Card Player Media LLC 6940 Obannon Drive Las Vegas, NV 89117 Phone: 1-702-871-1720 Email: [email protected] CARD PLAYER POKER TOUR Card Player Media and Ken Lambert, Jr. are building a new world class poker tour: the Card Player Poker Tour (CPPT). The CPPT series is designed to be customizable according to each property’s needs and wants. The CPPT will work with each host casino to fully customize a tournament series, and if needed, supply all the necessary floor staffing and dealers to make the event series a success. CPPT will work closely with all properties and media to help promote the events. Each of the CPPT events will receive national and global media coverage from poker magazines and websites. Card Player and Ken Lambert, Jr. will personally contact professional and celebrity players, and will cater to your needs when choosing the player that is best for your property. Card Player Media, via its print magazine, website, targeted newsletters, and social media prop- erties, will heavily advertise the CPPT, and drive increased poker player traffic to your property. CPPT will also provide the schedule of events and structures, with the final main event at each property being broadcast live via the internet on Card Player TV. This broadcast will include commercials for your property, or any other information you provide. All of our casino partners will benefit from us sharing our success and experience by generating higher revenues and increased public awareness of the property. Ken Lambert, Jr. has been around poker almost his entire life. From the old Horseshoe Casino Days in Las Vegas with Jack Binion at 16 years of age, to the fast pace of the World Series Of Poker Tournaments, Ken was the first person to ever run a WSOP event outside of Las Vegas, at seven different properties. Ken has also worked as the Regional Director of Poker Operations for MGM Resorts International, and is currently a Manager at the Choctaw Casino and Resort in Oklahoma. Card Player is the world’s oldest and most well respected poker magazine and online poker guide. Since 1988, CardPlayer has provided poker players with poker strategy, poker news, and tournament results. Today, CardPlayer.com is the best poker information portal for free poker content, offering online poker site reviews and exclusive online poker bonus deals. We offer daily poker news, poker professionals’ blogs and tweets, exclusive videos, thousands of free articles, as well as coverage from all major poker tournaments in the world. YOUR COMPELETE TOURNAMENT PACKAGE Tournament Management Targeted E-Blasts to Once the Broadcast Begins From a pre-event consultation trip Poker Player A banner will be placed at the (with Ken Lambert, Jr. traveling Two blasts will be sent to over top of CardPlayer.com, with a to your property), to the crowning 300,000 email addresses of prominent link taking visitors of the main event Champion, poker players. directly to the live stream of your the CPPT crew will be on site to event. Our video production team manage or assist in all aspects Advertising (on site to run your broadcast) of the tournament. Depending on Three full magazine pages, and is capable of making web your needs, we will be there! 500,000 impressions of banner videos, which can be used to ads on the internet will promote raise awareness of the event on Leading Up to the your event. Facebook and Card Player TV. Tournament Multimedia Commercials Promotional articles announcing Live Coverage on the event, tournament series Built into the live broadcast will be details, and promotion for the final CardPlayer.com a space for ads and promotional A bucket will be placed at the top table broadcast will be posted on material which run during the of Card Player’s main site, with the front page of CardPlayer.com, scheduled Main Event breaks. an easy link taking visitors directly and in Card Player Magazine. This is a great way to expose your to live coverage updates of your property, giving viewers more event, and videos from the event. Magazine Feature information on your casino and it’s CPPT events and host properties promotions. Additionally, this space will receive guaranteed national Live Final Table Stream can be used for sponsorships. distribution of a promotional Your main event final table will be magazine feature highlighting the broadcast live on CardPlayer.com. Tournament Leaderboard property and the tournament. This professional production System features three cameras - showing CardPlayer.com will also Editorial Support a wide view of the final players, the feature an online points tally of During the CPPT event, to drive community cards, and close-ups tournament participants for a Final players to participate in your on the relevant players as the Championship event. events, the tournament and the action happens. The broadcast host properties will be heavily will also have running commentary keeping the viewers informed National Championship at promoted with Card Player the End of Each Season Magazine and CardPlayer.com as your event plays down to a champion. Final Championship event will editorial. crown that year’s CPPT Champion. Press Releases Two Press Releases will be sent via Market Wire, and distributed globally over the press wire. WHY CPPT ? With Our Poker Tour CPPT WPT WSOP-C You Get More Value Price Per Event $45 K $125 K $125 K Live Reporting From Event • • • Videographer/Photographer at Event • • • Over $60,000 in Advertising Live Broadcast on Website • • • Included in Our Package Tournament Leaderboard Point System • • • Final Championship Event • • • Public Relations (2 Press Releases) • • Much Less Expensive Magazine Advertising (3 Full Pages) • Than Competing Tours Online Advertising (500K Impressions) • Email to 300K Poker Players (2 Blasts) • Fully Customizable Guaranteed Magazine Editorial • Depending on Your Needs Guaranteed Magazine Feature for Winner • BE PART OF AN EXCITING INCREASE AWARENESS INCREASE CASINO NEW POKER TOUR OF YOUR PROPERTY AND HOTEL REVENUE MANY BENEFITS OF HOSTING AN EVENT Nationwide and Regional Retail Outlets Exposure Increased sales revenues A world-class poker tournament at your casino property Food and Beverage Substantial increase in revenues Nationwide and Regional Advertising Banquets An advertising campaign aimed Increase in banquet revenues at attracting poker tourists to your exciting live event Gaming Additional gaming revenues New Players Hundreds of players, including Hotel pros, staying and playing on your Substantial increase in property occupancy and revenue Attract VIPs Poker Tourism Use CPPT as a marketing tool to Bring tourism to your market bring in guests ABOUT CARD PLAYER MEDIA Card Player is dedicated to poker players of all skill levels, ranging from beginner to professional. Whether speaking to our audience through Card Player magazine or the CardPlayer.com website, the content is fresh and focused on those like us who love the game of poker. Our readers are serious about poker, and so are we. CARD PLAYER CARD PLAYER CARD PLAYER CARD PLAYER MAGAZINE EUROPE BRAZIL LATIN AMERICA Published biweekly, for a Covering all aspects of Since 2008, Card Player From Argentina to Mexico, total of 26 issues per year, poker from an interna- has been the serving up you can find Card Player Card Player has a current tional perspective, Card localized poker content Latin America magazine distribution of over 45,000 Player Europe magazine in Brazil via Card Player throughout the South copies per issue, including is distributed to more Brazil magazine and American continent, as well 11,000 paid subscribers. than 30 countries. CardPlayerBrasil.com. as at CardPlayerLA.com The Poker Authority December 2008 WWW.CARDPLAYER EUROPE STU .COM UNGAR JUANDA JOHN TO LIVE AND DIE IN L.V. 2005 BRIAN SALTUS AWARD PLUS NO-LIMIT HOLD’EM TOURNAMENT HANDS RIDING THE CIRCUIT THE FUTURE OF TOURNAMENTS Vol. 5, No. 12 December 2008 December 12 No. 5, Vol. £ 2.50 € 4.00 $ 5.00 Skr 45.00 08_Cvr_Ungar_RegularEd.indd 1 6/6/05 11:01:57 AM c1_12_CPE_CVR_december.indd 1 10/31/08 12:06:41 PM CARD PLAYER THE BEST POKER MEDIA POKER SCHooL POKER PLAYER coNSULTING CardPlayerPokerSchool.com TheBestPokerPlayer.com is a PokerMediaConsulting.com is a content-rich, dynamic unique site which allows users to is a team of creative individuals learning environment comprised search for and browse extensive with decades of combined of hundreds of strategy articles tournament poker results and casino experience in the poker industry. and videos. payouts. Graduate your game with the CP POKER SCHOOL WHO IS THE BEST POKER PLAYER? 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