EXPERT ADVICE * Choosing Your Master How to build the perfect Global partnership * Training & motivation How to protect your brand Franchise * Location, location www.globalfranchisemagazine.com Where to franchise and why MASTER, REGIONAL AND INTERNATIONAL FRANCHISING THE OPPORTUNITIES BRAD SUGARS: YOU WANT: HOW I FAST- TRACKED MY RIGHT HERE! BUSINESS F45 FIRED-UP TRAINING: 14 EXPERTS KEY PLAYERS FRANCHISING 3 GO ON RECORD NOW! EXPO SHOW 3 HOT TICKETS HOW YOUR VetFran: WORK CAN why partner with a military SAVE THE veteran? WORLD PAGE WALTER PAGE JACK PAGE DAMIAN 60 BOND 72 MONSON 82 PAULL NBA athlete to powerful Why it’s essential to tell Why governments circuit speaker your brand’s story online must support franchising Welcome [ CONTENTS ] We live in interesting times. The UK FRANCHISE 52 COYOTE UGLY is beginning its withdrawal from the OPPORTUNITIES World’s best-known saloon chain EU. With the election of the formerly 8 CeX 64 DÖNER & GYROS unknown Emanuuel Macron, France has Why this buy and sell franchise succeeds Hot sandwich concept experienced another revolution of sorts. 10 MARCHE INTERNATIONAL And no matter where you stand on Donald Trump and 68 PLATINUM WAVE Opportunities offered right now Exciting brands sourcing partners his administration, one thing is certain – no-one knows what’s going to happen next. How all these factors will 14 Oxi FRESH impact on franchising in the long run remains to be seen. The franchise that’s spreading fast ADVICE AND In these times of uncertainty, it’s not surprising that the INSIGHT British wartime slogan ‘Keep Calm and Carry On’ has 20 FASTSIGNS 12 CHECK, PLEASE! enjoyed renewed popularity. Muti-format signage franchise Why background checking is crucial working well However, you can at least be sure that Global Franchise 17 FRONT-LINE FRANCHISEES will continue to be your go-to resource for sound 26 F45 TRAINING Why military vets make good franchising advice, opportunities with expanding brands Pumped-up fitness franchise franchisees and details of upcoming expos, both in this printed issue and online, at www.globalfranchisemagazine.com. 32 UNITED FRANCHISE GROUP 28 SATISFACTION GUARANTEED In this issue you will find more great opportunities with 7 amazing opportunities Bedros Keuilian on customer service some solid brands and pages of helpful information which 38 OVER THE TOP CAKE SUPPLIES 35 HOW TO CREATE A GREAT will guide you through the red tape and help you avoid the Offers a slice of success PARTNERSHIP pitfalls which can beset the unwary franchisor. We also Choosing partners takes planning take a look at social franchising, which is helping to bring 39 SHRIMPY life-saving necessities to people in need. If you’re ever Kuwait-launched seafood chain 40 HOW MOTIVATION PROTECTS asked what franchising can do, don’t forget to mention YOUR BRAND this. In keeping with our intention to make this a truly 42 GREASE MONKEY & SPEEDEE Why good training will raise morale global publication, we preview franchising shows in South Automotive franchises going fast 44 HOW FRANCHISING CAN Africa and India and we talk to entrepreneur Brad Sugars 43 WAYBACK BURGERS SAVE THE WORLD and motivational speaker Walter The real American experience How social franchising saves lives Bond. Enjoy the ride! 46 CNA INTERNATIONAL 50 HOW ActionCOACH Leading executive search company WENT GLOBAL Ross Gilfillan Brad Sugars interviewed Editor, Global Franchise 48 WIN HOME INSPECTION [email protected] Join a national leader Follow us on twitter: www.globalfranchisemagazine.com @globalfranmag ADVERTISEMENT GROUP EDITOR SALES DIRECTOR Charlotte Smith Mark Forsyth [email protected] 44 (0)1323 471291 ART DIRECTOR [email protected] Lee Whiteford GROUP ADVERTISEMENT DESIGNERS MANAGER Louise Abbott, Gemma Eales, Richard Davies Cat Morton & Fiona Palmer 44 (0)1323 471291 Published by Aceville Publications Ltd [email protected] CREDIT CONTROL The Boatshed, Sovereign ACCOUNT EXECUTIVE Sue Carr 44 (0)1206 505903 Harbour, Eastbourne, East Sussex, BN23 6JH. Callum Forsyth PUBLISHER Printed in England [email protected] Matthew Tudor © Aceville Publications Ltd 004 globalfranchisemagazine.com GLOBAL FRANCHISE 26 52 55 PERFECT PITCH How to make an impact online 10 60 GLOBAL FRANCHISE MEETS Walter Bond talks public speaking 62 WHY BECOME A CFE? Are you a Certified Franchise Executive? 65 WHEN PARTNERS FALL OUT Non-compliance issues 71 FIVE MINUTES WITH RALPH YARUSSO of Grease Monkey and Speedy 72 SHOW AND TELL Why sharing your story is important 76 WHERE NEXT? How to choose your franchise country 80 6 PERSUASIVE REASONS TO GO GLOBAL Why international franchising makes sense 82 VIEWPOINT Personal takes on the franchising world SHOWS 6 #BUYABUSINESS EXPO South Africa’s franchise expo 18 INTERNATIONAL FRANCHISE EXPO Previewing exhibiting brands 22 MASTER FRANCHISE SHOW 2017 New Delhi show reflects franchise boom 64 44 globalfranchisemagazine.com 5 SHOWS AND EVENTS #BUYABUSINESS EXPO #BuyABusiness Expo is the first choice for entrepreneurs aiming to franchise in South Africa he #BuyaBusiness Expo business and franchise opportunities meaningful business transactions is an annual exhibition available at the show. This is a great and leads. The show also offers held at the Ticketpro opportunity for international brands speed-networking to encourage Dome in Johannesburg to enter the South Africa market and THERE ARE connections between fellow Tfrom 31 August – 02 September for international investors to expose OPPORTUNITIES exhibitors creating potential 2017. The 2017 #BuyaBusiness Expo themselves to local franchises and FOR BOTH partnerships and collaborations. promises to build on the success of business opportunities. LOCAL AND 2016: the show expects over 8000 The show has strategically moved INTERNATIONAL WORKSHOPS visitors and offers over 60 business away from a more static exhibition to BRANDS TO MARKET Great content is vital to the success and franchise opportunities, a dynamic platform that encourages THEMSELVES TO of the exhibition and the dedicated business services, access to free engagement, networking, meetings ENTREPRENEURS #BuyABusiness Expo workshop is workshops and seminars, as well as and business deals through the AND INVESTORS a high level workshop focusing on entrance into the co-located Small many opportunities available to both WHO ARE franchising, how to enter business Business Expo. The show will again the visitor and exhibitor, creating LOOKING TO ownership, business opportunities feature networking events, a match- a dynamic business environment. GROW, DIVERSIFY and business investments. Visitors making diary and #THEClub. Carol The match-making diary, which OR ENTER INTO to the show also gain access to the Weaving, Managing Director at was introduced in 2016, allows BUSINESS business services section as well Reed Exhibitions, says #THEClub is trade visitors, investors and buyers OWNERSHIP as the Small Business Expo and the latest in a series of innovations to set up pre-scheduled meetings WITH ONE OF THE multiple other workshop areas. to keep Reed Exhibitions’ and with exhibitors. This system allows MANY BUSINESS As content is key, all feature areas franchising expos in line with global for more valuable conversations AND FRANCHISE are free to visitors and there are trends. “It is no longer enough to between the potential customer/ OPPORTUNITIES a total of seven workshop areas simply showcase opportunities: now, business partners/business owners AVAILABLE AT dedicated to assisting entrepreneurs business expo participants expect and the exhibitors, leading to more THE SHOW” and business owners to grow and real business deliverables. In line develop their businesses. with this, #THEClub is designed Other workshops available to to maximise the value investors both exhibitors and visitors of the and key franchisors gain from #BuyABusiness Expo: #BuyaBusiness Expo. Nedbank Money Matters “As part of our global network Workshop is where existing at Reed Exhibitions, we have three businesses will learn about all the franchise event partners: Franchise matters surrounding sound financial Expo Paris, International Franchise practices within a business. Content Seoul and Franchise & License Expo will include practical tips and tools Indonesia. Individuals interested which will assist business owners. in being a #TheClub member Woman in Business Workshop or an international delegate can will focus on the success stories enquire with the team for further and challenges of women in information or apply to #TheClub. business today. The #BuyABusiness Expo is not The Business Theatre simply an exhibition but a platform (Business Services) includes for brokering relationships.” introductions to the latest business There are opportunities for both services and trends. local and international brands to Development Den Workshop market themselves to entrepreneurs will focus on assisting existing and investors who are looking to small businesses with information grow, diversify or enter into business and tips on capacity building, ownership with one of the many marketing and branding. 6 globalfranchisemagazine.com AMONG TOP BRANDS EXHIBITING THIS YEAR: Bergen’s Appliance Mica Investments Repairs MiniChess Braai Hut MathZone Express Choprop Franchising My Mobi Car Wash Create-a-Book Retail Capital DIY Depot Saverite Foto First Tooti Fruti Ezi Wash Zhauns Business Franchise in a Box Opportunities House of Paint & Decor Dear Businessman education & training, FMCG retail; ensuring