Cornell University Brand Center ·

Cornell University Brand Center ·

APPENDIX B CORNELL UNIVERSITY is the owner of all rights, title and interest in and to the following Indicia, which includes trademarks, service marks, trade names, designs, logos, seals and symbols. AUGUST 17, 2011 CORNELL UNIVERSITY LOCATION: ESTABLISHED DATE: 1 2 ® Cornell University C™ ITHACA, NY 1865 MASCOT: CONFERENCE: Cornell™ Big Red™ BEAR IVY LEAGUE ATHLETIC NICKNAME: CU™ Cornell Big Red™ BIG RED 7 8 3 4 9 10 11 12 5 6 Yes No Restrictions • University seal permitted on products for resale: • Alterations to seal permitted: • Overlaying / intersecting graphics permitted with seal: INSTITUTIONAL RED PANTONE 187 MADEIRA 1181 RA 2472 • University licenses consumables: BROWN PANTONE 4635 • University licenses health & beauty products: DARK BROWN PANTONE 469 MADEIRA 1145 RA 2251 • University permits numbers on products for resale: BLACK PANTONE PROCESS BLACK BLACK BLACK • Mascot caricatures permitted: WHITE WHITE WHITE WHITE • Cross licensing with other marks permitted: • NO USE of current player's name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations. • NO REFERENCES to alcohol, drugs, or tobacco related products may be used in conjunction with University marks. INST. RED WHITE BROWN DK. BROWN BLACK NOTE: The marks of Cornell University are controlled under a licensing program administered by The Collegiate Licensing Company. Any use of these marks will require written approval from The Collegiate Licensing Company. In addition to the Indicia shown above, any Indicia adopted hereafter and used or approved for use by CORNELL UNIVERSITY shall be deemed to be additions to the Indicia as though shown above and shall be subject to the terms and conditions of the Agreement..

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