Volume 5, Issue 4 (III) ISSN 2394 - 7780 October - December 2018 UGC University Grants Commission Journal No.: 63571 International Journal of Advance and Innovative Research (Conference Special) Indi an Academicians and Researchers Association www.iaraedu.com INTERNATIONAL CONFERENCE ON MANAGEMENT 4.0 Disruptions in Business and Millennials at the Workplace ORGANIZED BY KRUPANIDHI SCHOOL OF MANAGEMENT BENGALURU 12 & 13 OCTOBER 2018 KRUPANIDHI SCHOOL OF MANAGEMENT BENGALURU Featured as Great Indian Institute by FORBES-India 2018 Awarded as the finest Educational Institutions in Karnataka - DOYENS, The Hindu Ranked as Asia’s Fastest Growing Private Educational Institute- KPMG, India Ranked 9th among top 20 Emerging B-schools in India - Higher Education Review Ranked 5th in the B-school College survey for placement parameters - Silicon India. Awarded The Educational Institution with the Best Infrastructure -World Education Congress. Krupanidhi School of Management is the only institution in entire South India having membership in the ECBE (The European Council of Business Education ) Approved by AICTE, ISO 9000:2015 certified institution. Affiliated to Bangalore University KRUPANIDHI SCHOOL OF MANAGEMENT Krupanidhi School of Management established in 2008, is an integral part of Krupanidhi Group of Institutions, Bengaluru was founded in 1985 under the leadership of Prof. Dr. Suresh Nagpal. The residential campus with a multi-ethnic and culturally diverse setting hosts 6,500 students from more than 30 countries and various parts of India. The college - the first to introduce Physiotherapy course in Bangalore - now boasts several colleges under its wing including its Business School, Pharmacy College, Physiotherapy College, Degree and PU College, Nursing College, and an International School. The college encourages research and innovation and has set up incubation centers to help accelerate classroom learning and encourage student and staff involvement in innovation. Krupanidhi School of Management is one of the top business schools in Bangalore. Quality education of KSM has consistently been ranked among the top 10 management colleges and best upcoming private B-schools in Bangalore. KSM offers MBA course affiliated to Bangalore University , with Innovative and globally accepted programs and wide opportunities for the all round development of individuals. PGDM programme is spearheaded by subject-matter experts from Stanford University, Carnegie Mellon University and IIMs. ABOUT IARA Indian Academicians and Researchers Association ( IARA ) is an educational and scientific research organization of Academicians, Research Scholars and practitioners responsible for sharing information about research activities, projects, conferences to its members. IARA offers an excellent opportunity for networking with other members and exchange knowledge. It also takes immense pride in its services offerings to undergraduate and graduate students. Students are provided opportunities to develop and clarify their research interests and skills as part of their preparation to become faculty members and researcher. Visit our website www.iaraedu.com for more details. ABOUT THE CONFERENCE International Conference on Management 4.0: Disruptions in Business and Millennials at the Workplace. The aim is to provide opportunities to students, research,scholars, academicians and corporate delegates to showcase their research ideas and present papers on Disruptions in Business and Millennials at the Workplace. This platform will help delegates to identify future changes, challenges and opportunities in management from both the academicians and practioners perspectives. A BRIEF ABOUT ORGANIZING COMMITTEES PATRONS Prof. Sunil Samson Dhamanigi Secretary, KGI Ms. Neha Nagpal Executive Director, KGI Mr. Akash Nagpal Executive Director, KGI Dr. Sam Paul Isaac Director, KGI ORGANIZING SECRETARIES Dr. Sam Paul Isaac Prof. Jacob Alexander CONVENOR Prof. Veena Shenoy SCIENTIFIC COMMITTEE Dr. Aradhna Yadav Dr. Thomason Rajan Dr. Sarita Iyer Dr. Shagufta Showkat Dr. Pravesh Soti MESSAGES Chairman’s Message On behalf of the KRUPACON 2018 organizing committee, I am honored and delighted to welcome you to International Conference on Management 4.0 , Disruption in Business and Millennial at workplace . I know that the success of the conference depends ultimately on the many people who have worked with us in planning and organizing both the technical program and supporting social arrangements. In particular, we thank all the speakers for their wise advice and brilliant suggestion on organizing this conference ; the Program Committee for their thorough and timely reviewing of the papers, and all participants from India and abroad . Recognition should go to the Organizing Committee members, Faculty, staff and students who have worked extremely hard for the details of important aspects of the conference programs and social activities. I would also like to thank our publishing partners for their support and encouragement. Dr. Suresh Nagpal Chairman Krupanidhi Group of Institutions Bengaluru Message from the Program Director It is with great pride, enthusiasm, and anticipation that I invite you to read the special edition of this journal on International Conference on Management 4.0 - Disruption in Business and Millennials at workplace. I am very aware of the responsibilities that the conference chair entails, and I approach my new role with both excitement and some trepidation! I am also fortunate to be supported by a highly effective team; who ‘pulls the whole show together’. An enormous amount of work has gone into the making this conference a reality and I believe you will see that effort reflected in this special edition of the journal and in the impact it will have on the field. Krupanidhi School of Management is providing a venue for scholarly works that report on the integration of teaching, service learning, outreach, community engagement, and research. Students and community partners are an integral part of this conference. On behalf of the Krupanidhi staff, I must thank the all speakers both from the academia and Industry for their support to this effort. I would also acknowledge all the sponsors and the umpteen members who have contributed in many ways to our cause. A special thanks for our students and community members, those we teach and with whom we partner. They make reciprocity a reality. They allow us into their lives and in so doing they teach and transform us and vice versa. I look forward to our journey together as we develop Krupanidhi into its fullest potential. Lastly I should thank all our submitting authors, who have toiled in the production of their work, and have chosen this journal that they would like to publish in. We try our fullest effort to allow most of the papers publication ready, however, due to pressures on publication ‘space’ some papers may get rejected. Those that do have their work accepted should be proud of their achievement! We’re looking forward to an excellent meeting with great scholars from different parts of India and abroad for sharing new and exciting research in Management, which will be held in Krupanidhi School Of Management, Krupanidhi Group of Institution, Bangalore, from October 12-13, 2018. Prof. Jacob Alexander Program Director Krupanidhi School of Management Krupanidhi Group of Institutions Bengaluru International Journal of Advance and Innovative Research Volume 5, Issue 4 ( III ): October - December 2018 Editor- In-Chief Dr. Tazyn Rahman Members of Editorial Advisory Board Mr. Nakibur Rahman Dr. Mukesh Saxena Ex. General Manager ( Project ) Pro Vice Chancellor, Bongaigoan Refinery, IOC Ltd, Assam University of Technology and Management, Shillong Dr. Alka Agarwal Dr. Archana A. Ghatule Director, Director, Mewar Institute of Management, Ghaziabad SKN Sinhgad Business School, Pandharpur Prof. (Dr.) Sudhansu Ranjan Mohapatra Prof. (Dr.) Monoj Kumar Chowdhury Dean, Faculty of Law, Professor, Department of Business Administration, Sambalpur University, Sambalpur Guahati University, Guwahati Dr. P. Malyadri Prof. (Dr.) Baljeet Singh Hothi Principal, Professor, Government Degree College, Hyderabad Gitarattan International Business School, Delhi Prof.(Dr.) Shareef Hoque Prof. (Dr.) Badiuddin Ahmed Professor, Professor & Head, Department of Commerce, North South University, Bangladesh Maulana Azad Nationl Urdu University, Hyderabad Prof.(Dr.) Michael J. Riordan Dr. Anindita Sharma Professor, Dean & Associate Professor, Sanda University, Jiashan, China Jaipuria School of Business, Indirapuram, Ghaziabad Prof.(Dr.) James Steve Prof. (Dr.) Jose Vargas Hernandez Professor, Research Professor, Fresno Pacific University, California, USA University of Guadalajara,Jalisco, México Prof.(Dr.) Chris Wilson Prof. (Dr.) P. Madhu Sudana Rao Professor, Professor, Curtin University, Singapore Mekelle University, Mekelle, Ethiopia Prof. (Dr.) Amer A. Taqa Prof. (Dr.) Himanshu Pandey Professor, DBS Department, Professor, Department of Mathematics and Statistics University of Mosul, Iraq Gorakhpur University, Gorakhpur Dr. Nurul Fadly Habidin Prof. (Dr.) Agbo Johnson Madaki Faculty of Management and Economics, Faculty, Faculty of Law, Universiti Pendidikan Sultan Idris, Malaysia Catholic University of Eastern Africa, Nairobi, Kenya Dr. Neetu Singh Prof. (Dr.) D. Durga Bhavani HOD, Department of Biotechnology, Professor, Mewar Institute, Vasundhara, Ghaziabad CVR College of Engineering, Hyderabad, Telangana Prof. (Dr.) Shashi Singhal