................................................... 1-5 The Editor’s Perspective Challenges and Opportunities for Local Communities and Small-Scale Entrepreneurs: Inclusive Investment in Levelling the Business Organizations Tabassam Raza, Article 2 .................................................................................. 6-35 Thesis Assessing Minimum Design Standards on Subdivision Road Construction for Disaster Risk Reduction: A Comprehensive Strategy The Case of the 2nd, 5th, and 6th Political Districts of Quezon City Arch. Pedro Perlas Rodriguez, Jr. Adviser: Dr. Jose Teodorico V. Molina Article 3 .............................................................................. 36-127 Dissertation An Evaluation of Existing Fish Marketing Practices and Business Research Journal – Volume XXIII i Distribution in Navotas Fishing Port and Selected Fish Markets in Metro Manila: An Innovative Marketing Model Remigio G. Tiambeng Adviser: Dr. Eduardo G. Ong ii Business Research Journal – Volume XXIII FIGURES Figure 1 4th International Research Colloquium Poster. .............. 1 Figure 2 Conceptual Framework of the Study ........................... 11 Figure 3 Study area imposed over map of Quezon City ............ 16 Figure 4 Flooding Vulnerability of Roads in Subdivision with Emphasis on Depth as Perceived by the Residents .................... 22 Figure 5 Flooding Vulnerability of Roads Leading to Other Roads in Another Subdivision with Emphasis on Depth as Perceived by the Residents ........................................................ 23 Figure 6 Road Susceptibility to Hazards as Perceived by the Subdivision Residents ................................................................ 24 Figure 7 Assessment of the Local Government’s Adoption of Laws and Regulations in Road Construction as Perceived by Subdivision Residents ................................................................ 25 Figure 8 Local Government’s Actions towards Disaster Risk Reduction as Perceived by Subdivision Residents..................... 26 Figure 9 Overall Assessment of Safe Road Construction Relative to Disaster Risk Reduction as Perceived by Subdivision Residents. ................................................................................... 27 Figure 10 Navotas Fish Port Complex Map ............................... 42 Figure 11 Daily Scenario - Hundreds of fish-filled banyeras being auctioned by a fish broker at the Navotas Fish Port Complex in Manila, where an estimated 800 tons of fish and invertebrates are traded and sold daily ....................................... 48 Figure 12 The fish distribution patterns in Navotas Fish Port and Fish Market ................................................................................ 49 Figure 13 Research Paradigm .................................................... 52 Figure 14 Conceptual Framework.............................................. 56 Figure 15 Navotas fish port fish market; an innovative marketing model ....................................................................................... 108 Business Research Journal – Volume XXIII iii TABLES Table 1 Population and Density per District, 2000 (Source: Quezon City Socio-Economic Profile, 2002)............................... 7 Table 2 District I participating stakeholders .............................. 18 Table 3 District II, V, and VI participating stakeholders ........... 18 Table 4 District III participating stakeholders ........................... 19 Table 5 District IV participating stakeholders ........................... 19 Table 6 Philippines Population Based on Worldometers 2018 United Nation Estimates ............................................................ 38 Table 7 Philippines and World Population Comparative Analysis ................................................................................................... 38 Table 8 Philippines and World Population Forecast .................. 39 Table 9 Classification of Fish. ................................................... 50 Table 10 Population Distribution of Navotas Fish Port and Fish Market Respondents Purposive Sampling Method .................... 62 Table 11 Demographic Profile of the Respondents (PFDA- Administrators and Staffs) ......................................................... 71 Table 12 Demographic Profile of the Respondents (NFPC- Management and Staffs) ............................................................ 72 Table 13 Demographic Profile of the Respondents (Producer/Operator) ................................................................... 74 Table 14 Demographic Profile of the Respondents (Fish Broker) ................................................................................................... 76 Table 15 Demographic Profile of the Respondents (Wholesaler) ................................................................................................... 77 Table 16 Demographic Profile of the Respondents (Buyer/Seller) ................................................................................................... 80 Table 17 Demographic Profile of the Respondents (Retailers).. 82 Table 18 Demographic Profile of the Respondents (Customers) ................................................................................................... 84 Table 19 Degree of Implementation .......................................... 86 Table 20 Degree of Implementation NFPC Management and Staff Functions ........................................................................... 89 Table 21 Degree of Seriousness Company's Micro-Environments Forces ......................................................................................... 91 iv Business Research Journal – Volume XXIII Table 22 Degree of Seriousness, Fish Markets’ Distribution Channels ..................................................................................... 97 Table 23 Degree of Seriousness, Fish Markets’ Distribution Channels ..................................................................................... 99 Table 24 Degree of Seriousness, Fish Markets’ Distribution Channels ................................................................................... 101 Table 25 Degree of Seriousness, Fish Markets’ Distribution Channels ................................................................................... 103 Table 26 Degree of Seriousness, Fish Markets’ Distribution Channels ................................................................................... 104 Table 27 Degree of Seriousness, Fish Markets’ Distribution Channels ................................................................................... 106 Business Research Journal – Volume XXIII v ACRONYMS AIT Asian Institute of Technology ANOVA Analysis of Variance AY Academic Year BFAR Bureau of Fisheries and Aquatic Resources BIR Bureau of Internal Revenue BOI Board of Investments CS Comprehensive Strategy DBA Doctor in Business Administration DRM Disaster Risk Management DRR Disaster Risk Reduction DRRM Disaster Risk Reduction and Management DTI Department of Trade and Industry FGD Focus Group Discussion GAR Global Assessment Report GDP Gross Domestic Product GNB Government National Budget HFA Hyogo Framework for Action HOA Homeowners Association IB Inclusive Business IIE International Institute for Environment IIED International Institute for Environment and Development vi Business Research Journal – Volume XXIII IRC-DRT International Research Colloquium towards Disaster Risk Transfer LGUs Local Government Units MBA Master in Business Administration NFPC Navotas Fishing
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