Stash 55 Book Web.Pdf

Stash 55 Book Web.Pdf

55 Establish your horizon Your creative vision knows no limits. Where others end, you continue to the next horizon. Your production technology needsto keep up with you. New Vegas™ Pro 8 software delivers the ultimate all-in-one video and audio production environment for creative visionaries like you. Its unique, progressive approach to video production, unrivaled audio control and powerful DVD authoring tools set New Motion+New Sound+New Code it apart from other non-linear editors. Having established the benchmark for speed and ease of use, this new version moves the bar higher with additional features that offer increased power, functionality, and creative potential. Now with ProType Titling Technology, multicamera editing, a comprehensive channel-based audio mixing console, Blu-ray 9 Disc™ burning, and superior 32-bit fl oat engine processing – in 0 addition to its robust support for HDV, XDCAM™, 5.1 surround motion graphics festival encoding, and 3D compositing – Vegas Pro 8 offers an unlimited array of opportunities to reach your production goals. www.MGFest.com/09/Austin/ It’s more than audio, more than video, more than media. It’s your vision, a notch above the rest. Reach that new horizon with the power of Vegas Pro 8. Learn more at www.sonycreativesoftware.com/vegash Austin Motion Graphics Festival 2009 May 14-17 Copyright © 2008. Sony Creative Software Inc. All rights reserved. VP8b_Stash.indd 1 2/20/08 11:42:37 AM As New York’s Antarctic winter finally releases its grip and feeling returns stash to my extremities, I find myself besieged by strange thoughts of venturing DVD MAGAZINE 55 outside...voluntarily. STASH MEDIA INC. And those flights of fancy made me think of the real flights of airplanes Editor: STEPHEN PRICE which made me think of...well, Vegas. Not because my gambling Publisher: GREG ROBINS addiction has resurfaced or because of some dark urge to score a Managing editor: HEATHER GRIEVE foreclosed bungalow in the desert, but because Stash is making its debut Account managers: APRIL HARVEY, CHRISTINE STEAD at NAB this year. Associate editor: ABBEY KERR The Stash crew and I are excited – from April 20-23 we’ll be slinging disks Music editor: STEVE MARCHESE and banging down deals in booth SL4429 then rushing out to Lil’s Liquor Proofing editor: MARILEE BOITSON Barn before we hit up Andy’s Ammo Ranch and Gun Range to let off a few Preview/montage editor: rounds and a little steam. Where imagination HEATHER GRIEVE and reality converge. Preview opening animation: TANTRUM If you miss us in Vegas we’ll also be brightening the exhibition floors at Contributing producer: ERIC ALBA BDA June 16-18 in New York and at Siggraph in New Orleans August 4-6. Animation inspires games. Effects merge with film. Science conspires with art. Animation technologies drive the Technical guidance: IAN HASKIN entertainment industry, empower independent creatives and inspire new generations to create for ever-expanding Cover image: MR. HYDE Please drop by. Meet the crew. Pick up a deal or two. visions. WWW.STASHMEDIA.TV The industry’s top level decision-makers are descending on Stuttgart in greater numbers than ever before. Come soak ISSN 1712-5928 Stephen Price up the atmosphere, the knowledge and the opportunities. Enhance your perspectives in stereoscopic entertainment, get Editor game with the world’s most successful makers of interactive content and check in on the latest techniques and milestones. New York, March 2009 [email protected] Legal things: Stash Magazine and Stash DVD Stay posted and check out our program, now online at www.fmx.de ! are published 12 times per year by Stash Media Inc. All rights reserved and contents Unique partnerships with like-minded organizations make for a one-stop trip not just to the conference, but also the copyright Stash Media Inc. No part of this renowned Festival of Animated Film and the Animation Production Day, a business meeting on financing animation brands. booklet nor the Stash DVD may be copied without express written permission from www. animationproductionday.de the publisher. Stash Media Inc. does not promote or endorse products, services or Find out more at www.fmx.de events advertised by third party advertisers. Submissions: www.stashmedia.tv/submit Subscriptions: www.stashmedia.tv Contact: Stash Media Inc. 494-1641 Lonsdale Avenue, North Vancouver, BC V7M 2J5 Canada. Curated in New York. Printed in Canada. fmx09_stash booklet add_02.indd 1 05.03.2009 11:07:03 stash 55.01 Comcast “Sing-a-Long” TVC :60 cast performing. We even make a cameo if you look close enough. Using an arresting illustration style Agency: our 3D team built Comcast Town Goodby Silverstein & to comp the live action into. We PartNers liked the idea that whilst the real Director: cast get on with their ordinary Smith & FOuLkes daily business there is a plethora of incidental strange animated Production: characters that not only reinforce NExuS the song lyrics but have a lot of fun Animation: doing so.” NExuS For Goodby Silverstein & www.nexusproductions.com Partners The centerpiece spot in the CD: Jamie Barrett latest of a series of striking Group CD: Chris Ford campaigns for Comcast from ACD/AD: Stefan Copiz Goodby Silverstein & Partners ACD/copy: Paul Charney relies on Oscar-nominated UK Copy: Andrew Bancroft directors Smith & Foulkes and Producer: Ashley Sferro their singular talent for turning just For Nexus about anything into one large and Director: Smith & Foulkes mischievous musical production. EPs: Chris O’Reilly, Julia Parfitt Smith & Foulkes: “It was really Producer: Isobel Conroy the music that first attracted AD/VFX super: Fletcher Moules us to the project. With this as Illustration/character design: our starting point we thought it Chris Martin would be fun to create a world where the whole community For Bright Pictures lives to the rhythm of the music. EP: Rudy Callegari We decided there would no cuts 1st assistant director: Todd Lent and the environment would be DOP: Ueli Steiger totally isometric. It was fun for Producer: Pip Malone us because we got to shoot the Interactive director: Tim Dillon stash 55.03 stash 55.02 was apparent an artificially large splash was not in keeping with the Audi Quattro Boags “Pure Waters” feel of the commercial – it looked “Urban Carving” TVC :60 like we were hiding something. TVC :45 The solution was to keep the Client: motorcycle splash throughout and Agency: Lion NathAN not use the push bike splash at all. Kempertrautmann, Hamburg Agency: “I then slowly transitioned the Publicis Mojo bike and rider piece by piece, Director: Director: staggering the effect over the Daniel Kleinman Steve Rogers duration of the shot. The riders Production: head, arms, and bike were all Production: MARkenfilm rotoscoped out separately so I Revolver Films Rattling Stick could morph and offset each little VFx: VFx: bit, and trick the eye into not really Framestore Fin Design & Effects seeing it.” Schedule: eight days in www.framestore.com www.findesign.com.au Flame, two days of Combustion. camera and body tracking and for body tracking and modeling, For Rattling Stick Justin Bromley, VFX supervisor/ Michael Stanish, Framestore plenty of work for the compositors. Houdini for the VFX animation, Producer: Johnnie Frankel For Publicis Mojo VFX producer: “The brief was This along with the tight schedule Houdini’s Mantra for rendering, DP: Paul Cameron Flame compositor at Fin Design CD: Micah Walker in Sydney: “We were asked to to create a totally believable film meant we really needed a quick Flame for compositing. Schedule: Editor: Adam Spivey Creatives: Grant McAloon, Steve of a downhill skier carving his and easily repeatable pipeline for three-day location shoot; original make sure the visual trickery For Framestore Wakelam way through the streets of San the FX work. five-week post schedule extended was totally seamless and kept in VFX super: William Bartlett Francisco to reflect the all-wheel to seven. sympathy with the overall low- For Revolver Film “Creatively, one of the hardest CG lead: Diarmid Harrison-Murray drive technology of the new Audi key tone of the TVC. “Technically Director: Steve Rogers challenges was settling on the look For kempertrautmann TDs: Michele Fabbro, Quattro. the most challenging shot was EP: Michael Ritchie for the debris and spray from the CDs: Frank Bannöhr, Willy Pol Chanthasartratsarmee, the push bike to motorbike Producer: Georgina Willson “Our first challenge was choosing skier. It was really important to the Kaussen, Jens Theil, Gerrit Zinke Scott Eaton, Jabed Khan, transition. I was planning to use For Fin Design + Effects an overall approach that would client we retain the feeling of snow AD: Frank Bannöhr Tracking: Melvyn Polayah, the water to cover the change EP: Emma Daines produce the most convincing spray, whilst at the same time Copy: Willy Kaussen Jabed Khan, from push bike to motorbike, but Producer: Billy Becket look. The final solution was to creating an effect that felt realistic Line producer: Jannik Endemann Telecine colorist: Steffan Perry as it turned out the water was a shoot everything on location with for street skiing. With no real Producer: Michael Stanish Lead Flame: Justin Bromley For Markenfilm little underwhelming. I had the a skilled rollerblader. The blades reference to go on we just had to Flame: Christophe Allender Producer: Simona Daniel Sound: Audioforce, Berlin second unit shoot some water were later removed and replaced dive in and start developing some 3D:Tom Corbett Director: Daniel Kleinman splashes for me against black, 2D: Maxence Peillion with CG skis and spray. Fast cut different looks to find out what Toolkit so I knew I could beef up the in- editing and a handheld feel to the would work best for everybody.” Maya, Houdini, Houdini’s Mantra, camera water if needed.

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