OVERVIEW Timeless and authentic, we simply call it “Cool”. Hanna-Barbera is one of the largest and best collections of classic characters available under one well-known umbrella brand bringing together classic characters including: Tom & Jerry, The Flintstones, The Jetsons, Wacky Races and HB Classics such Yogi Bear, Huckleberry Hound, Wally Gator and more. TARGET AUDIENCE The “Hanna-Barbera Bundle” has something for everyone with the “vintage” fashion trend capturing the attention of teens and tweens. • Primary: Teens 12 - 17 • Secondary: Tweens, Adults and Kids MARKETING INFORMATION Television Online • Boomerang exclusively airs Hanna-Barbera programs • KidsWB.com is the online destination where Hanna-Barbera fans can find multiple times per day, including The Flintstones, The their favorite Hanna-Barbera games and activities. The website receives Jetsons, Tom and Jerry, The Banana Splits, Wacky Races, over 36 million page views per month! Perils of Penelope Pitstop, Pebbles and Bamm Bamm, Jonny Quest, Hong Kong Phooey, The Yogi Bear Show, and more. HB characters are regularly featured in Boomroyalty weekend Interactive programming. • Yogi Bear: The Video Game is based on the adventures of Jellystone’s most famous resident and is currently available on Nintendo DS and Wii. Home Video • Watch all your favorite Hanna-Barbera Saturday Morning Live Events/Theme Parks Cartoons on DVD. Saturday Morning Cartoons 1980’s and • Hanna-Barbera properties are present in nearly 100 theme park and camp Saturday Morning Cartoons 1990’s are now available. resort settings across the U.S. The brands are bought to life through live •The new Yogi Bear live action film is scheduled to release on character appearances, rides, shows, attractions, merchandise, marketing DVD in March 2011. and fully immersive themed areas. • iWerks/SimEx is currently developing a “Yogi Bear” 3D/4D attraction based Theatrical on the recent theatrical film. Coming June 2011! • Everyone’s favorite pic-a-nic basket stealing bear is a hit at the box office! Yogi Bear ranked #2 during its opening weekend. .