th 12 PAKISTAN AUTO SHOW 2016 4th - 5th - 6th March, 2016 Lahore International Expo Centre www.pakistanautoshow.com Welcome to the 12th PAKISTAN AUTO SHOW 2016 Sponsored By Supported By www.pakistanautoshow.com MESSAGES Siddique Misri Mumshad Ali Chairman Senior Vice Chairman PAAPAM PAAPAM The Advancement in the Automobile Sector can be called “A Develop- The Pakistan Auto Show 2016 is the country’s largest gathering of leading ment in Pakistan”. For the improvement of this sector, the Pakistan Auto auto parts suppliers and service providers. The Show will witness a grand Show has been consistently playing an important role. It has gained bazaar of national part makers for cars, tractors motorcycles, 3 wheelers, popularity over the past many years and today it is the largest auto based trucks and buses and the leading global OEMs operating in the country. This show in Pakistan, and gathers the entire Auto Engineering Sector under mega event collects all the auto engineering businesses of Pakistan under one roof. one roof to showcase Pakistan’s auto engineering capabilities to the world, to The Pakistan Auto Show is an ideal platform for local players in the the government, and to the after market buyers and general public. It provides industrial sector to showcase their products and services to the larger an opportunity to the world to come and look at what Pakistan has to offer in markets. This will also groom them to market their products and services the auto sector. The Pakistan Auto Show is the brightest feather in the cap of efficiently and effectively, both in the local and international markets. PAAPAM. It not only portrays the management capability of the Association, but also the auto sector and the country at large to hold such a grand event. I personally invite the entire Automobile Sector to be a part of this Show, This Show is growing every year in terms of national and international not only for the development of your business but also for the growth of exhibitors and visitors. Businesses are taking advantage of this mega event the auto industry and prosperity of Pakistan to increase the market presence of their products and services, and visit the Long Live Pakistan! fair to find new suppliers, and explore avenues of growth. I invite all stakeholders to be a part of this mega event and show to the world that this country is on the move. I look forward to seeing you at the Pakistan Auto Show 2016. Organized by P PAKISTAN ASSOCIATION OF AUTOMOTIVE PARTS & ACCESSORIES P MANUFACTURERS www.paapam.com Syed Nabeel Hashmi Chief Organizer Pakistan Auto Show 2016 With immense pleasure I once again would like to welcome Pakistan and the international auto industry to the 12th edition of the Pakistan Auto Show 2016. PAAPAM has been striving year after year to attain a high level of expertise and bring to Pakistan and its exhibitors a world-class expo. We have expanded our product profiles and sponsorship opportunities in line with the growing demands of our valuable exhibitors and sponsors, and this year I am more than excited with the offerings that we bring to the show this time around. This year we have introduced exciting and user friendly features for intending exhibitors. The registration process for both the exhibitors and visitors has been shifted online and made user friendly. The Floors Layouts of the show have been further streamlined which has made visitor movement easy as well as ensured exhibitors get their maximum exposures. We also have introduced new branding opportunities and may I request all intending exhibitors to make full use of the various options offered at the Expo Centre which is mentioned in Exhibitor Catalog. Such branding offerings are new to both us and the Lahore International Expo Centre, and I am very confident that this will provide an excellent platform for new and current brands in the market to add to their exposure during the show. I look forward to your immediate bookings and comments for any improvements that you may have. PAAPAM is constantly striving to do better, and with your support, feedback and participation, I have no doubt that the Pakistan Auto Show 2016 will be perhaps the biggest expo in Pakistan. See you all there. ABOUT P Pakistan Association of Automotive Parts & Accessories Manufacturers P (PAAPAM, & the Auto Industry) www.paapam.com The Pakistan Association of Automotive Parts & Accessories Manufacturers (PAAPAM) was With a conservative estimated Rs 150 Billion established in 1988 and duly recognized by the investment, the industry provides direct Government of Pakistan in 1992. The Association employment to over 252,000 (2013 PAAPAM represents the auto parts manufacturing sector estimates) and indirectly supports over 2.4 with an estimated industrial base of over 2,800 million persons. Exports of four wheelers, two units spread all over Pakistan. The Association’s wheelers and agricultural related components registered membership base is in excess of 350. are on the increase with last estimates at US$ The Association’s objectives include the safe 128 million. The Auto Engineering Sector of guarding of the parts manufacturers interests in Pakistan is exporting forgings, castings, rubber the national auto policies, as well as the , plastic and sheet metal components to all provision of other membership services which parts of the world. include, but are not limited to, directory printings, Research & Development of auto specific data, management of Pakistan Auto Shows on an annual basis, the participation at international On the roads, four wheeled vehicles crossed 10 exhibitions and the latest edition to the service million in 2013. However two wheelers with an portfolio of the association - the PAAPAM Skill annual production of 2 million+ are fast Development Centre, with an objective to provide crossing 25 million and now boasting a training on various managerial and technical collective robust US$ 3.5 billion aftermarket. skills to its members. The tractor sector has an annual volume of 50,000 units with a total capacity of 100,000 Pakistan produced its first vehicle in 1953 at the units to meet the growing demand from the National Motors Limited which was established agricultural sector. in Karachi to assemble Bedford Trucks. The industry was highly regulated until the early 1990s. After deregulation, major Japanese manufacturers entered the market thereby creating some competition in the sector. Assem- The heavy vehicle population in Pakistan is blers of HINO Trucks, Suzuki Cars (1984), Toyota mixed with European and Japanese variants (1993) and Honda (1994) in particular, entered available in used and new categories. Addition- Pakistan one after the other. In the tractor ally, Chinese trucks and buses are now also Sector, Millat Tractors Limited (MTL) was entering fast with local production and established in 1964 to introduce and market creating competition for already established Massey Ferguson (MF) Tractors in Pakistan. An brands like Hino, Nissan, Isuzu. This sector is assembly plant was set up in 1967 to assemble the smallest at the moment, but with the China tractors imported in semi-knocked down (SKD) Pakistan Economic Corridor CPEC, a multi condition. (AGTL), was incorporated in 1983, its billion dollor project underway, the demand plant located in Dera Ghazi Khan, Punjab, and production is bound to increase with new Pakistan. Al-Ghazi Tractors plant manufactures entrants entering the market as well. The New Holland tractors and generators in collabo- future of the Truck sector in Pakistan is sure to ration with Fiat New Holland. Today the localiza- be the largest. and buses are now also entering tion levels of the Tractor Industry has touched fast with local production and creating compe- 96%. The two wheeler sector has been dominated tition for already established brands like Hino. by Atlas Honda Limited, which started its produc- tion in 1987, The Latest edition in the two wheeler sector is YAMAHA which has started its production in the tax Free zone in Karachi in 2015. 60,000 Visitors THE LEADING AUTOMOTIVE EXHIBITION IN THE REGION’S BIGGEST CAR MARKET Organized by PAAPAM, the Pakistan Auto Show 2016 will be taking place from the 4th to 6th March 2016, at the prestigious Lahore International Expo Centre. Based on previous Auto Show estimates, the Pakistan Auto Show 2016 is expected to draw a crowd of more than 60,000 visitors from parts manufacturers, component suppliers, auto lovers and affluent auto mobile buyers to get a glimpse of the latest models from the world’s leading automakers in the motorcycles, three wheel- ers, cars, tractors, trucks and busses segments. IT’S ABOUT VEHICLES ▶ ALL THE WAY The Pakistan Auto Show 2016 features a wide array of Component Manufacturers from all technologies including Casting, Forging, Plastic & Rubber, Sheet Metal, Jigs & Fixtures and Electronics. You can also expect to see Tractors, Busses, Trucks, Passenger Cars, Leisure and 4x4 Vehicles Light Commercial Vehicles, Motorcycles, Three Wheelers, and exotic cars, allowing auto enthusiasts and prosperous car purchasers to feast their eyes on leading-edge models from the world’s foremost auto manufacturers. Specialized services of leading banking, finance and insurance companies WHO SHOULD EXHIBIT? will also present their most appealing financing deals and coverage schemes at the event. The Pakistan Auto Show Car - Bus brings together the whole motoring spectrum in a unique Two/ Truck- Local & Three Tractor International Steel collaboration and celebration of the Truck, Tractor, Two Wheelers PVC Wheeler and Car. Along with huge displays, the show hosts Paint the biggest single gathering of companies and traders in OEM Pakistan, offering every conceivable product and service to Raw current and future vehicle owners. Manufacturer Material DRIVE YOUR BUSINESS ▶ FORWARD Rubber & The Pakistan Auto Show came into being to provide the auto Plastics Technology Electronics industry a platform for the country to showcase its capability Measuring and potential to the world.